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Proud of our Burst teammates who just released Burst as an #OpenSource framework to run advanced analysis of behavioral datasets. Check it out! 👇🏽 #Analytics
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FYI @YahooCare@yahoomail
Introducing the Marriott Media Network from @MarriottIntl, powered exclusively by our ad tech. The hospitality industry's first global media network, it will help brands deliver relevant and engaging experiences to Marriott’s in-demand travel audience. https://t.co/0LpPAQd76q
The #MobileApp industry is now 8 months since #Apple enforced App Tracking Transparency. Worldwide opt-in rates across all apps is at 24%.
Follow for monthly updates➡️ https://t.co/q06nqMWwzE
This comprehensive article is worth a read on how ad tech is getting reshaped. And thanks to @nyt for referencing Flurry analysis on how the usability of #IDFA is changing on #iOS due to #ATT@nytimestech@nytimes@bxchen
https://t.co/VWkOK5RYEb
80% of iOS users worldwide are now using iOS versions with #AppTrackingTransparency enforced. And the worldwide opt-in rate across apps that have displayed the prompt is stabilizing at 25%.
Learn more on the Flurry Blog: https://t.co/UFuzTD8dQh