We’ve officially moved the Elevate Clients Inc headquarters into @KatmaiTech, and it has completely transformed our company and team culture.
Katmai gives us a virtual office that bridges the gap between remote flexibility and the spontaneous energy of a physical workplace.
This is how we keep the team vibe alive, whether we are in Chicago, Finland, or Egypt.
Here's a quick video of Katmai in action
265 qualified leads in 90 days for an investment banking client.
Purely through cold email. Here's the breakdown from Q4 2024:
7 targeted campaigns
173K+ emails sent
2,080 replies
265 decision makers ready to talk
We segmented by investor type, platform signups, and issuers. Ran different angles for each. Tracked what hit and doubled down.
One campaign pulled a 24.88% positive reply rate. Another hit 20.59%. In financial services. Where inboxes are guarded and attention is expensive.
Cold email still works.
Most companies just do it wrong.
They blast generic templates from their main domain and wonder why nothing lands.
We've sent over 10 million emails for B2B companies. We know what converts and what gets you blacklisted.
If your sales team needs more at bats in 2026 and you're doing $30K or more per month in revenue, we should talk.
DM me or book a call.
$524,653 in annual recurring revenue added for one of our clients.
18 months. Two channels.
Here is everything I learned helping a commercial cleaning company build a pipeline from scratch and add over half a million dollars in revenue.
The client came to us in 2024. 40-year-old company. Solid operations. Good reputation. But their lead flow was inconsistent. Some months were great. Some months were dead.
They had no system.
We ran two channels for them: cold email and SEO.
That is it. No paid ads. No fancy funnels. No growth hacks.
Just cold email and SEO for 18 months straight.
Here is what happened.
COLD EMAIL: $219,198 in direct annual recurring revenue.
We sent emails to property managers, facility directors, building owners, and business owners in their target markets. California and Las Vegas.
Not spam. Not templates that look like spam. Real emails that sound like a human wrote them.
The response rate was not crazy. It never is. But a percentage of people responded. A percentage of those booked walkthroughs. A percentage of those closed.
That is the game. It is math.
Send enough emails to the right people and some will convert. Do it every single day for 18 months and you have a pipeline.
SEO: $129,869 in annual recurring revenue.
SEO is slow. We told them that upfront. Six months minimum before you see real traction.
Most companies quit before then. They run SEO for 90 days, see nothing, and blame the channel.
This client did not quit.
Six months in, the website started ranking. Leads started coming inbound. These were the highest intent leads because they searched for the service themselves.
One SEO lead was a fitness studio. $3,920 per month. $47,038 per year. From one inbound lead.
Another was an educational foundation. $2,736 per month. $32,836 per year.
SEO leads close faster. The sales cycle is shorter. They already know what they want.
But here is what the raw numbers do not show.
REFERRALS: $175,586 in annual recurring revenue added.
All traced back to cold email.
When you close a deal from cold email, that is not the end. That is the beginning.
One cold email lead was a medical group. $1,440 per month. Solid deal.
But that medical group had connections. Other facilities in their network. People who trust their recommendations.
Within months, two more contracts came in from referrals. That one email lead turned into $3,982 per month.
This happened across multiple accounts. Total referral revenue: $175,586 per year.
When you calculate ROI on cold email, most people only count direct closes. They miss the referral chains that come 6, 12, 18 months later.
The real ROI is not just what you close. It is the doors
you open that keep opening more doors.
THE COMPOUNDING STORY.
One cold email lead. Six locations. $151,173 per year.
We sent a cold email. A multi-location business responded. Our client closed the first location for $1,948 per month.
Then they did what most companies forget to do. They delivered exceptional service.
The client had five other locations. After seeing the results at the first property, they handed over the second. Then the third. Then the rest.
$12,598 per month from one email.
This is the part most people miss. Cold email is not just about the first deal. It is about proving yourself and earning everything else that comes with it.
THE BREAKDOWN.
Total closed: $524,653
Cold Email (direct): $219,198 (42%)
Referrals from email customers: $175,586 (33%)
SEO: $129,869 (25%)
Cold email plus referrals is 75% of total revenue. Cold email opens the most doors.
SEO is 25% but the deal sizes are larger. Quality over quantity.
Together they compound.
WHAT I LEARNED.
One channel is not enough.
Most companies try one channel. They run it for 90 days. Results are mediocre. They blame the channel and quit.
The problem is not the channel. The problem is running one channel in isolation.
Cold email gets volume. SEO gets quality. Together they build a pipeline that compounds.
Consistency beats intensity.
This client ran cold email and SEO for 18 months straight. Never stopped. Never paused.
The companies that fail try a channel for 60 days. Results are slow. They quit.
The companies that win pick their channels and run them for 12 to 18 months. They optimize. They stack.
They let time do the work.
Speed to lead matters.
This client responded to leads fast. Within hours, not days.
If you wait two days to respond to a cold email lead, someone else already has the deal. Speed is the difference between closing 20% and closing 40%.
Service quality creates referrals.
Lead generation gets you in the door. What you do after that builds the pipeline.
This client delivered great service. That is why one location turned into six. That is why referrals kept coming.
You cannot out-market bad service.
The math is simple.
Send enough emails and a percentage will respond.
Rank high enough on Google and a percentage will call. Close enough deals and a percentage will refer.
Lead generation is not magic. It is math. The companies that understand this play the long game.
And the long game wins.
THE REAL LESSON.
The companies that win at lead generation do not have a secret.
They have consistency.
They pick their channels. They run them long enough to see results. They optimize. They stack. They compound.
$524K in 18 months is not because we found some hack. It is because we showed up every day and did the work.
Cold email every day. SEO every month. Follow up on every lead. Deliver great service on every account.
That is it.
No shortcuts. No secrets. Just execution over time.
If you run a B2B company and want to build a pipeline that compounds, this is the playbook.
Pick your channels. Run them consistently. Respond fast. Deliver quality. Let time do the rest.
Just built a Clay alternative that checks if a company is in our exact target niche by parsing its website and classifying it.
Cost per result: ~$0.0001.
$5 to review 50,000 sites.
I love AI.
Client Interview - $2.2 Million Per Year Commercial Cleaning Owner
"What were you doing before working with us and how has your experience been with us so far?"
6 Deals Closed In 30 Days
In the last 77 days, we've sent 64,818 emails for my agency and my client's agencies...
We have generated roughly $34,250 cash collected + about $11K MRR
Quick thread of a few things I've learned over the past few months about B2B lead gen with cold email:
I get up to a 95 % open rate and 10 bookings in a day using my Chat GPT prompt to personalize emails.
If you want a video walkthrough on how to do it:
RT this post and comment "AI" + Like the post
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