A modern unified visual development environment. Build and publish statically (Etch Studio) or on WordPress (EtchWP) with the same exact workflow and interface.
Just published my new personal site built on wordpress using @EtchWPOfficial. without the help of tools like @paper and @AsideAI this honestly would have sat on a shelf.
*ETCH PRICING CHANGES*
Freelancer & Agency LTDs: Both of these LTDs will no longer be offered after March 31st.
Agency Elite LTD: This will be the ONLY LTD offered after March 31st and we've increased it from 250 installs to unlimited installs.
Notes:
- If you purchased Agency Elite LTD previously, the unlimited installs is retroactive. You don't have to do anything.
- If you want to upgrade to Agency Elite LTD, you can. Just contact our team.
Etch Dev Hours Livestream is in 1 hour ... Join us at 11am Eastern for a look at all the new features released this month and plenty of Q&A. We should have Jeremy on the stream with us as well to answer any questions you have about AI in Etch.
@wpgaurav@RapidLightnings Saying that we’ve accomplished nothing since you last used it and that you can’t find any videos because you looked at one URL is precisely why you can’t be taken seriously.
Stop trolling. It adds no value to the world.
@wpgaurav@RapidLightnings Funny that it's not slow when we use it. Thankfully there are dozens and dozens of hours of videos of people using it where they demonstrate how the workflow is significantly and measurably faster than any other tool. Then they don't have to take the word of trolls.
Launched the new TD website. Built with @EtchWPOfficial and @wpmetabox on @WordPress.
This was the funnest site I've ever built and not because it was for me but because of the stack used.
https://t.co/Db7SmQTk5D
@wpgaurav@konstruktors There’s no official menu element yet. This one was a manual one we built a while ago. We actually have a new one we can just swap this out to.
There’s no official EtchWP + Polylang integration yet, but they work well together 👍
I shared an initial approach using conditional logic + dynamic data to build a simple multilingual WordPress site.
Code included 👇
https://t.co/41snASNUT1
@EtchWPOfficial @polylang
Using Claude Code with @EtchWPOfficial is such a nice workflow. Giving AI direct access to the code instead of forcing it to understand the builder makes things so much easier.
If you work with WordPress and you haven't taken a look at @EtchWPOfficial yet, you really need to. For the first time since WordPress was originally forked from cafelog, it's actually easy to build websites using WordPress properly.
The keyword there being "properly".
In the past, if you wanted to build a website and make it truly maintainable, scalable with clean code output, you basically had to build the entire thing from scratch in VSCode.
Obviously that was a lot of work, and also made it quite difficult to build it in such a way that clients could easily update content.
If you didn't feel comfortable building out the entire theme from scratch, and if you weren't comfortable with React and creating custom blocks, your only option was to use some kind of garbage builder like Elementor, Divi, Gutenberg etc etc.
These tools make putting something together "easy" but they are a far cry from maintainable, scalable and I'm having a hard time even typing the words "clean code" in the same post as "elementor" or "divi" or "gutenberg".
What is Etch and why is it the better tool? I can answer that very succinctly.
Maintainability/scalability: Etch somehow manages to perfectly marry the concepts of having 100% access to your code and having a UI you can click on. This makes things like using variables, and creating components incredibly easy, making your website much easier to manage. It also only outputs the code you give it. No extra divs or containers, no weird default styling screwing everything up.
Etch also turns everything you do into Gutenberg blocks, which means your clients can update content using the built in gutenberg page editor. No more training clients on how to use Elementor or Divi.
There is a lot more that could be said about Etch, but those are the big things that make it stand out from Elementor, Divi, Oxygen, Bricks, Breakdance, Gutenberg, Themify, Beaver Builder, [insert WP builder here].
The rest is just icing on the cake (and trust me, there is a LOT of icing on this cake).
I tried to put my thoughts into video form, and unsurprisingly, I was pretty disappointed with it as after I published it I thought of like 5 more things I wish I had talked about, but if you're interested you can check out that video (link in the comments).