FAY

Graphic design + creative technology studio creating brands and experiences built for the future.
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[FAY @FAY_DESIGN]

@standards_site Game on. Let's goooo!

[Unit Editions @uniteditions]

Fred Troller Design features over 50 pages of the designer’s paperback book covers. Help us get this important survey of his work into print by pledging at ⁦@voldotco⁩ https://t.co/IXVHbt7SsQ

[AisleOne @AisleOne]

Book covers designed by Fred Troller.

Source: https://t.co/UOq1PIGJSy

[The Brand Identity @TweetsByTBI]

Across a career that began in the early 1950s and spanned five decades, graphic designer Fred Troller forged a Swiss modernist path through corporate America. Working with equal ease across packaging, advertisement and book covers, his works, with their concise minimalism, were far removed from the more ornate vocabulary of American visual culture in the 1960s.

A crowd-sourcing campaign is now pooling funds for the production of a monograph that captures his life and work. Crafted by @uniteditions and his daughter and son-in-law Meret and Dani Piderman, it promises an intimate view of Troller's oeuvre.

To back the book, please visit:
https://t.co/K9RpWQZudC

[Unit Editions @uniteditions]

Two weeks left to help support our new book on pioneering Swiss modernist, Fred Troller! Pledge via @voldotco at https://t.co/IXVHbt7SsQ

[FAY @FAY_DESIGN]

@xyz_displaay What we've needed for years but never thought to ask about for some reason! Big ups M & crew! 🤟💕

[FAY @FAY_DESIGN]

@presentcorrect @readJPEG @comp_design @presentcorrect See above :) We'll reach out if it happens!

[FAY @FAY_DESIGN]

@readJPEG @comp_design @presentcorrect Lastly, no promises(!), but if we can find some time, we're going to look into whether a reprint is feasible later on the year. Will announce on the comp email newsletter if it were to happen. Hope this helps! We'd love to hear how you like your new notebook(s)!

[FAY @FAY_DESIGN]

@readJPEG @comp_design Haven't tried this yet, but it looks beautiful, and if @presentcorrect is stocking it, it has to be good! https://t.co/yxo3g0yg7S

[The Brand Identity @TweetsByTBI]

Say hello to The Tiny Book: Volume One, packed with forty thoughts from the world’s best designers → https://t.co/9bqfzaHRNd

[Creative Boom @creativeboom]

Pentagram alumni Aron Fay is empowering designers and non-designers with Grid App https://t.co/23xN1wQjTg

[FAY @FAY_DESIGN]

And if you don't already—subscribe to @RachelCabitt's The Art of Cover Art substack below. It's chock full of fantastic writing on album cover design and designing for music! https://t.co/g8I9AlFqP6

[FAY @FAY_DESIGN]

Founder @AronFay recently chatted with @RachelCabitt for her incredible The Art of Cover Art substack. They chat about designing for music, fav albums + sleeves and how designing flexible visual systems allow for seamless evolution in our fast-changing world. Check it out below!

[afay @AronFay]

Recently spoke with The Creative Factor (@TcfStories) about how I work, my ideal studio and my colorful work uniform (IYKYK!). Dropped a few exclusive bonuses too—check the link for more! https://t.co/K7gIuryyu9

[The Brand Identity @TweetsByTBI]

“There’s no rulebook, only what you dream up.” We explore the futuristic, tech-focused world of FAY → https://t.co/yF2gMkE55M

[The Brand Identity @TweetsByTBI]

The Roundup — a look back at the articles we published last week.

Featuring @filthymedia, @FAY_DESIGN, @motherbird, @brandpad, @studiodumbar, @unitedus_, @ErkinKaramemet, @sturbainnyc and more.

See more → https://t.co/9YP4ugMBtb

[FAY @FAY_DESIGN]

In advance of the US's recent debt ceiling raise, we were asked to contribute a design for 'a trillion dollar coin' for @Lizstins @FastCoDesign along with @order @athleticsnyc @buck_tv. Our response: A 'Get out of Debt Free' coin. Full article: https://t.co/gvlFd9tz5a

[The Brand Identity @TweetsByTBI]

The Roundup — a look back at the articles we published last week.

Featuring @AlexHunting1, @FAY_DESIGN, @studiodbd, @among_equals, @Serviceplan, @Smorgasbord_, @reesmorgan_ and more.

See more → https://t.co/9YP4ugMBtb

[FAY @FAY_DESIGN]

@thisisgrey Thank you so much!