Direct Tap

Commission-free ordering for restaurants 🍽
Keep 100% of your revenue. Online ordering, WhatsApp, QR menus & POS integration.

[Direct Tap @DirectTapAi]

Restaurants are paying 25% commission on every delivery order. 😭

On $40k/month in delivery revenue — that's $10,000 gone. Every month.

DirectTap gives restaurants their own commission-free ordering system.

Zero commission. Flat monthly fee. Your revenue stays yours.

[Direct Tap @DirectTapAi]

The stacked-modifier pattern (Coffee → Size → Add-ons, one tap each) is why DoorDash orders trend higher than you'd expect. Same logic works in your own menu, no code needed.

[Direct Tap @DirectTapAi]

Adding a new topping to your menu shouldn't require a support ticket. Here's what it actually looks like on DirectTap — start to finish, no code.

[Direct Tap @DirectTapAi]

"Zero commission" explained in one line: $30 order, 25%-commission app → you keep ~$22.50. $30 order, DirectTap → you keep ~$29. Same order. $6.50 difference. Every time.

[Direct Tap @DirectTapAi]

Don't take our word for the savings — run your own numbers. Our homepage calculator shows what you're paying in commissions today vs. a flat DirectTap plan. Real example below.
Try it: https://t.co/rGQ0t4QfKH

[Direct Tap @DirectTapAi]

You built your restaurant. Why does a delivery app own your customer data? Every marketplace order is a customer relationship you'll never fully own.
Directtap ordering keeps that data — and that relationship — with you.

[Direct Tap @DirectTapAi]

Marketplaces still work for discovery. Once someone knows you, why pay 25% to remind them? Run your numbers → https://t.co/rGQ0t4QfKH

[Direct Tap @DirectTapAi]

DoorDash takes 15–30% of every order. DirectTap takes a flat $79–249/month. Math on a $3,000/month restaurant.

[Direct Tap @DirectTapAi]

DirectTap: $79–249/month flat. Pays for itself in ~11–20 orders. Everything after is yours.

[Direct Tap @DirectTapAi]

When a customer orders through DoorDash:
DoorDash gets their name, email, phone, order history.

You get the order.

With DirectTap:

You get everything.

[Direct Tap @DirectTapAi]

Restaurant owners:

What % of your monthly revenue goes to delivery app commissions?

Genuinely curious. Reply below 👇

[Direct Tap @DirectTapAi]

DirectTap integrates with:

→ Clover
→ Toast
→ Square

Orders flow straight into your existing POS.

Your team doesn't change how they work.

You just stop paying commission.

[Direct Tap @DirectTapAi]

Unpopular opinion:

DoorDash is not a restaurant's partner.

It's a customer acquisition channel that charges 25% in perpetuity and keeps your customer data.

That's a really expensive CRM.

[Direct Tap @DirectTapAi]

Restaurant owner math:

Revenue: $100,000
Food cost: $30,000
Labor: $35,000
Rent: $15,000
DoorDash fees: $12,500

Profit: $7,500

Remove DoorDash. Add DirectTap.
Profit: $20,000.

Same restaurant. Different tools

[Direct Tap @DirectTapAi]

Average restaurant profit margin: 3–9%

Average DoorDash commission: 25%

These two numbers cannot coexist long term.

[Direct Tap @DirectTapAi]

QR code on every table.

Customer scans → orders → pays.

No waiting for a server.
No paper menus.
No commission.

DirectTap.

[Direct Tap @DirectTapAi]

Your customers are already on WhatsApp.

With DirectTap they can order directly from you there.

Browse menu → place order → pay.

No app download. No friction. Zero commission.

#Restaurants #RestaurantTech #DirectTap

[Direct Tap @DirectTapAi]

You built the brand.
You earned the reviews.
You cooked the food.

DoorDash just hosts the storefront and takes 25%.

That's not a partnership. That's a toll

#Restaurants #RestaurantTech #DirectTap

[Direct Tap @DirectTapAi]

We built DirectTap to fix this.

Commission-free ordering. Your brand. Your customer data. Your revenue.

https://t.co/rGQ0t4QfKH

/end 🧵

[Direct Tap @DirectTapAi]

A thread on why restaurant owners are getting crushed by delivery apps 🧵

[Direct Tap @DirectTapAi]

And here's what makes it worse:

DoorDash keeps your customer data.

Your regulars? Their contact info. Their order history. Their loyalty.

All locked in DoorDash's database.