Franchise Times

The nation's top publication devoted exclusively to the franchise community.

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Ever wonder how consumers feel about your franchise? Franchise Times editorial staffers check out three brands in a different genre each month, and report back in FT Undercover.

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Whether they're getting serious about their golf game or taking the family out for a fun activity, customers are showing interest in golf simulators—and franchises are drawing a big slice of the action.

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Take a closer look at experiential franchises Larks Entertainment, The Flower Garage, Cork & Candles, and iSmash.

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In her monthly "Grab Bag" column, Editor in Chief Laura Michaels asks the tough question.

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Repeat customers are important to any business. With decades of experience in operations and corporate work, it’s something California entrepreneur Mike Berkowitz knew well when he became a franchisee with Color Me Mine 20 years ago.

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The term "social media influencer" might earn an eyeroll from some, but brands are utilizing these content creators to drive traffic and provide brand awareness.

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With a collection that now numbers 132 locations in five brands across multiple states, The Hari Group, based in Naperville, Illinois, isn't slowing down.

Read the Full Cover Story here:
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We caught up with attendees at the Fitness Finance & Growth Conference to hear what brought them here, where they see the biggest opportunities in fitness, and the guilty pleasure snack they can’t resist.

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Ray Wiley, CEO, president and founder of Hot Head Burritos has died at 60.

Longtime vice president and co-owner Kelly Gray has been appointed as president, effective immediately. Peter Wiley will step in as vice president.

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Executives from three booming fitness brands talked growth strategies at Franchise Times’ inaugural Fitness Finance & Growth Conference. From boutique concepts to big-box gyms, top-tier brands are tapping into stronger franchisee profitability.

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Sparkle Grooming, a dog care brand, is continuing its plans for development in Florida with a 29-unit agreement for the southern portion of the state.

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Dunkin’ is taking another shot at expanding into Canada, this time with a master franchisee. Foodtastic signed an agreement to open hundreds of the coffee and donut shops across the country.

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The Fitness Finance & Growth Conference brought together the people who fund, build and scale successful fitness concepts—from emerging brands to category-leading franchises.

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Propelled by health trends and fast-growing brands, the fitness industry is a ripe category for private equity investments. When it comes to the franchise space, though, major firms note there are definitive must-haves before they send money in.

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With a 25-unit deal for Florida and a 10-unit agreement in Colorado, dirty soda franchise Swig continues to extend its presence and enter new markets. As the brand capitalizes on growing consumer demand and attracts proven operators.

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That’s a wrap on the Fitness Finance & Growth Conference.

Lucas Wagner closed out the morning.

Thanks for joining us in Chicago—tag us in your takeaways and photos!

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Alex Evans, managing director of L.E.K. Consulting, speaks on consumer and investor trends driving fitness franchise performance during Franchise Times’ inaugural Fitness Finance & Growth Conference today at the Loews Hotel in Chicago.

https://t.co/vcGYhZpWsZ

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Yesterday’s sessions delivered

Laura Michaels sat down with barre3 CEO Sadie Lincoln on scaling 200+ locations in a competitive market.

Then into: Tax strategy, PE impact, and valuations.

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Membership revenue is at the core of a successful fitness franchise, which means member acquisition and retention are likewise fundamental elements—neither of which happen unless operators deliver on the member experience.

https://t.co/2ZXIsjhvQy

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Our morning panels delivered big insights into fitness finance! 🏋️‍♀️

Scaling franchises, consumer & investor trends, and what’s driving M&A valuations—so much to take away, and we’re just getting started.