Draper DNA

Bringing innovative marketing ideas to the home and building industry

[Draper DNA @DraperDNA]

The irony of the events of today do not escape me.

[Draper DNA @DraperDNA]

"Turn heads this year in Draper DNA blue. It's our lucky color."

[Draper DNA @DraperDNA]

"Don't get stuck in muddy waters. Draper DNA won't allow it." Draper DNA #coloroftheyear Cerulean Blue.

[Draper DNA @DraperDNA]

Too many sweets over the holidays? Sneak a peek at the NEW color of the year -- it's said to suppress appetite.

#DraperDNAColoroftheYear

[Draper DNA @DraperDNA]

Breaking News: Draper DNA has named Cerulean the Color of the Year for 2025! 💙

This bold, dynamic blue embodies innovation, trust, and optimism, capturing the energy of the year ahead. How will you use Draper DNA’s expert selection in your designs or projects for 2025?

[Draper DNA @DraperDNA]

Once upon a time, the 6 o’clock news shaped culture and conversation. Today? It’s a 60-second TikTok. The influencer economy is on track to hit $480B by 2027. Are you investing in the new cultural gatekeepers?

[Draper DNA @DraperDNA]

Most people do this at the start of every year. They also stop doing it two weeks later. So much so that we it is recognized with a special day. Do you know what we are talking about? Come back on Friday and we will tell you more.

#2025goals

[Draper DNA @DraperDNA]

Meet Brian Miller, SVP of ARCAT. Brian shares his thoughts on experience, as well as, his forecast for 2025 and much more. You owe it to yourself to watch and listen.

#2025Forecast #ARCATLeadership #ValueOfExperience #ThoughtLeadership #FutureTrends

https://t.co/mdQZzdUYfP

[Draper DNA @DraperDNA]

There is no way that this ends well.
https://t.co/caGcE0RWzK

Original source article in the Financial Times: https://t.co/sTpVgpkaFZ.

[Draper DNA @DraperDNA]

While most companies are a long way off from needing an AI strategy, it's worth mentioning now that this headline—and the article—should be remembered. This is important. https://t.co/sL2MR864Er https://t.co/BJgmFFxYLq

[Draper DNA @DraperDNA]

Since #newyears eve and the thought of parties are so closely linked, we're taking the opportunity to remind you that when it comes to marketing, shake things up. Be different. Stand out. Have fun!

Don't be a dud! #partypooper
https://t.co/RSwQ6fCdwI

[Draper DNA @DraperDNA]

Santa called—he said you’ve been amazing this year. Wishing you a Merry Christmas and a season as wonderful as you are! 🎅💫

[Draper DNA @DraperDNA]

Always disrupt the ordinary, surprise with innovation, and delight your audience with extraordinary solutions.

Embrace the spirit of continuous improvement and challenge the status quo.

Dare to be a game-changer.

[Draper DNA @DraperDNA]

You can bet your bottom dollar that social media usage is headed for BIG changes in 2025!

Here's a peek at where things stand now. Expect to see major shifts in Q1.

(via @pewresearch)

[Draper DNA @DraperDNA]

In journalism, relationships and business, the best answers often come from knowing which questions to ask. Taking things at face value or following the herd means you're missing the deeper forces at play.

The most powerful questions that can point the way to success is “Why?”

[Draper DNA @DraperDNA]

Getting to know us means getting to know our clients. Here's a list of who's who of brilliant marketers (also known as a handful of our satisfied clients).

[Draper DNA @DraperDNA]

Bake up something irresistible in 2025 with the BEST recipe for customer experience using only 8 ingredients! 🍪 🍥 🍬

For more info on each ingredient, check out @harvardbiz.

[Draper DNA @DraperDNA]

Have you seen this year's additions to our exclusive interviews in our "There is a Difference" series?

Kick back to watch when you find them here: https://t.co/vaJBlMEQ0N

[Draper DNA @DraperDNA]

Social selling DOES work. It can actually be incredibly effective.

Though, in our experience, it requires 3 things every.single.time. 👇
1. Patience
2. Training
3. Savvy people behind the curtain

[Draper DNA @DraperDNA]

Agility and unexpected ideas mixed with good, ol'-fashioned etiquette. That's what we bring to the table. If you're looking for fresh thinking from a reliable partner in 2025, let's talk.
#experienceapplied