Empower Agency

Empower is a strategic digital partner for causes creating impact. We're a B Corp too 🌏

[Empower Agency @empowerdigi]

Hi there 👋

From now on, we won’t be posting regularly on X.

To stay updated on Empower’s work and the latest trends in purpose-led digital marketing, join us on Bluesky 👇

https://t.co/YXJLKJu9hI

[Empower Agency @empowerdigi]

🌟 Google Analytics Glossary: Key Terms and Definitions - https://t.co/Gnu0y00RJw

[Empower Agency @empowerdigi]

“I’m feeling really excited about how social media can complement what we’re doing in the media team.”

Learn how Empower delivered a tailored social media strategy for @jrf_uk, based on an audit of their data and an analysis of the digital landscape 👇

https://t.co/70uH9snGzi

[Empower Agency @empowerdigi]

In the digital age, effective prioritisation isn't just about managing time ⏰

Organisations need to be strategic about which channels they’re posting on, and why.

Explore our 2025 Digital Trends report to learn more 👇

https://t.co/fFQLLG4sVz

[Empower Agency @empowerdigi]

Every Christmas, each member of our team chooses a charity which Empower donates to on their behalf 🎄

This year we are proud to be supporting a host of incredible organisations - see more below 👇

https://t.co/ZoksvHUARS

[Insure Our Future @InsOurFuture]

🚨 Our 2024 #insurance scorecard, #WithinOurPower, is live!

The 🔑 finding: Over a third of weather-related insured losses this century – a staggering $600 billion – can be attributed to climate change.

🌍 Stay tuned for details as we post more updates! https://t.co/a4zeqA3xUX

[Empower Agency @empowerdigi]

As part of our 2025 Digital Trends report, we spoke to 15 marketing leaders to learn how they are navigating shifts in the digital landscape, from new platforms to AI 💻

Explore the report below 👇

https://t.co/u4MT6noARR

[Empower Agency @empowerdigi]

15 interviews, 8 trends, one report.

Empower’s 2025 Digital Trends & Insights report is here! 📱

Click below to understand how your organisation can thrive in an increasingly complex digital ecosystem 👇

https://t.co/P2zbOKDHz5

[Empower Agency @empowerdigi]

Did you know that Empower offers digital training sessions for non-profits? 💻

This year, @cisl_cambridge and @ClimateCLG reached out to us for support in upskilling their team in digital communications 📈

Find out how it went 👇

https://t.co/6ykBopvgRA

[Empower Agency @empowerdigi]

“Ignore the short-term noise and look at the long-term trend. The momentum is with forward thinking agencies who reject the fossil fuel brands.” 🔥

- Our founder @benrmatthews, on why Empower took the @cleancreatives pledge 🌍

His thoughts in full 👇

https://t.co/aSpj7Dnbzm

[Empower Agency @empowerdigi]

Should your organisation be switching to Bluesky? 🦋

As increasing numbers of users flee X, many of our clients have been wondering whether it's time to follow suit 🏃

Click below for our recommendation 👇

https://t.co/MQjasVhGYv

[Empower Agency @empowerdigi]

Empower was recently selected to become part of TikTok’s Agency Incubator Program - an exciting step forward in enhancing our expertise on the platform 🌎 🎉

To learn more about what this means for Empower and our clients, click below 👇

https://t.co/Uzvt4oWEiN

[Empower Agency @empowerdigi]

Today is World Kindness Day! 🌻

At Empower, we spend a lot of time thinking about how we can cultivate a kind, compassionate, and inclusive workplace.

One of the ways we try to do that is using Manuals of Me - find out more below 👇

https://t.co/qtgnI4yLlE

[Empower Agency @empowerdigi]

Empower were asked by @BreastCancerNow to deliver a trends-informed digital strategy which fully integrated the organisation’s mission, vision and purpose.

Find out how we achieved this 👇

https://t.co/STyQ3a20vw

[Empower Agency @empowerdigi]

Last week Empower attended the launch event of @carefree’s campaign #ChangeHappensOvernight, a series of short films highlighting the value of respite breaks for unpaid carers.

We’re honoured to be working on this moving and powerful campaign 💚

[Empower Agency @empowerdigi]

OUT NOW: Our Founder @benrmatthews spoke to @MatthewKeegan15 for @CampaignAsia about Empower's @cleancreatives pledge, and what it will take to get ad agencies to divest from fossil fuel clients 🌍

Read the article below 👇
https://t.co/iJjBAdTglv

[Empower Agency @empowerdigi]

LinkedIn ads and Meta ads recently modified their audience targeting options 👀📱

In the wake of these changes, learn how to ensure that your paid media campaigns continue to reach the right audience 👇

https://t.co/LkIDqgsk0U

[Empower Agency @empowerdigi]

We're so proud to have worked on @carefreespace's campaign illustrating the vital impact of respite breaks for unpaid carers.

Find out more and watch Alison's story below 🎥

#ChangeHappensOvernight

[Carefree @carefreespace]

Our #ChangeHappensOvernight campaign is launching! 🎬 Meet Alison, a carer to her son with paranoid schizophrenia. Raw and emotive, her story shows the vital impact respite breaks have on unpaid carers. 💙 Watch and share:

#unpaidcarers #respitebreaks

[Empower Agency @empowerdigi]

We’re thrilled to welcome Faye to Empower! 🎊

As Empower expands our paid media team, Faye join us as a Paid Media Executive, specialising in developing and executing data-driven media campaigns.

Learn more about Faye's experience 👇

https://t.co/4BSv5IR9Dt