Finecast is a leading addressable TV company which enables advertisers to precision target audiences in on demand, linear and live streaming TV environments.
We launched the results from our #ThinkingInsidetheBox research last week with DRG and @ucl.
Take a look at how TV advertising has changed and how new mechanisms could help brands to advertise on TV effectively https://t.co/a41Pt2uKu1
#addressabletv#BVOD#AVOD#SVOD#lineartv
For #IWD2022 we are celebrating the incredible returning women we have met through the #VisibleStart programme!
They are ready for employment and we want to #BreakTheBias against midlife women in our industry – get in touch if you want to speak to them about roles
We are excited to announce the appointment of our Global CEO, Nicola Lewis. Nicola was most recently Finecast’s first Global Chief Growth Officer, where she led engagement with agencies and clients and built partnerships with media owners worldwide https://t.co/E1xbeedvec
"Work with the right people, test the concept rigorously and listen to the data" - hear from NIO Cocktails about their first #addressableTV advertising campaign as recently presented at the @Campaignmag TV Advertising Summit https://t.co/hhoAORFMH7
Our Global CEO, Jakob Nielsen, was interviewed on @WPP TV about the future of TV and how it will become increasingly #addressable. With thanks to Marion Koopman, CGO GroupM EMEA & CEO of Greenhouse Group https://t.co/Kjr96MuN4m
#powerofTV#addressableTV#technology#data
Following Doug is Brett Poole, @Finecast's MD. Tune in now to hear how Finecast has teamed with Seven, Nine, SBS and Ten to provide a market first for buyers who can now uniquely address audiences across Australian BVOD on Connected TV. #FTVSydney
Last but not least @Campaignmag#TVAdSummit - a panel looking at the future of TV and whether disruption has made the industry more agile.
Watch Rachel Hall, Olaf van Gerwen and Martin Radford discuss this chaired by Omar Oakes https://t.co/MJnhzJm2qI @HubCampaign
Live streaming now at @Campaignmag TV Advertising Summit - Richard Sager at NIO Cocktails UK alongside Joel Wilkinson delve into why TV advertising was right for their brand and the results that #addressableTV drove https://t.co/ffkFANXcJG
#TVAdSummit@HubCampaign
Campaign’s #TVAdSummit has some fantastic partners on board, including: @Finecast, @rtl_adconnect, @Oracle, @Thinkboxtv, @4Salesuk, @YouTube
You can check them all out here: https://t.co/2K2OEMY71d
We're delighted to be a part of the Future of TV Advertising Sydney.
Hear our Australia MD, Brett Poole, talk about Finecast ID which enables marketers to measure & manage the frequency & reach across the BVOD ecosystem for the first time.
https://t.co/n0YobJ8Eip
#futureofTV
We're excited for @Campaignmag TV Advertising Summit tomorrow.
Tune in to hear from Joel Wilkinson and Richard Sager at #NIOcocktails who will give interesting insights into how #addressableTV is accelerating growth for new to TV brands https://t.co/dJPYOxAp5y
Our UK MD, Harry Harcus, spoke to
@john_videonet on how #addressableTV advertising can help brands to unlock short-term results while building long-term brand growth through #relevance with consumers on the big screen https://t.co/nmz1LNSoUO
#ThinkingInsidetheBox#neuroscience