Vietnam is one of our fastest growth chapters in Asia.
9 signings across 7 brands in 6 months, expanding our portfolio by 30% to ~12,000 units in 42 properties nationwide.
Read more on #DiscoverASR: https://t.co/9XmxMuW4xf
๐ฎ Welcome to lyf Chinatown Singapore! Bringing heritage, community and social living together in the heart of Chinatown. Stay in conserved shophouses, explore like a local and discover the neighbourhood through curated experiences.
Learn more: https://t.co/rQEksTTc7D #lyf
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Ascott Star Rewards celebrates 8M members with new ways to earn beyond stays - from points-to-miles conversions to expanded travel perks, and experiences. With free nights and anniversary rewards, Stay Rewarded when you travel.
Read more: https://t.co/Cy4KvjH6vx #DiscoverASR
#TheAscottLimited is investing in AI-ready infrastructure to scale agentic commerce - with Accenture, Amadeus, and EHL across technology, distribution and talent.
From digital concierge to personal travel agent, Cubby is evolving for whatโs next.
https://t.co/wXJMs4WsKF
#AI
The Famous CFC makes its Vietnam debut ๐ป๐ณ
Over 300 @ChelseaFC fans and ASR members came together in Hanoi for two days of immersive experiences - culminating in A Night with the Blues led by Jimmy Floyd Hasselbaink at Ascott Tay Ho Hanoi. #TheAscottLimited https://t.co/sRxoALmf19
Ascott records its strongest-ever Southeast Asia signings in 2025, adding 7,300+ units - a 55% increase YoY. With 25+ openings ahead and expansion into 20 cities, Southeast Asia powers Ascottโs multi-typology growth.
#TheAscottLimited#Hospitality https://t.co/NyuqwbatNf
From London to Hanoi ๐ป๐ณ
@ChelseaFC legend Jimmy Floyd Hasselbaink is heading to Vietnam this April!
Ascott presents The Famous CFC on 17โ18 April 2026, bringing fans closer to the Blues with exclusive meet-and-greets and โA Night with the Bluesโ โฝ
https://t.co/upmFj5rXSl
Ascott Singapore launches World Within Reach, a new experience connecting guests to local culture through curated culinary experiences, neighbourhood discovery and sustainable travel moments across its Singapore properties. #DiscoverASR#Ascott#Singapore https://t.co/R997jJlxet
Oakwood Premier Raffles Place Singapore to open in 1 April 2026. Located within CapitaSpring in the heart of the CBD, the 299-room property blends residential comfort with hotel-style service, designed for both business and leisure travellers. https://t.co/5BlbZgtvb3 #Oakwood
lyf isn't your usual stay, โ it's where each day is a new adventure.
Share a coffee and spark a connection, try something new with your neighbours, or take a wrong turn and stumble into your next favourite spot.
Unpack your bag. See what unfolds.
#livelyfhere#discoverasr
Ascott closed 2025 with record growth ๐
โ๏ธ19,000 units across 102 properties
โ๏ธ +27% YoY new signings
โ๏ธ 230+ cities across 40+ countries
Driven by asset-light expansion, resorts, franchises and conversions โ with strong owner confidence: https://t.co/3f9Sgcui11 #StayYourWay
Weโve officially broken ground on Ascott Shenton Way Singapore ๐ธ๐ฌ
Our third Ascott-branded property in Singapore and a global flagship that brings together biophilic design, intellectual wellness, and elevated urban livingโright in the heart of the CBD: https://t.co/Ejwf6vz6w2
๐ Over 300 Ascott associates in Thailand helped deliver 2,600+ pairs of shoes & 15,400 socks to students in 6 Thai provinces - empowering education, one step at a time.
Read more: https://t.co/6NEcN1WVIx #GivingAsOne#AscottCARES#CSR
A milestone year of global recognition!
๐31 wins at #WorldTravelAwards, including our 5th Worldโs Leading Serviced Apartment Brand title
๐ฑRecognised for sustainability & accessibility leadership
โญASR named Best Hotel Loyalty Programme in Asia-Pacific
https://t.co/gEeCgZ8pvi
We brought The Famous CFC to Jakarta! More than 400 fans & ASR members joined us across two days of activities from fireside chats, meet-and-greets and games with Chelsea legend Gary Cahill to a high-energy watch party. Read more https://t.co/AMs0Qmq4vJ #DiscoverASR#StayRewarded