Dom Morace

Coach of 1200+ TikTok Shop Creators | Scaling Brands to $1M+/Month | Founder of TTS Insiders & MoraceMedia

[Michael Giustizia @mikeygiustizia]

one of our creators has posted 509 videos on TikTok Shop and generated $355.7K in lifetime GMV for ONE of the brands we work with.

all it takes is one creator, one angle and a few months of consistency.

the creators making real money on TikTok Shop are the ones who pick a product and never stop posting.

[Michael Giustizia @mikeygiustizia]

we guaranteed BioGaia $50K in GMV. hit it within 150 videos.

one of our creators @dealswithrob started posting BioGaia content in Spanish. pulled in $10,413 in affiliate GMV in one weekend.

the Spanish-speaking audience on TikTok Shop is massive and almost nobody was creating content for Biogaia in spanish. We spotted the gap and moved on it.

there's so much low hanging fruit on this platform if you actually pay attention.

[Michael Giustizia @mikeygiustizia]

Looking for TikTok shop women creators over $50k+ per month DM me got a huge opportunity 💰

#tiktokshop

[Anthony Napolitano @anthonynaps13]

Our creators just did $21,833 in one day for a partner brand.

Video affiliates + livestreamers. $500+/hour live. 8x ROI.

No cold outreach. No guessing. We coach you and connect you to brands like this.

Inside or outside. DM me to join.

[Michael Giustizia @mikeygiustizia]

When Melissa told me she used her TikTok Shop commissions for a home down payment I sat with that for a minute.

That's why I do this.

[Michael Giustizia @mikeygiustizia]

Myth: posting more TikTok Shop content = burnout.

Bad content posted 10x a day = burnout.

Good framework posted consistently = income.

The volume isn't the problem.

[Michael Giustizia @mikeygiustizia]

woke up, reviewed 30 creator videos, booked out 9 new creators on deals, had steak.

younger me would not believe this is a job.

[Michael Giustizia @mikeygiustizia]

Your hook on TikTok Shop is closing the curiosity loop too early.

'Struggling with X? Here's the fix.' Loop opened. Loop closed. They're gone in 4 seconds.

Open a loop. Then open another before you close the first.

[Dom Morace @DomMorace]

The worst thing you can do is force them to keep grinding the same angle. That's how you get content that feels like a hostage video.

Protect your creators' creativity and they'll keep producing for you for years.

Burn them out and they'll ghost you in weeks.

[Dom Morace @DomMorace]

Your best creator just told you she's burnt out on your product. Now what?

This happens more than brands realize.

One of our creators has been making protein content for months. Good videos. Solid angles. Consistent posting.

[Dom Morace @DomMorace]

The creators who have been with us the longest go through this cycle every 60-90 days. It's normal. It's healthy. It means they actually care about the quality of what they're putting out.

[Dom Morace @DomMorace]

Content quality is part of the conversion. Not separate from it.

[Dom Morace @DomMorace]

Your creator wrote a perfect script. Then they filmed it in 480p.

And you're wondering why the video didn't convert.

I reviewed a creator's video for a jewelry cleaning product yesterday. The script was solid. Good hook. Clear benefits. Nice CTA.

[Dom Morace @DomMorace]

→ If you're zooming in on a product, get the camera closer instead. Digital zoom kills quality.
→ Cinematic mode can help blur the background and make the product pop.

Your script can be an A+. But if the footage is a C-, the video's a C-.