Why you should NOT disable your ads between 23:00 and 06:00:
Some advertisers and business owners think they shouldn't run their ads during the night.
Don't get me wrong: they might be right.
But if you're using an AI-based bidding strategy, you might be missing out.
Aiming and being consistent is the flywheel for a better life.
Everyone suffers from shiny object syndrome.
It's not that successful people don't have that, it's just that they have the skill to say "no" to other opportunities and stay with their chosen path.
So should you.
Why you should NOT disable your ads between 23:00 and 06:00:
Some advertisers and business owners think they shouldn't run their ads during the night.
Don't get me wrong: they might be right.
But if you're using an AI-based bidding strategy, you might be missing out.
Why you should NOT disable your ads between 23:00 and 06:00:
Some advertisers and business owners think they shouldn't run their ads during the night.
Don't get me wrong: they might be right.
But if you're using an AI-based bidding strategy, you might be missing out.
Just kidding. You should look into ad scheduling, but make sure to make data-driven choices.
Especially for ecom: people are purchasing in the night as well. Might as well see if you can get in some new orders for cheap $$ (or β¬β¬).
Enjoy your day!
I made β¬269.675,16 in 60 days with Google Ads.
6M views
77K clicks
β¬30K spent
1,5K orders
β¬269K+ rev
894% ROAS
1 Happy Client
To be honest, itβs not just my doing.
Theyβre a cool, established business that has an optimized website and has a very powerful brand.
But still!
ποΈ Conversion Cheat 7:
Make your cart obvious.
If somebody clicks on add-to-cart, slide in or popup a cart frame, where you give them the option to either
1. Go to checkout.
2. Browse more products.
Making the choice works on the unconscious mind of the shopper.
I made β¬269.675,16 in 60 days with Google Ads.
6M views
77K clicks
β¬30K spent
1,5K orders
β¬269K+ rev
894% ROAS
1 Happy Client
To be honest, itβs not just my doing.
Theyβre a cool, established business that has an optimized website and has a very powerful brand.
But still!
P.S: working remotely honestly is the best choice I ever made. It enables met to experience so much more of the world. Iβm grateful for the time we live in.
πCurrent location: Malaga, Spain
β‘οΈNext: Chiang Mai, Thailand (March)
We're always learning something new and our main mission is to provide value.
We still have a long way to go, but weβre super excited for what weβve built up until now.
I hope my story inspires you. Anything is possible!
Quick Google Ads tip:
1. Use Google Ads keyword planner and scan product pages
2. See relevant keywords?* Good. Go to step 3
3. Run DSA campaigns on those pages
4. Boost sales
*if you don't see good keywords, get a SEO Expert to help you out. (or get on YouTube this weekendπ)
2. Reviews with good feedback offer good points of optimization of your product.
Improve it, send the new, improved product to the customer for free and get that positive review out of it.
ποΈ Conversion Cheat 6:
Do everything in your power to get reviews.
Offer big discounts and big gifts to people who leave a review/send you feedback.
It's because of two big reasons.
1. Positive reviews contribute to social proof, which will increase your conversion rate. The more extensive and the more positive, the better. Include them not only in star-systems but also in testimonial-form.