Mathieu Pons

Eh oh ça va vous

[Mathieu Pons @Don_Jokk]

#dbbach 6 heures d’un cours super et constructif , avec une ambiance très cool au rendez-vous !

[Mathieu Pons @Don_Jokk]

#dbbach En cette après-midi sans soleil, nous avons effectué un travail de groupe dans la joie et la bonne humeur ! :)

[Mathieu Pons @Don_Jokk]

@salmawaleed__ @lets_NEUROmkt This is the result of our social nature. We are social beings who have a natural desire to follow groups and be in agreement with the majority
@lets_NEUROMKT
#NMKTRCH #MKTINGNEURO

[Mathieu Pons @Don_Jokk]

@zoe52677101 @lets_NEUROmkt this is true, every part of you behaviors in your life and your life style was directed by our attitude!
#MKTINGNEURO #NMKTRCH
@lets_NEUROmkt

[Zoe colsenet @zoe52677101]

What is an attitude? they are drivers for our behaviours and it has a huge influence on our lifestyle.
#MKTINGNEURO #NMKTRCH
@lets_NEUROmkt

[Maëlis NIUTOUA @MaelisNiutoua]

Contrary to affective that’s about emotions and feelings.
@lets_NEUROmkt #MKTINGNEURO #NMKTRCH

[Mathieu Pons @Don_Jokk]

#NMKTRCH @lets_NEUROmkt #MKTINGNEURO
Advertisements try to stimulate emotions in consumers But these emotions can be interpreted in different ways with the attitudes of each persons. this is why creating an ad is very complex!

[Mathieu Pons @Don_Jokk]

#NMKTRCH @lets_NEUROmkt #MKTINGNEURO
Our experiences can be lived in two different ways: they can be direct or indirect depending on whether they will have a link or not with an external action

[Giovanni SCANDOLA @g_scando7]

@lets_NEUROmkt #NMKTRCH #MKTINGNEURO @Don_Jokk @quitterie_lbt

[Mathieu Pons @Don_Jokk]

#NMKTRCH #MKTINGNEURO @lets_NEUROmkt
@g_scando7 @quitterie_lbt

[Mathieu Pons @Don_Jokk]

#NMKTRCH #MKTINGNEURO @lets_NEUROmkt
the attitude is divided into three parts: cognitive, conative and affective !!!

[Mathieu Pons @Don_Jokk]

#NMKTRCH @lets_NEUROmkt #MKTINGNEURO
Attitude can induce on how we percept the information that reaches us, like when you are happy or angry, you're not going to react the same way. it is for this reason that advertising must be careful of the mood of people.

[Mathieu Pons @Don_Jokk]

#NMKTRCH @lets_NEUROmkt #MKTINGNEURO
UX mean user experience and its objective is to put the user in the middle of those 3 elements which are: necessity to satisfy, conditions , context and profile

[Mathieu Pons @Don_Jokk]

#projectNEUROMKT

[Mathieu Pons @Don_Jokk]

@lets_NEUROmkt #NMKTRCH #MKTINGNEURO @g_scando7 @quitterie_lbt
This pub seeks to stimulate people by stimulating players with this sentence "Make every GAME BIG" by tricking you into thinking you could change the game if you bet !! It is often used on sports betting apps

[ines bezza @inesssbezza]

here are the 6 fundamental factors of virality #NMKTRCH #MKTINGNEURO @lets_NEUROmkt

[Mathieu Pons @Don_Jokk]

@ZINEEBB15 @lets_NEUROmkt @lets_NEUROMKT #NMKTRCH #MKTINGNEURO
I find it crazy that our senses are so easy to stimulate. A bit like if we were a simple equation and we could be solved with only 6 factors!!!

[Mathieu Pons @Don_Jokk]

@marine_trouquet @paulinefaitgtbs @theooseguin @LouHenriot #projectNEUROMKT #MKTINGNEURO #NMKTRCH
I think it's the best way to dissuade people from abusing them because they directly target the emotional. So it speaks more to the players!

[marine trouquet @marine_trouquet]

This advertising concerning casinos and gambling raises public awareness of the risks. The slogan as well as the image show us what can be lost by abusing this type of games; money, family, love,...
@paulinefaitgtbs @theooseguin @LouHenriot #projectNEUROMKT #MKTINGNEURO #NMKTRCH

[Mathieu Pons @Don_Jokk]

@lets_NEUROmkt
#NMKTRCH #MKTINGEURO
Did you know that 90% of people choose brands with names that give them positive emotions in their unconscious! that's number is crazy !!!