FSMarTech

The online community helping the financial services sector optimise their investment in marketing technology.

[FSMarTech @FsMartech]

The new online platform for marketers and technologists in the financial services sector has arrived! Discover more: https://t.co/bADulT47zd #Martech
#financialservices

[FSMarTech @FsMartech]

In a climate of tight deadlines and regulatory compliance, operational excellence will deliver agile and secure email and marketing automation management. @DResponse explain the core aspects needed to achieve operational efficiency in #emailmarketing. https://t.co/nO6wtREmvo

[FSMarTech @FsMartech]

Get your free ticket for #WebinarDays2021 with the code WD21FSMartech. Three days of webinars to learn how to take webinars to the next level. Including Oscar winner director #ThomasVinterberg on how to create content that connects with your audience. https://t.co/OznpzJPzgG

[FSMarTech @FsMartech]

Developing a successful content strategy is the best way to gain the attention of your audience and keep it until you can convert them into clients. @weareEF take a look at the steps you need to take to create a robust content plan. https://t.co/dAQ40M7qpy #ContentMarketing

[FSMarTech @FsMartech]

In the latest issue of FSMarTech Leaders we spoke to @helpyourhumans covering the development of CMOs, digital transformation, artificial intelligence and even hypnopedia. https://t.co/Vf7x05wrZ3 #MarTech

[FSMarTech @FsMartech]

Pleased to announce the appointment of @BhanjiShehzad to our Advisory Board. He brings extensive experience with both consumer and business based organisations across different regions and sectors, is a CIM Fellow and has been awarded best marketer in the GCC by CMO Asia.#MarTech

[FSMarTech @FsMartech]

We are pleased to announce a new category partnership agreement with @labrysconsult, a new breed of consultancy firm, with offices in Dubai and Istanbul, combining marketing & business expertise with technology know-how and capabilities. https://t.co/n0IlKvq9TX #MarTech #AdTech

[FSMarTech @FsMartech]

It’s time for all financial services marketers to embrace #videomarketing and create content that connects and engages with your audience. Our online course created with @TwentyThree and @bigbutton covers all the essentials. https://t.co/jvqvqJ171y

[FSMarTech @FsMartech]

The future of #assetmanagement requires innovation fuelled by high quality data and a more direct Marketing&Sales partnership. @Broadridge’s report includes insights and actions for asset management marketers to navigate the changing role of Marketing. https://t.co/DXUT9f56Bx

[FSMarTech @FsMartech]

AI without the hassle and needing a Data Science team, @PerfectVirtual1 enables Financial Services Businesses to revolutionise their decision making with real-time predictions and recommendations to take action now. See more: https://t.co/3rz2s3tufc #MarTech

[FSMarTech @FsMartech]

Technology allows #FinancialServices marketers to gather large amounts of data and to use it to deliver a more relevant and personalised experience. But it’s important that marketers keep abreast with #GDPR and understand how it affects their campaigns. https://t.co/ton7lSAhHQ

[FSMarTech @FsMartech]

Third party cookies… no more. @sinangunal from @labrysconsult explains how Modern Loyalty can be a first party data collection, enrichment and activation method that creates sustainable and long-term bonds with customers. #marketingdata #customerloyalty https://t.co/CqUbr6JItR

[FSMarTech @FsMartech]

YouTube is the second biggest search engine and for many marketers it has been the place to post video content. Jeremy Stintion from @twentythree explains why using YouTube can harm your branding, SEO and website traffic. https://t.co/s9U5koTSKl #DigitalMarketing #Video

[FSMarTech @FsMartech]

#VideoMarketing can create unparalleled connection and engagement with your brand, support your SEO and increase awareness. This free online course, with @TwentyThree and @BigButton explores planning, production and distribution of video content. Enrol: https://t.co/6sQ5rHhE2K

[FSMarTech @FsMartech]

FSMarTech Leaders: Colin Bennett, Head of Digital Distribution at @GAMinsights, shares his journey and advice on integrating marketing and technology in the financial services sector. Thanks to Andrew Scott of @whitemarbleteam for hosting. https://t.co/aEDL5lfyEC #MarTech

[FSMarTech @FsMartech]

We have teamed up with @MrPMA4 to support financial service marketers with GDPR. The workshop will give you a thorough understanding of GDPR and PERCs and their impact on what you can do and how. Book your place: https://t.co/TveyM7WvQa #GDPR #PECR #Marketing #DataPrivacy

[Simon Hinks @MrPMA4]

If you are working or thinking of working in marketing for a Financial Service company then this might be of use to you under the current data protection climate.
If you have any questions about the course do drop me a note .......
#data #gdprcompliance #…https://t.co/qoRlw4cAAt

[FSMarTech @FsMartech]

MarTech is allowing financial services organisation to deliver relevant, personalised and integrated omnichannel experiences. But, CX cannot be traded for a reduction in data compliance, privacy, and ethics that can harm brand trust. https://t.co/bwrdfDXQnL #customerexperience

[FSMarTech @FsMartech]

This workshop created with @andismit will help marketers understand how digital is changing expectation and experience for #financialservices buyers, how to adapt in response and how to build an effective digital marketing strategy. Book: https://t.co/VDbkdBO8Bu #DigitalMarketing

[FSMarTech @FsMartech]

Announcing our Corporate Partnership with @iamAible. Marketing leaders use Aible to identify their ICP, optimize lead scoring, sharpen BD, improve channels and much more. We’re excited to contribute to the adoption of #AI in #financialservices to maximise #marketingeffectiveness.

[FSMarTech @FsMartech]

What are the parallels between high-performance sports coaching and training, and managing a central marketing team to foster the nextgen of marketing leaders? Hear it from Stewart Conway, Head of Central Marketing at @BMO(EMEA). https://t.co/VB1C54uvhH #martech #AssetManagement