Primesight Direct

Our @primesight #OOH team helps SMEs and local businesses unlock the power of #billboards and outdoor ads to drive awareness, sales and footfall nationwide

[Primesight Direct @Direct_PS]

We are officially Global! To keep up to date with our future work, please follow @Global.

[primesight @primesight]

. @global making themselves known on our @InLinkUK screens. Come one, come all to the Summertime Ball 🙌 🎧

#DOOH

[Primesight Direct @Direct_PS]

With over 19k Phone Kiosks across the UK, they cannot be missed! 👀 Make an impression in London City Centre by taking advantage of our last minute deals available for 03/06 saving you 💸💸💸. Contact 👉 [email protected] 📞0141 473 3024 #ooh #advertising #marketing

[Wendy Global @WendyPrimesight]

Cheeky bit of PR for 'Hello To Jura' Campaign on @InLinkUK https://t.co/qYWJ9MkRj7

[Primesight Direct @Direct_PS]

Another fantastic example of outdoor advertising at its best! #spritzing #ooh #specialbuild @Primesight

[Mark James @Mark__James]

When one of the team tries their hand at flower arranging over the weekend down at Waterloo. Great work! @primesight #spritzing @ChrisPrimesight

[Primesight Direct @Direct_PS]

Deliver an impactful message to your audience using targeted digital content 👍#DOOH @InLinkUK

[Adcity @adcityww]

International Sim by @O2 speaks your language! Using detailed census data, the correct language was delivered to correct areas in the UK, taking into account time of day in country of origin. Smart, #dynamic, and tactical, #DOOH at it's finest @primesight @HavasMediaUK @TalonOOH

[primesight @primesight]

It's your last chance to win with The Luxury Edit from InLink. Enter now for a free campaign worth up to £30,000 to one luxury client 💎

The competition closes today at 5pm — be in it, to win it!
https://t.co/35HSHWPMcx

#DOOH #TheLuxuryEdit

[primesight @primesight]

Following the launch of 'The Luxury Edit' from InLink last week, we're giving away a free campaign worth up to £30,000 to one luxury client ✨

The competition closes on Friday at 5pm—don't miss out: https://t.co/35HSHWPMcx

#DOOH #TheLuxuryEdit

[The Local Data Company @LocalDataCo]

We supported @primesight with the roll-out of their digital @InLinkUK kiosks which provide free connectivity services to the public. Using our data, they built out detailed pictures of hyper-local economies in cities to prioritise installation. Read more- https://t.co/4kYcCiaZsq

[Prolific London @ProlificLondon]

Out of home specialist @primesight launches luxury ad screens in London’s poshest area...
https://t.co/o9jhTJyJg4

[Primesight Direct @Direct_PS]

'The Luxury Edit' from InLink gives brands the opportunity to advertise across a network of 13 premium digital screens in prime retail spaces of Kensignton & Chelsea 👌 #ooh @InLinkUK

[primesight @primesight]

We are delighted to officially launch The Luxury Edit from InLink. A network of 13 hand-picked premium digital screens in the most desirable retail spaces of Kensington & Chelsea. Find out more at https://t.co/8d5LQmJWrq

https://t.co/r11yI91Jw9

#TheLuxuryEdit

[Primesight Direct @Direct_PS]

In the last #AirportInsight article by Joe, he looks into #SavvyTravellers who make up 19% of the Primesight Airports' audience. Most likely to follow the motto 'fail to prepare, prepare to fail', this audience are all about planning and are sensible with their money 💸🤓✈

[primesight @primesight]

Our final #AirportInsight is all about #SavvyTravellers. They're "sensible with their money" and "all about planning", making them perfect for long-term campaigns that feed into their planning cycle—and they love a "buy-early offer" if the price is right! https://t.co/Smr0Y3avBi

[Primesight Direct @Direct_PS]

The latest #AirportInsights article by Joe focuses on #NoFrillFlyers - a group who are "likely to be influenced by budget point-of-sale opportunities when the price is right" and who would appreciate a pizza delivery on their return home from holiday - who wouldn't?! 🍕😋✈ #OOH

[primesight @primesight]

#NoFrillsFlyers are the focus of today's #AirportInsights article by Joe Cassidy. These budget travellers are in airports "1-2 times per year" and "make up a huge part of the population." They're susceptible to in-airport promotions and a good bargain https://t.co/97S5taudeQ #OOH

[Primesight Direct @Direct_PS]

Fantastic campaign and creative use of #outdooradvertising - congratulations to everyone involved! 👏👏👏🌊 @primesight @WiedenKennedy @vizeumUK @Posterscope #OOH

[primesight @primesight]

Corona's 'Wave of Waste' has been awarded the global Creative Classic Award by FEPE at the 2019 awards. Huge kudos to @WiedenKennedy, @vizeumUK & @Posterscope (and of course team @Primesight) for creating an exceptional & unmissable #OOH campaign. 🌊👏🏆

https://t.co/pCQ0sltpEB

[Nigel Clarkson @NigelPClarkson]

Ad Asssociation figures show Radio and OOH the only traditional media channels posting YOY growth in 2018 @ExterionMediaUK @Outdoor_plus @primesight. All other growth in paid search, online display & social video https://t.co/gvC4QLjtxp

[Primesight Direct @Direct_PS]

The latest #AirportInsight focuses on the #PoolsPackagesandProsecco segment; a group that loves to browse the shops and is partial to an impulse purchase 💳 Usually travelling with family, this is a unique audience perfectly suited to brands targeting a family audience 👪✈ #OOH

[primesight @primesight]

Today's #AirportInsight is on #PoolsPackagesAndProsecco. "Flying 3-4 times a year" this "predominantly middle-class, female" group treat themselves before trips, are "keen experiential buyers" (ideal for taster campaigns) and often travel with family https://t.co/8dzKu09Uvb

[Primesight Direct @Direct_PS]

Another interesting #AirportInsight article from Joe, this time looking at an aspirational audience with interests in gadgets, motors and cosmetic brands. As frequent flyers, they are usually relaxed and likely to share their experiences via Snapchat 🤳✈ #OOH #OnTheUp

[primesight @primesight]

Today our #AirportInsight looks at the #OnTheUp passenger audience. These "career-climbing, tech-savvy professionals" are "heavily frequent flyers" who "feel relaxed" when at the airport, and "are likely to purchase premium goods before they fly" https://t.co/Z5k5TuNHOh ✈️ #OOH

[Primesight Direct @Direct_PS]

The third #AirportInsight article from Joe looks at the #HighFlyers. This lucrative target audience of savvy, high-level execs are one of the key reasons behind more and more successful business-focused campaigns rolling out across Primesight's airports ✈ #OOH

[primesight @primesight]

In his third #AirportInsight piece Joe Cassidy is looking at #HighFlyers: high-level executives making multiple visits annually through airports—they're one of the many reasons business brands have upped their investment in airport advertising https://t.co/5WLzxxDIAF ✈️ #OOH

[Primesight Direct @Direct_PS]

In his 2nd #AirportInsight article Joe Cassidy takes a look at #LabelsAndLongHaul and their value for advertising in airports. It's clear Joe understands the difference between his shopping habits and those of our Labels group—there's not a Burton's sale rack in sight!😜💁‍ #OOH

[primesight @primesight]

In Joe Cassidy's second #AirportInsight piece the focus is on 'Labels & Long Haul' ✈️Our study found these wealthy, lifestyle-driven passengers "love to shop before flying and arrive at the airport earlier than any other traveller" Details in full 👉 https://t.co/d68C8rIIOF #OOH

[Primesight Direct @Direct_PS]

What makes airports so appealing to businesses advertising to customers? Read up on the 7 different audience groups in Joe Cassidy's #AirportInsight articles. In this first one, Joe Cassidy admiringly analyses the #PremiumProfessionals — one day, Joe, one day... 👍 ✈�� #OOH

[primesight @primesight]

As business director Joe Cassidy writes in today's #AirportInsight article Premium Professionals "love quality products, thrive on new experiences, own the latest technology and actively spend time browsing tech at the airport ..." https://t.co/N6QrHNkkdW #OOH