DRMetrix | an iSpot company

The DNA of Direct Response.

DRMetrix is now a part of @ispottv. Learn more. 👇

[DRMetrix | an iSpot company @Drmetrix]

New 23 Week Update from DRMetrix continues to show an encouraging and accelerating trend in scatter, favoring Performance-Based Television Advertisers across the linear TV landscape: Read the latest 23-week projection study: https://t.co/mBA4YJCxoo

[DRMetrix | an iSpot company @Drmetrix]

To all of my industry friends and DRMetrix supporters, I’ve written a goodbye blog post which you can find here: https://t.co/EEDxR3gmdM

[DRMetrix | an iSpot company @Drmetrix]

Updated YTD data from DRMetrix continues to show an encouraging and accelerating trend in scatter, favoring Performance-Based Television Advertisers across the linear TV landscape:
Read the latest full 18-week projection study:
https://t.co/EElap2Cfd6

[DRMetrix | an iSpot company @Drmetrix]

It's that time of year again! Award winners have been contacted via email and we're looking forward to seeing everyone at the Performance-Driven Marketing Institute (PDMI) event in Miami, Florida from April 7th - 9th.
https://t.co/6ksekUnraH

[DRMetrix | an iSpot company @Drmetrix]

Checkout DRMetrix's 2025 Predictions for the Performance based television Industry! https://t.co/gCBKHQ9RzI

[DRMetrix | an iSpot company @Drmetrix]

DTC Brands purchase a record number of national linear DPI Units in 2024! https://t.co/fk5IyhjAJl

[DRMetrix | an iSpot company @Drmetrix]

Strategic Edge: DTC Advertisers Capitalize on Lesser-Known Linear TV Units https://t.co/0rzNKBi96H

[DRMetrix | an iSpot company @Drmetrix]

It’s AdSphere Award time at #PDMIEast in Miami Beach, FL. Looking forward to seeing some of our winners this week. Congratulations to all.

https://t.co/vD6gmPvSru

[DRMetrix | an iSpot company @Drmetrix]

DRMetrix expands its media coverage ahead of the PDMI East show! Local market broadcast coverage, in the top 40 markets, via our AVS platform, and now 165+ linear network coverage! Be sure and stop by our booth and snap our QR code network list. #pdmiEast #TVAdvertising

[DRMetrix | an iSpot company @Drmetrix]

DRMetrix presents its latest direct-to-consumer TV industry study. According to the study, national linear rates softened in 2023 despite greater frequency for many direct-to-consumer TV campaigns. Download a copy of the study here:
https://t.co/Rt4aFX8bmA

[DRMetrix | an iSpot company @Drmetrix]

The 8th Annual AdSphere Awards have just been announced and we are thrilled to congratulate the top direct-to-consumer advertisers! #AdSphereAwards #DirectToConsumer #AdvertisingExcellence

https://t.co/CH9Ovp9ddo

[DRMetrix | an iSpot company @Drmetrix]

@ThePDMI Happy New Year Everyone! We are excited to grow our continued partnership with the PDMI. We look forward to seeing everyone at PDMI East where we’ll be recognizing top advertisers and brands with our 2024 AdSphere Awards.

[DRMetrix | an iSpot company @Drmetrix]

Hey TV marketers! Did you know that you can earn music royalties from your TV spots and infomercials by using custom music? An interesting way to offset some of the cost of media! Learn more at a free webinar next Tuesday 12/5 at 2PM EST by visiting https://t.co/PRuMUXLMLi

[DRMetrix | an iSpot company @Drmetrix]

I enjoyed being on the Currency discussion panel at PDMI West! Here's the video of the session, in case you missed it, which included participants from https://t.co/h7D4C3vVWH, LiveRamp, and VideoAMP.

https://t.co/DbscQgb1ZK

[DRMetrix | an iSpot company @Drmetrix]

It was great to speak on the topic of new currency today at PDMI West with Ross McCray from Video Amp and Tara Franceschini of Live Ramp moderated by Delia Marshall of Eicoff. Afterwards, I saw this timely announcement and wanted to share!

https://t.co/AZry68Ci5r

[DRMetrix | an iSpot company @Drmetrix]

We're looking forward to attending PDMI West next week and we're also excited to make our 2022 industry study available!

It may be downloaded here: https://t.co/Rt4aFX8bmA

If you'd like to schedule a meeting at the show, please use this link: https://t.co/2PpVNwTvnr

[Alan Wolk @awolk]

Today, https://t.co/rTvCPMafd5 acquired 605. In this @TVREV exclusive, @ispottv CEO Sean Muller explains the thinking behind the deal and why it's going to be such a huge win for the industry.
https://t.co/HPxsDrKblQ

[iSpot @ispottv]

iSpot has acquired @605Data! https://t.co/wuwCh7HONl

[DRMetrix | an iSpot company @Drmetrix]

To all of my direct-to-consumer industry contacts, I'm starting a new blog series discussing how different companies are leveraging AI within our industry. I hope you enjoy the first installment!

https://t.co/mBNSCp0i6j

[DRMetrix | an iSpot company @Drmetrix]

The 7th Annual AdSphere Awards recognize top direct-to-consumer advertisers. In 2022, AbbVie, Geico, Adaptive Health, CarShield, E. Mishan & Sons, SharkNinja, Luminess Direct, and Ideavillage are among those taking top honors.

https://t.co/5JyKkSRy0M