Ellie Noel | Social Media Strategist

You make 🌶️ content.
I build 🔥 brands.

Social media strategy & content support for adult creators.

[Ellie Noel | Social Media Strategist @EllieatNight]

@CityPowerJhb Why aren’t we getting any updates for Cydna? @CityPowerJhb

We’ve had no power for 2 days, and only get vague, unhelpful updates every 14 hours.

[Ellie Noel | Social Media Strategist @EllieatNight]

Time to spill some tea. ☕

What's one piece of "creator advice" that is just objectively, hilariously bad? Like, "buy followers to look bigger" level of bad.

Hit me. I'll be in the replies. 👀

[Ellie Noel | Social Media Strategist @EllieatNight]

Running out of content ideas?
Use a Twitter Poll.

It's the most underrated market research tool. Use them this week to ask:

"What set should I shoot next?"
"Longer videos or more photo sets?"
"New here? What brought you to my page?"

They'll literally tell you what they want to buy.

[Ellie Noel | Social Media Strategist @EllieatNight]

Your hashtags are probably attracting bots and other creators, not paying fans.

Stop using generic tags.

Instead, go to the search bar.
Type in a keyword your ideal fan would use.
See what other hashtags and phrases pop up.

Use those.

[Ellie Noel | Social Media Strategist @EllieatNight]

That's the formula.
Image (Curiosity) + Caption (Connection) + CTA (Clarity) = A post that'll sell.

If this was helpful
Follow me @EllieAtNight for more.
RT the first tweet to help another girlie out. 💅 (5/5)

[Ellie Noel | Social Media Strategist @EllieatNight]

Just posting a hot pic with your link is NOT a strategy. It's just a thirst trap. And it's probably not converting that well.

You want a post that actually sells?
Here's the anatomy of a perfect promo post. (1/5)🧵

[Ellie Noel | Social Media Strategist @EllieatNight]

Now comes ✨The Close ✨

"Link in bio" is lazy.
Be specific. Be urgent. Tell them EXACTLY what to do and WHY.

"The full 10-min video just dropped. Go watch it now before I change my mind."
"DM me 'SPICY' for the direct link to this set."

Give them a clear, unmissable mission. (4/5)

[Ellie Noel | Social Media Strategist @EllieatNight]

That feeling when you post something you're proud of and the engagement is 🔥

[Ellie Noel | Social Media Strategist @EllieatNight]

Your bio is boring. There, I said it.
If it's not attracting the right people (aka paying fans), it's not working.

It needs 3 things:
✨ A little spice (Who are you?)
💸 A little value (What's in it for them?)
👇 A clear direction (Where do they go next?!)

Here are two bios I love that are doing this perfectly.
(https://t.co/CKHGzYZhBj & https://t.co/oxaIHqu49v)

[Ellie Noel | Social Media Strategist @EllieatNight]

Sunday check-in:

Are you managing to get any actual rest this weekend, or are you deep in the content grind?

Tell me what your Sunday looks like.

[Ellie Noel | Social Media Strategist @EllieatNight]

Unpopular opinion:
You do NOT have to be on every platform.
In fact, you probably shouldn't be.

Pick the 1-2 platforms you actually enjoy and where your audience lives. Dominate them. Ignore the rest.

Your energy is finite. Your time is valuable.

#OFcreatorTip #Spicycreator

[Ellie Noel | Social Media Strategist @EllieatNight]

Someone once told me my job was just "doomscrolling all day"

I'm sure no one else can relate to a comment like that. ...Right?

Hit me with the wildest assumption you've ever heard about what you do.

#AskEllie #OFCreatorTip #OFCommunity

[Ellie Noel | Social Media Strategist @EllieatNight]

That's the system.
It’s how you build a brand that serves YOUR life, not the other way around.

More freedom, more money, less burnout.

If this was helpful:
Follow me @EllieAtNight for more real strategy for creators.
RT the first tweet to help another girlie out! 💕

[Ellie Noel | Social Media Strategist @EllieatNight]

The dream is making money while you sleep.
Most people think it's impossible.
It's not.

You just need a system.
And I'm going to teach it to you right now.

A thread on building a brand that works FOR you... 🧵

[Ellie Noel | Social Media Strategist @EllieatNight]

The final piece?
Your social media is your 24/7 "sales team."

Your best tweets, your viral Reels, and your TikToks are constantly working to bring new people to your page, where your automated storefront is waiting to make a sale.