The Financial Marketeer

News & analysis for marketers working in financial services. Owned & published by @indulgemedia.

[The Financial Marketeer @FinMarketeer]

Get the latest financial services marketing news & analysis every week at https://t.co/hrnfYhwkxt.

[The Financial Marketeer @FinMarketeer]

On a mission to democratise fraud prevention - hear the story of @seon_tech.

Recent recipients of a $12m Series A funding round, co-founder Bence tells us how the company has used content marketing & inbound techniques to great effect.

https://t.co/QWwLstQxC9

#fintech #fraud

[The Financial Marketeer @FinMarketeer]

In our latest interview, we explore the evolution of the fintech industry with Kimberley Waldron of @SkyParlour.

From changing client briefs to increasing regulatory scrutiny, listen and read here:

https://t.co/EWfC7bIQWe

#fintech

[The Financial Marketeer @FinMarketeer]

"The recovery is well underway" as IT and marketing vacancies lead the way for significant growth in demand for talent within the financial services sector.

https://t.co/xCMzw1qH6q

#fintech #financialservices #financialmarketing

[The Financial Marketeer @FinMarketeer]

What makes financial marketing unique? Our latest interview is live.

Patrick Muir is an exceptionally experienced financial marketer and gives his take on marketing in insurance, banking and answering what makes financial marketing unique.

https://t.co/K8ag1rVCwD

#fintech

[Smart Money People @SmartMoneyPPL]

We recently spoke with @FinMarketeer on their podcast to discuss how we're on a mission to make financial services more accessible, & why access to data & insight is so important to consumers & brands. You can listen in full here: https://t.co/ZIr2H9q6D0
#customerinsight

[The Financial Marketeer @FinMarketeer]

"I think we don’t experiment enough within financial services…"

Listen to our interview with Simon Mott, CMO at @TrackInsightETF where we discuss the state of financial marketing in 2020.

https://t.co/KwyhBC8VhX

#marketing #financialservices #ETFs #investments

[PensionBee UK @pensionbee]

Hear from our CMO, @jaspermartens, on The @FinMarketeer podcast discussing how our mission to make pensions simple and interesting, and why a multi-channel marketing approach is helping to acquire new customers at scale. 🎧👇 https://t.co/AyeiSTkk3w

[The Financial Marketeer @FinMarketeer]

Revealing the winners and losers in the mortgage & buy-to-let lending market in 2019.

UK Finance has published its data on the mortgage market revealing which firms have gained market share and which have fallen back.

Read our analysis here:

https://t.co/lqncOb8xq0

#mortgage

[The Financial Marketeer @FinMarketeer]

Google's Rich Results Test moves out of beta - now the primary way to test structured data on your website.

https://t.co/ozFDkNUN3r

#SEO #digitalmarketing #Google

[The Financial Marketeer @FinMarketeer]

A dark day for fintech as the FCA decision to ban Wirecard results in disruption to services for a number of firms.

Now, with the ban lifted, customers can begin to get back to normal, but will there be lasting reputational damage?

https://t.co/yXhmrmuZNk

#fintech #FintechNews

[The Financial Marketeer @FinMarketeer]

Introducing episode 1 of our interview podcast series, UX & CX in Finance, with Will Cookson of @fintechbattles and @ANNAMoneyUK - a must-listen for anyone working in financial marketing and product design.

https://t.co/Mfe8L9hQik

#UXdesign #design #financialservices #fintech

[The Financial Marketeer @FinMarketeer]

The next @UXOxford runs tomorrow, featuring a talk on inclusivity of vulnerable customers in product and experience design from @CapitalOneUK Head of Research & Design Strategy -

https://t.co/9WASCX6dmj

#UX #Finance

[The Financial Marketeer @FinMarketeer]

@SaffronBS do you have anyone in the organisation who would be willing to join us (online of course!) for an interview on green finance?

[The Financial Marketeer @FinMarketeer]

New mortgage product from @SaffronBS incentivises borrowers to make energy-efficiency home improvements to benefit from a lower rate of interest.

https://t.co/vnZPhSQckk

#FinancialMarketing #GreenFinance

[The Financial Marketeer @FinMarketeer]

Prepaid Visa card provider for kids, @gohenry has launched a biodegradable card and will plant a tree the first time each one is used.

https://t.co/rGfmSzpSIp

#FinancialMarketing #FinancialServices #fintech

[The Financial Marketeer @FinMarketeer]

The over-50 segment is PayPal's highest growth area for the first time in the company's history - a result of the coronavirus pandemic.

https://t.co/HZ2u3TIwW0

#financialmarketing #fintech