Manuel da Costa

Founder of Effective Experiments - CRO Workflow Platform @effectiveexperi & @ConversionWorld #CRO #Analytics #UX

[Manuel da Costa @Digital_tonic]

[DOWNLOAD] The Field Guide To A/B Testing - Digital Tonic http://t.co/vffiQXcBd2

[Manuel da Costa @Digital_tonic]

Wow! I upgrade to Cubase 10.5 on 13th October. Steinberg now offering free upgrades to Cubase 11 for people who bought on 14th October onwards. Annoying that .@SteinbergMedia wants to charge me yet again. Just for missing the cut off by 1 day!... 1 day!

[Manuel da Costa @Digital_tonic]

@shaftag @RicRoberts @NathanRaeGPS @tekin @grahamashton @martinrue Oooo. a virtual get together! Yea what did we used to call our meetups? :P

[Manuel da Costa @Digital_tonic]

@cro_cafe @DDMA @guido wow! 1 year ago!

[Manuel da Costa @Digital_tonic]

@SendGrid 5114295

[Manuel da Costa @Digital_tonic]

.@SendGrid why is your customer support so poor. Raised a ticket because I can't seem to upgrade my account via self serve. No response for >7 days.. Should I take my business elsewhere?

[Manuel da Costa @Digital_tonic]

Hey @UPS_UK . Why is my parcel stuck at your Manchester depot for over a week. A package that was paid for next day delivery ha been delayed day after day. Can I come and collect it because it looks like you're not able to deliver on the service you're paid to do #useless

[Manuel da Costa @Digital_tonic]

@yoast why am i getting this blank box and nothing loading when I updated my Yoast plugin today?

[Manuel da Costa @Digital_tonic]

@e_maile @davidmannheim That’s not how you wear a watch @davidmannheim haha

[Manuel da Costa @Digital_tonic]

@rachelhemingway That unicorn was excellent. It passed right by me

[Manuel da Costa @Digital_tonic]

@theflaminglips Thank you Thank you Thank you for that amazing show - intense, colourful and so much fun #Manchester #flaminglips

[Manuel da Costa @Digital_tonic]

@MartijnSch That’s a closed ended question.

[Manuel da Costa @Digital_tonic]

@pjeedai @DodoNerd Bring him on.

[Convert.com @Convert]

Our CEO @dennisvdheijden is speaking with @Digital_tonic from @EffectiveExperi on the best #ABtesting tool out there. Watch the Conversionations episode here! https://t.co/2AesHfApT0

[Manuel da Costa @Digital_tonic]

@DIYMarketers @Nareshbg @ZohoPageSense Your quant is your analytics tool. Your qual can be user behaviour research through heatmaps, session replay tools, user testing. Learn as much as you can about the user . I believe Zoho has these right ;) #ZohoPageSenseChat

[Manuel da Costa @Digital_tonic]

@jlinowski @ZohoPageSense Not random behaviours. But based on your research (and inferences from previous tests) you can build up buckets of customer types based on a jobs to be done framework or personas etc and create an ideal for them.

[Manuel da Costa @Digital_tonic]

A2. Search engines these days want their users to get the best answers and have optimised their results for stuff written for humans. in the early days it was different and very robotic so the content was essentially trying to game the search engines #ZohoPageSenseChat

[Manuel da Costa @Digital_tonic]

@DIYMarketers Yea intuition and instinct are very grey areas to me. Experience trumps those because then the intuition and instinct is driven by that experience #ZohoPageSenseChat

[Manuel da Costa @Digital_tonic]

A1. You need both. Insights are key otherwise it’s just a gut feeling. I wouldn’t say instinct. I would say experience. Insights coupled with the marketers experience will be the difference #ZohoPageSenseChat