I wrote the book on selling without being pushy. Literally. Team leader @LPTRealty, Head Realtor-in-Residence @Ylopo. Coach. Speaker. Virginia Beach, VA.
Old school leadership: "I'm at the top, come crush it like me."
Servant leadership: gets off the mountain and walks up with them.
Your agents don't just need leads. They need you involved. That IS the value prop.
More every Friday: https://t.co/KiZ2FeXVxx
Karlton put me in front of a camera back in 2011, my Better Homes and Gardens days.
Years later I got to connect him to his role teaching at Reside.
Now I get to help him the way he once helped me.
Some relationships in this business just keep giving.
Kissed my five year old on the cheek behind the dugout fence today. He still lets me. That window is closing and I am not waiting for a better moment to walk through it.
Wooden articulated hand on my desk, frozen mid rock-on. I keep it in eye line on purpose. Strategy is fun to talk about. Hands are what actually build a business. Pick up the phone. Send the text. Sit at the table. The work is in the hands.
Most agents do not have a lead problem.
They have a follow-up problem.
The leads are already in your phone. The question is whether you have the discipline to pick it up.
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Walked into a kitchen frozen in 1987. White laminate, wood trim pulls, a drop ceiling light box that is its own time stamp.
Most agents lead with what is wrong.
The good ones lead with the floor plan underneath.
Waiting in the Chick-fil-A line and I look down to see my nine year old carrying his five year old brother on his hip. Nobody asked him to. He just did it because Silas wanted to be held.
Kids do not become what you preach. They become what you model.
Watched my son build a Lego Ferrari without once checking the example cards on the wall.
He just picked up bricks and built.
The agents who break through still do this. They build before they benchmark. The leaderboard comes later. The bricks come first.
Two of my boys. Same LEGO kit. Same instructions. Same finished tree.
One held it up beaming and loud. The other held his out further, quieter, waiting for me to really see it.
Same win. Two ways to honor it. Same is fair. Different is kind.
Read an ice cream shop card today: "Brown butter almond candy crushed into buttercream ice cream. Gluten-free. Contains milk, tree nuts."
Better than 90% of the listing descriptions in your MLS.
Say what it is. Say what it is not. Let the buyer decide.
There is a sign above my desk that says CHASE THE VISION. NOT THE MONEY.
Every agent I have watched burn out had the order backwards. They chased the commission and lost the calling.
The money is a lagging indicator of a vision worth following.
Three reward cards on our fridge. Luke earns cash. Silas earns Pokemon cards. Dax earns V-Bucks. Different currencies. Same lesson. The work comes before the reward, and the reward is clear before the work starts. Clarity is kindness at home too.
Two minutes on the clock before the Growth Agents Mastermind goes live.
The agenda is up. The faces are loaded in. My heart rate is a little higher than I'd admit.
If you are not a little nervous before you lead, you have stopped caring.
Took Luke to the Hornets game. Matching jerseys. No phones out. Just a 17-year-old who still wants to be seen by his dad.
The window for this closes faster than you think.
Luke is 17. He still wants to sit next to me on a Sunday morning.
So we drove 5 hours to Charlotte to see Elevation. His favorite pastor. That smile was worth every mile.
Boy dad life. The window is shorter than you think. Take the trip while the seat next to you is still open.
Sunset, a curtain backdrop, and a guy handing me his book with both hands. Team Leader Secrets by Suneet. He didn't write a theory book. He wrote what he actually built. Those are the only ones worth reading.
Met Steven Ross today. He handed me a copy of Doors Open When You Knock.
Every book written for agents is a person saying the quiet thing out loud. That takes more than people realize.
The best agents I know do not hide from the room. They sit in the middle of it and let everyone watch them get sharpened.
That is how a team gets better. One agent on the spot. Everyone else taking notes.
School field trip. I got to show up, love on my son, make him feel special.
Same playbook with your agents.
People do not remember every transaction. They remember who showed up when it mattered.
Show up. Make them feel seen. That is the work.