Video maker. French/Aussie. Family man. Martial artist. NFT connoisseur & tastemaker to the internet (est. 2021)
pfp "UMA CC0 card 1" by @davidzhorvath
I show you how to create a character brand from zero with little to no funding and go toe to toe with every brand pictured here.
I do it all the time.
Step one: avoid awareness, attention and engagement.
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@davidzhorvath Iโm learning so much from how you go about this. Thanks for sharing every step. Amazingly, a couple of years ago before our first chat, I made these shots based on your Seoul Pets collection. The first one is a Village Vanguard! Cool now I know more about your approach!
My mum just told me that in London in the 60s, there was a number you could call to get an answer to any question. Has anyone heard about this? Sounds like an early analog google search.
Iโve been beating the top YouTuber in the world consistently for months.
Iโm on OG Korean cold medsโฆ the kind in that long tear away paperโฆ so here we go:
The โattention economyโ is probably the worst way to put it. The subconscious increasingly differentiates between something being broadcast towards us (from ads to doom scrolling), and the moment we make a discovery.
In the 50s, TV commercials worked fantastically well because they were new. By the 80s they had to be funny. Now you donโt remember the last television commercial you saw. We have been interacting with ads all day, but the subconscious has learned how to adapt and glazes over them so we can function.
This present an opportunity.
Our Licensing show booth proudly features โgrown without social media.โ and while it is clear that my uncle Bobโs hardware store is having far better results running local ads on Facebook than he was before, the industry attendees know exactly what I mean.
Itโs one thing to already be a Hello Kitty and use social media to inform your devoted tribe members that the Sanrio soufflรฉ food truck is going to be in Chicago on Thursdayโฆ entirely different if you are a lifestyle character brand starting from square oneโฆ from zeroโฆ. in a world filled with the noise of doom scrolls, one must be a breath of fresh airโฆ help your potential tribe members come in out of the rain.
This is no theory: itโs how weโve consistently successfully gone from zero to millions with our own work for decades and Iโm putting how we did so on paper for you.
โlater when the hour is for a sleep, I wonder who. and think about the gone near step. and how life is beautiful sometimes. I hope that all went well. and that the wing (still) took you where you were to go. I think only for a while, which is a lot on certain days.โ
@Lucas_Jackson_@PLanzing@HayhowMatthew @krudell Itโs seriously been a brilliant run of dramatic writing. Comedy not so much. But in general writers have been delivering above and beyond for a long time now. Worth their weight in gold.
And its on!!! we spent our last for minting this one!!!
LFG
"Cosmic Cleaners"
1/1
UHD shortfilm
2:32 min.
https://t.co/KBjiTCRVVP
@manifoldxyz
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