Financial Promoter

The community for financial services marketers. #Financialmarketing #pensions #payments #insurance #fintech #investment #banking & More

[Financial Promoter @FinancialProm]

What separates a good entry from a winning one at the FP Awards USA?

Clarity.
Strategy.
Impact.
Evidence.

That’s what judges are looking for, and what sets the best apart.

Entries close 10 April.

https://t.co/Gm3VJAeA5I

#FinPromsUS26

[Financial Promoter @FinancialProm]

And we’re on our way to New York City for the Financial Promoter Awards USA! 🇺🇸🏆

Our team will be in NYC from today through Friday, so if you’d like to catch up, learn more about Financial Promoter, discuss opportunities, or simply say hello, lets connect.

#FinPromsUS26

[Financial Promoter @FinancialProm]

This could be you. 🏆

The Financial Promoter Awards 2026 are still open for entries, celebrating the marketers, communications professionals, teams, agencies and campaigns shaping the future of financial services.

Enter now https://t.co/INJu0nHyHZ

#FinProms26

[Financial Promoter @FinancialProm]

@MorganStanley

[Financial Promoter @FinancialProm]

For Lilah Zohar, marketing has always been about one thing: making the complex feel human.

Now at Morgan Stanley, she spoke to FP during a moment of transition, stepping into a new role.

Read more: https://t.co/M5xItKJsFK

#FPVoices

[Financial Promoter @FinancialProm]

AXA France has expanded its commitment to women’s rugby with a nationwide campaign and a series of initiatives designed to inspire participation and support players at every level of the game.

Read more here: https://t.co/4GrbTzc8N9

[Financial Promoter @FinancialProm]

You can’t market what you don’t understand

In financial services marketing, credibility has always mattered. But as technology becomes more complex, marketing has shifted from promotion to translation.

Jacqueline Genow, Exegy

Read more here: https://t.co/drdEl9rERT

[Financial Promoter @FinancialProm]

@usbank has expanded its long-standing relationship with the National Football League (@NFL), announcing a new multi-year partnership that positions the bank as an official banking and wealth management sponsor.

Read more here: https://t.co/X3CVCtlxMY

[Financial Promoter @FinancialProm]

New York, we’re coming!

Elizabeth Pfeuti and Joe McGrath will be in NYC on 27-28 April.

We’re looking to connect with the people in financial services marketing and communications.

Get in touch to connect:
[email protected]
[email protected]

[Financial Promoter @FinancialProm]

@BrooksMacdonald announces Henley Regatta deal

@HenleyRegatta has signed its first-ever wealth management partnership, securing a three‑year deal with Brooks Macdonald in a move that marks a shift in the event’s commercial strategy.

Read more:

https://t.co/eZWYaLuHFW

[Financial Promoter @FinancialProm]

@CreditOneBank turns credit education into dating show

Credit One Bank has launched a reality-style dating show on TikTok and Instagram as part of its Credit Education Month campaign, aiming to make credit education more accessible.

Read more here: https://t.co/Bq0DnXWjgv

[Financial Promoter @FinancialProm]

We’re excited to share that Financial Promoter will be attending Paris Blockchain Week 2026.

Paris
15–16 April 2026

Megan McCabe will be on the ground, if you’re keen to grab a coffee or arrange an interview, please get in touch:
[email protected]

#PBW26

[Financial Promoter @FinancialProm]

As AI accelerates content creation, trust is emerging as the defining factor in finserv marketing.

Zak Ali, general manager, at @finder says that while technology is levelling the playing field, credibility is becoming the differentiator.

Read here: https://t.co/mRG8ORX8Fr

[Financial Promoter @FinancialProm]

Wealth management marketing strategies built around the “great wealth transfer” may be missing the mark, according to industry experts.

Nick Rice, director, @BrunswickGroup, and April Rudin, CEO, @TheRudinGroup, share their thoughts.

Read more here: https://t.co/NkwVl9bLFb

[Financial Promoter @FinancialProm]

🏆 Go for Gold - Financial Promoter Awards UK 2026 are now open!

From banking and investment to insurance and payments, this is your chance to showcase your campaigns, win recognition, and walk away with a trophy.

https://t.co/INJu0nHyHZ

#FinProms26 #FinPromsUS26

[AMINA Bank @AMINABankGlobal]

Digital channels have reached an inflection point where the need for real-world connections is making a comeback.

Our Global Head of Marketing, Natalie Hall, will be speaking at the @FinancialProm Live 2026 event along with other leaders from the field on the topic, "From clicks to connections: The experiential comeback" on Monday, March 23, at 14:00.

This panel will explore why face-to-face engagement is resurging across financial services, and how brands are rethinking marketing to build deeper, more meaningful connections in an increasingly digital world.

If you’re attending, don’t miss this conversation.

#EventMarketing #FinancialServices #BrandExperience #MarketingStrategy #AMINA #ThoughtLeadership

[Financial Promoter @FinancialProm]

Financial Promoter Live 2026 - Build complete!

On Monday, we host the UK's top financial marketers once more.
This year is our biggest yet....

Want to join us?

Register here:
https://t.co/JkSIU7dK4t

#Fplive26

[Financial Promoter @FinancialProm]

Attending FP Live! 2026? Steal this social card!

Show the world you’ll be part of the conversation at FP Live! 2026.

Simply download, post, and tag us!

Let everyone know you’re joining us on 23 March at the CodeNode.

#FPLive26

[Financial Promoter @FinancialProm]

1 week to go until FP Live!

We’re just days away from bringing together financial marcomms leaders for a day of insight, energy and meaningful industry connections.

If you want to be in the room, now’s the time to secure your place.

https://t.co/ZA1Q5Yf7IY

#FPLive26

[Financial Promoter @FinancialProm]

⏳ 4 weeks to go.

Entries for the Financial Promoter Awards USA close 10 April.

If your team has delivered standout marketing in financial services, from campaigns and brand work to strategy and innovation, now’s the time to enter.

https://t.co/EsmkK10A4l

#FinPromsUS26