Dustin Crump

AI Actions for local businesses. Your website, ready for AI assistants to send real requests your customers confirm. Building in public from Salt Lake City.

[Dustin Crump @FoundForAI]

1/ Today I asked ChatGPT to request a consult at a Salt Lake orthodontist.

It used the practice's website to fill in the request, I tapped confirm, and a real consult request came through.

Here's how it went, including the part that broke 🧵

[Dustin Crump @FoundForAI]

Real lesson from client work:

A local business's website went dark. It now forwards to an "account suspended" page.

Their Google listing, AI answers and old links still send people there.

Owners: know who holds your domain and hosting logins, and who gets the billing emails.

[Dustin Crump @FoundForAI]

@LevBrovtsev Agree on the order. The missed-call callback is also the easiest to check: call your own office at lunch, hang up at voicemail, and time how long until someone calls back.

[Dustin Crump @FoundForAI]

@Steve238Chan Usually I'd set it up with them. Owners mean to and don't. Then send one test request with the office manager watching, so everyone sees where it lands and who gets it.

[Dustin Crump @FoundForAI]

5 things a new patient checks before booking you:

1. Do you take my insurance?
2. Are you open when I'm free?
3. Can I request a visit without calling?
4. Real photos of the office and team?
5. Reviews that sound like real people?

Check all five on your own site, on your phone.

[Dustin Crump @FoundForAI]

ChatGPT just let businesses claim their own listing, and most of your competitors don't know yet.

Here's how to set yours up in about 10 minutes so ChatGPT stops guessing about you. 👇 https://t.co/qhXNFHjgHD

[Dustin Crump @FoundForAI]

@OpenAI Already walking our clients through verification today. Tip for owners: use your business email or Shopify to verify, then add your agency as a manager so someone keeps your info current.

[Dustin Crump @FoundForAI]

This is the biggest local visibility change since Google Business Profile.

If you run a business, claim yours this week. Accurate details and product info in ChatGPT beat whatever it guesses on its own. https://t.co/QpYjjbfxgO

[OpenAI @OpenAI]

Now in beta: Businesses in ChatGPT.

Claim your business, manage your information, and get insights on how people engage with you.

Eligible businesses can also build a Business Agent to answer customers’ questions and help them explore what you offer.

https://t.co/N2GEZX0mFT

[Dustin Crump @FoundForAI]

Local business owners: ChatGPT just launched Business Hub.

You can now claim your business, control how ChatGPT describes it, and see how customers find you through AI.

Takes about 10 minutes: https://t.co/8oIr0Vt6XJ

Claim it before someone else's info becomes your story.

[Dustin Crump @FoundForAI]

Owner question I get a lot: what happens to a request that comes in at 9pm?

Often it sits in an inbox until 8am. By then they may have called someone else.

You don't need night staff. You need an instant reply saying you got it and when you'll call, then a call first thing.

[Dustin Crump @FoundForAI]

@Steve238Chan Yes. For a service shop, a working booking link on the Google profile is the fastest first step. Just make sure it opens on a phone and someone sees requests the same day.

[Dustin Crump @FoundForAI]

Last month ChatGPT sent a real consult request from a Salt Lake orthodontist's website.

The first try failed. The confirm prompt flashed and vanished before I could tap it. Nothing sent.

Booking paths break quietly like that. Test yours like a patient, on your phone, once a month.

[Dustin Crump @FoundForAI]

@OpenDeMind If it ships, I'd tell owners to get the facts matching on their own site and Google profile first. A claimed ChatGPT profile with different hours than your site just adds confusion.

[Dustin Crump @FoundForAI]

@Kasra_Dash One screen is a good rule. I'd add a second test: ask ChatGPT to request an appointment from that page. If all it can do is hand back a phone number, the path isn't there for AI yet.

[Dustin Crump @FoundForAI]

@noahiglerSEO Solid list. One check I'd add after setup: ask ChatGPT for the shop's hours and phone a week later. The listings can all match and the AI answer can still lag behind.

[Dustin Crump @FoundForAI]

Sunday homework if you own a local business:

Fill out your own website's contact form like a customer would.

Did it land in the inbox you actually check? How long until someone replied?

If a person can't get through, an AI assistant sending a request for them won't either.

[Dustin Crump @FoundForAI]

@seoarcade Simple and it works. I'd make "an AI assistant like ChatGPT" its own option instead of leaving it to Other. People skip typing it, so owners undercount it.

[Dustin Crump @FoundForAI]

@BowTiedHamilton Agree a stalled booking is a lost customer. My one hard stop is the customer confirming before it sends. After that the request always lands, and the office sorts out the rest.

[Dustin Crump @FoundForAI]

@cendicott Same question here. My answer so far: nothing sends until the customer confirms, and the office calls back before booking. That limits the damage but doesn't stop spam. What's working for you?

[Dustin Crump @FoundForAI]

Weekend homework if you own a local business:

Ask ChatGPT "what time does [your business name] close today?"

If it's wrong, someone may show up to a locked door.

Fix the hours on your own site first, then your Google profile. Takes ten minutes.

[Dustin Crump @FoundForAI]

If someone in your city asks ChatGPT for a dentist, an HVAC company, or an auto shop, what does it say about you? Here’s a 10-minute check you can run yourself. https://t.co/WDHmtp1RlO