EHP Consulting Group

"Your Listing, Your Legacy"

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[EHP Consulting Group @EhpGroup]

Whenever you get neutral or negative feedback, the first thing you should do is immediately email the customer with a very sincere apology, and include a $10 Amazon gift card as a token of your https://t.co/x9OoR7envo not ask the customer to remove the feedback in that email.

[EHP Consulting Group @EhpGroup]

While following the number of clicks and impressions an ad generates, the single most important metric to follow is the ACoS or Advertising Cost of Sales.

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[EHP Consulting Group @EhpGroup]

Similar to Google Ads, you can structure Amazon ads into campaigns and ad groups to optimize targeting and bidding.
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Setting up the right campaign structure can ensure that your ads are shown to the most relevant audience so you can minimize wasted spend and increase ROI.

[EHP Consulting Group @EhpGroup]

All sellers strive to own the Amazon Buy Box. Don’t know what that is? It’s the box on a product detail page where customers can begin the purchasing process by adding items to their shopping cart directly. So, those who win the Buy Box often see an increase in sales.

[EHP Consulting Group @EhpGroup]

There are a lot of people selling the same product and you want to stand out. You can do this by offering stellar customer service. This will help you with both:
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- Converting shoppers into buyers
- And customer retention

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[EHP Consulting Group @EhpGroup]

Amazon describes Prime Day 2019 as “Amazon’s biggest, global shopping event exclusively for Prime members.” Prime Day in 2019 was a two-day period of epic deals that started on July 15, 2019.

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[EHP Consulting Group @EhpGroup]

Amazon Marketing Services (AMS) is a very profitable and effective way for sellers to market their products directly to Amazon users. This is basically advertising your products on Amazon itself. The key advantages of this service provided by Amazon through Seller Central include

[EHP Consulting Group @EhpGroup]

The Opportunity Score is an in-house algorithm, factoring in the demand for a product according to units sold, competition (the number of reviews for the Top 10 products under a given keyword) and listing quality (determined by a number of factors like title.

#amazonfba

[EHP Consulting Group @EhpGroup]

Harness the large amount of Amazon user data to help analyze results and refine your ads.
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Download your search term report to see which keywords are the most effective in driving traffic that converts.

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[EHP Consulting Group @EhpGroup]

Product images can sometimes be misleading by making the product appear bigger or smaller than it actually is. This can create customer confusion and ordering issues when it doesn’t meet the customer’s expectations.

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[EHP Consulting Group @EhpGroup]

Coupon ads have gained popularity recently and are a great way to catch your customer’s attention and boost your sales. We help you to create various coupons for the customers so that you can highlight special offers and convert the potential viewers into buyers.

[EHP Consulting Group @EhpGroup]

Consumers are used to seeing marketing prices ending in $.99, which creates the perception that the price is more like a sales strategy than an actual price.

#amazonfba #amazonseller #photooftheday #tbt #followme #girl #beautiful #happy #picoftheday #instadaily #food #swag

[EHP Consulting Group @EhpGroup]

In the description, provide more compelling reasons to buy your product. Ideally, enter your description as a story. Provide readers vivid examples of how they can use your products to improve their life.

[EHP Consulting Group @EhpGroup]

The bid for each of your ads should be proportional to the profit margin of the product. For example, if a product has a high profit margin, then you can afford to set a higher bid without losing money on advertising.

[EHP Consulting Group @EhpGroup]

It is imperative that you are always testing and optimizing your Amazon listing, Greg tells us. And a big part of listing optimization is done through split testing.

[EHP Consulting Group @EhpGroup]

One big thing that a lot of sellers fail to do is track their profits. Many sellers don’t even know how to calculate their profitability. It’s not that they’re bad at math, it can just be a lot to take on.

[EHP Consulting Group @EhpGroup]

AMS allows you to add social media hyperlinks to your brand’s social media profiles including Twitter, Facebook, Instagram, and Pinterest – thus potentially increasing social proof.
#StartNow #Empower #Entrepreneur #EntrepreneurLifestyle #EntrepreneurMindset

[EHP Consulting Group @EhpGroup]

Re-engage shoppers on and off Amazon who viewed your products or similar products, and drive them to your detail page.
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To keep things simple, we will continue to use the term AMS for the PPC group of products.

#amazonfba #amazonseller #photooftheday #tbt #followme #girl

[EHP Consulting Group @EhpGroup]

On Amazon, to get a ton of sales, you need to win the buy box.
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Buy box is nothing but the purchase box (with the “Add to cart” button) available on the product page.
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So, make sure you offer your best price to win the buy box.

[EHP Consulting Group @EhpGroup]

You need to provide instructions on how your customers can find the product. A Messenger flow works great for this. Alternatively, after they claim their discount.

#amazonfba #amazonseller #photooftheday #tbt #followme #girl #beautiful #happy #picoftheday #instadaily #food