Eric Belcher

Aspiring screenwriter, chef and world traveler. For the time being focusing on Data and Martech.

[Eric Belcher @Eric_Belcher]

https://t.co/NO7JHxV4Dk

[Eric Belcher @Eric_Belcher]

As adoption increases with more teams riding the intent trend wave, it's important to know where it all started and how we got here. Here's how intent data has evolved over the last few years and what this means for GTM teams moving forward. #B2BMarketing
https://t.co/95IFvxyZgr

[Eric Belcher @Eric_Belcher]

Whether you're currently using intent to drive #ABM, or just looking to learn more, here's what to consider when leveraging buyer intent for account-based programs (plus best practices to help you achieve intent success 🚀). #IntelligenceActivation

https://t.co/Se0UBNxAWE

[Eric Belcher @Eric_Belcher]

There's often some confusion about how account-based programmatic should be understood and used as part of an #ABM strategy. @charlietarzian does good job discussing why awareness is the first objective, followed by engagement.
https://t.co/8UtqY1niu6 @intentsify#IntentData

[Eric Belcher @Eric_Belcher]

Marketing Leaders Rethink How To Collaborate On Account-Based Strategies https://t.co/L5QBei268D by @intentsify#ABM #B2BMarketing

[Eric Belcher @Eric_Belcher]

B2B marketing teams often confuse #DemandGen with #LeadGen (& vice versa), but they aren't the same. Here's how they differ and why it's important not to confuse them👇

https://t.co/G7oLrPm6KE

[Eric Belcher @Eric_Belcher]

Using #IntentData for message selection/content creation is an underutilized use case—yet highly powerful. When in action, intent-driven intelligence can help teams increase conversions + scale pipeline. Here's how:
https://t.co/7VkgAP1BO0

[Eric Belcher @Eric_Belcher]

There are many powerful benefits of using #IntentData to drive 3rd-party #DemandGen campaigns, but be sure to avoid these common mistakes so you can drive max success from your investment. @intentsify https://t.co/z4PYl1H7SN

[Eric Belcher @Eric_Belcher]

We all want our team to be successful 😁 Come learn more about #intentdata and the absolute best strategies to help you and your team maximize impacts from your investments! https://t.co/ZNRYNaR6Hi by @intentsify

[Eric Belcher @Eric_Belcher]

Getting Started with Intent Data: How to Select Your Intent Topics vs. Keywords (The Right Way)✔️ #IntentData
https://t.co/k4owfxYLpy

[Eric Belcher @Eric_Belcher]

58% of B2B marketers using #IntentData said they realized a return on their investment in only 1-3 months (Survey Data). If you're unsure of whether it’s the right time to start your intent journey, here's what to consider. https://t.co/v0MiRgouTr

[Eric Belcher @Eric_Belcher]

A glossary of #IntentData industry terms to know, so you can stay ahead and drive the most success with your investment✔️https://t.co/sRotNt7jCO

[Eric Belcher @Eric_Belcher]

Why is making intent data actionable so hard to achieve? https://t.co/hUFA17WbOS by @intentsify #IntentActivation #IntentData #B2BMarketing #B2BSales

[Eric Belcher @Eric_Belcher]

A highly undervalued #IntentData use case: Identifying where prospects are in their buyer's journey. With this knowledge you can better select the tactics, messaging, and content to use for each in-market account. 
https://t.co/4qsDpjCOa1 @intentsify

[Eric Belcher @Eric_Belcher]

There's often some confusion about how account-based programmatic should be understood and used as part of an #ABM strategy. @charlietarzian does good job discussing why awareness is the first objective, followed by engagement.
https://t.co/i1nalCI5wi @intentsify #IntentData

[Eric Belcher @Eric_Belcher]

The data-driven mindset is a critical skill for any B2B marketer to possess. Here are 7 ways you can use #IntentData to drive better decisions and create more impact with your marketing campaigns: https://t.co/8vUBU3Wpjg

[Eric Belcher @Eric_Belcher]

The overarching value of #IntentData is its ability to boost efficiency--better results while using less time, energy, and budget. Here's how it applies to #B2BMarketing #Sales and #CustomerSuccess teams https://t.co/kVhqjWO48r @intentsify #IntentActivation

[Eric Belcher @Eric_Belcher]

On 9/15, join us in NYC to learn how your peers are transforming their go-to-market strategies with greater precision. Featuring special host Jennifer Ross (CMO at @intentsify), as well as leaders at Google, Verizon, Liferay + more! RSVP here: https://t.co/9diWTlKRO5 🎉

[Eric Belcher @Eric_Belcher]

"94% of surveyed #B2B marketers say that #IntentData is effective at solving their most critical digital #Marketing challenges" AND "97% of marketers report that their intent solutions effectively support their key use cases." [Survey Data] @intentsify
https://t.co/QwSFoSL99Y

[Eric Belcher @Eric_Belcher]

MAGNA forecasts global ad spend to exceed $700B by end of 2022 (up 22% from 2021). Using #IntentData, you can boost the impact of your digital ad programs & increase pipeline by creating better engagements that resonate with your audience—here's how. https://t.co/go8BfQtgO8

[Eric Belcher @Eric_Belcher]

Important resources that successful teams using #IntentData have in place before deploying their solutions (& best practices on maximizing the use of each) to help you drive max impact with your investment & improve revenue ✔️https://t.co/dlJQzh1Zkp