I made a $2000/mo mistake.
I've managed to get on a call
with someone doing build in public videos
exactly what I want to do
So I had to close this client
But I said something that I didn't need to
Added something that he didn't need to hear
and just because of that
his decisions was almost made
in fact, if I didn't mention that thing
I would've closed a $2000/mo deal
What do you think that โthing" was?
I made a $2000/mo mistake.
I've managed to get on a call
with someone doing build in public videos
exactly what I want to do
So I had to close this client
But I said something that I didn't need to
Added something that he didn't need to hear
and just because of that
his decisions was almost made
in fact, if I didn't mention that thing
I would've closed a $2000/mo deal
What do you think that โthing" was?
@tasornp yeah, the barrier isnโt talent, itโs endurance. most people never stay long enough for feedback loops to kick in. if you keep posting while others burn out, the algo eventually has no choice but to notice you. consistency is the unfair advantage.
this is the part people donโt want to hear
the algorithm didnโt change, your behavior did
posting is the easy part, distribution is the work
weโve grown accounts just by treating replies like content, not an afterthought
attention is earned in the comments before it shows up on the post
this is the gap that kills so many good designs
same thing happens in video, if the editor doesnt think about whatโs actually doable in the pipeline, the idea dies in handoff. clean systems > flashy concepts
weโve learned that getting engineers or editors involved early saves insane time later. design that ships always beats design that looks good in figma and nowhere else
exactly. short form trains recall loss, long form builds memory and trust. we see it in analytics too, long form viewers stick around longer, comment more, and actually convert. shorts are discovery, long form is where the relationship is built. creators chasing only shorts are playing the wrong game long term
this is the stuff that actually matters and somehow also fuels better work
iโve noticed founders who build with their kids around end up playing the long game way better. less rush, better decisions, more patience
business is easier to scale than moments like these, glad youโre leaning into it
@stijnnoorman 100%. writing is how you compound thinking. every system, offer, and piece of content weโve built started as messy notes turned into clear writing. once you can explain something simply, selling stops feeling like selling. itโs just helping at scale.