Lisa Holloway

I work on the financial side of Web3
Helping teams make sense of tokens, transactions and what their numbers actually mean
Sharing what I see along the way

[Lisa Holloway @Fuel3Accounting]

Most crypto companies don’t have a revenue problem.

They have a revenue definition problem.

What gets labeled as revenue often doesn’t reflect what’s actually happening economically.

That’s where financials start telling the wrong story.

[Senator Cynthia Lummis @SenLummis]

The digital asset industry has waited long enough. Businesses are making decisions where to build RIGHT NOW, and without clear rules, too many will go overseas. We must get Clarity done now. America’s financial future depends on it.

[Lisa Holloway @Fuel3Accounting]

We have been talking about this at Fuel3. Lots of the chaos is directly related to tending to the books once a year. Everyone wins when financials are kept current all year long. Clients get timley financial info, tax professionals can do value add planning and everyone sleeps better....especially in April.

[Lisa Holloway @Fuel3Accounting]

Trying to navigate crypto financials sometimes feels like:

“You’re going to find that many of the truths we cling to depend greatly on our own point of view.”

May the 4th be with you.

[Lisa Holloway @Fuel3Accounting]

@ensdomains Happy Birthday ENS! Proud to be one of your partners!!!

[Lisa Holloway @Fuel3Accounting]

@kasarina88 @NEARProtocol This is such a great comparison. "Does not read like stereo instructions!"

[Lisa Holloway @Fuel3Accounting]

I work in digital asset accounting.

Something I see a lot:

Crypto companies move fast…
but their financials don’t always reflect how the business actually works.
Token flows get misinterpreted.
Revenue gets labeled in ways that don’t match reality.
And reporting ends up telling the wrong story.

I’m going to start sharing what I see:
– where things break
– what’s misunderstood
– and how to think about it more clearly
If you’re building in crypto, this is for you.

[Lisa Holloway @Fuel3Accounting]

Facts.

[Sabrina the SALTy CPA @IraGilligan]

Your mom doesn't want a homemade coupon book, she wants funny tees from @TheBig4Tweets

[Lisa Holloway @Fuel3Accounting]

Join Fuel3 and Entendre Finance for the second session of our webinar series: Accounting for Start-ups: From Birth to Graduation. This time we will be talking about when it's time to outsource, why and how to do it!
Join tomorrow (6/27/) at 11am ET: https://t.co/IX3cA8fKvT

[Lisa Holloway @Fuel3Accounting]

Looking forward to connecting with other Web3 founders! Really excited to share what we have learned to help keep your finances in order at every phase of your company's growth!

[MetaRides, Inc. @MetaRidesInc]

🚀 This is HUGE - set reminder & repost for your partner brands!

🚨 Fuel3 offers a free monthly series called Accounting for Startups, from birth to graduation!

⭐️ If you're a Web3 founder, you need to join us Tues at 8pm est.

HOSTS
#MetaRides
@St@StarDawgs
@incomeisland

FEATURED GUEST (follow them)
@Fuel3Accounting

Don't miss this amazing opportunity to learn how to build the right way for your company & community!

https://t.co/0SYKkTzq5V

[MetaRides, Inc. @MetaRidesInc]

🚀 This is HUGE - set reminder & repost for your partner brands!

🚨 Fuel3 offers a free monthly series called Accounting for Startups, from birth to graduation!

⭐️ If you're a Web3 founder, you need to join us Tues at 8pm est.

HOSTS
#MetaRides
@St@StarDawgs
@incomeisland

FEATURED GUEST (follow them)
@Fuel3Accounting

Don't miss this amazing opportunity to learn how to build the right way for your company & community!

https://t.co/0SYKkTzq5V