@Nolanbrunick_22 @LaurelAynne@Spotify Nolan, I agree that Spotify AI is designed to optimize the listening experience and I think it is great that they can make playlists for me just by using previous music I have listened to. #ICMKTG#UNCWMKTG
@CopywriterBob 2. I think AI is fine ethically as long as it is not being taken advantage of to obtain consumers data. If the consumer agrees to terms and conditions agreeing to let them use their data for purposes of their product, I think it is great. #UNCWMKTG#ICMKTG
@CopywriterBob 1. AI is only as good as the marketer that is using it. Consumer-facing products like Spotify benefit from AI by using their playlists created by different songs users listen to. #UNCWMKTG#ICMKTG
@AlexKrallman 2. Brands could use Clubhouse to discuss what is currently going on in their company and share news and releases coming up. I think @NFL could benefit by having football fans listening to hear weekly updates on players and games coming up #UNCWMKTG#ICMKTG
@AlexKrallman 1. I think Clubhouse could be a great platform for marketers to use because they can target customers that have interests in what they have to say. #UNCWMKTG#ICMKTG
@BobbyHog16@LaurelAynne I completely agree with this Bobby. I think that it was a great ad from the NFL with everything going on currently. #UNCWmktg#ICmktg
@LaurelAynne 1. The @indeed commercial included emotional content that was very relatable considering how many people have been out of a job due to COVID. 2. The Dexcom commercial was informational using a celebrity to describe the benefits of their diabetes product. #ICMKTG#UNCWMKTG
@CopywriterBob 2. Brands can recover by doing something good for the community or anything else that will give them good PR. Sometimes if a brand messes up bad enough, their brand authenticity is not recoverable. #UNCWMKTG#ICMKTG
@CopywriterBob 1. Buffer is a great brand with brand authenticity. They are always very transparent to their customers. They even list all of their employees salaries and company financials on their website. #UNCWMKTG#ICMKTG
@JonelleLytton @CopywriterBob Patagonia is a great brand. I really like that they work so hard to minimize their environmental footprint. #UNCWMKTG#ICMKTG
@BobbyHog16@Capitaldemarca I can see how the Michael Jordan documentary would help Nike sell shoes. Product placement can occur without us even knowing sometimes. #UNCWMKTG#ICMKTG
The search is still on for Ian Malson. Crews resumed their search at 6am this morning. Malson was last seen at Palm Tree Island on a boat with friends. He’s 5’8 and 130 lbs. If you’ve seen don’t hesitate to call 911!
https://t.co/3tJyQa9tp5