Boruch Wahrhaftig

[Boruch Wahrhaftig @GamBaruch]

If you're web site isn't mobile, you may be missing over 50% of search traffic. #mobileready #webdesign

[KPI Science @KpiScience]

DON'T LET BAD FORMAT HARM GOOD CONTENT
We can't enjoy the music on these cassettes with our mobile phones. Web sites that behave poorly on mobile can be cured, and their content and SEO preserved and expanded. #contentmarketing #webdesign Ask us how at https://t.co/TW0hGT4LJZ

[Boruch Wahrhaftig @GamBaruch]

@KpiScience Cotton candy clouds over the pasta festival. They got my attention.

[Jerusalem Real Estate @JeruRealEstate]

Arab Style Apartment in Landmark Talbieh Building
One-level 195 square meters. Authentic styling and a 500-meter garden. See more at: https://t.co/42b7THpVnp

[Boruch Wahrhaftig @GamBaruch]

After the rain stopped, things got interesting.

[KPI Science @KpiScience]

MAKE THE FAMILIAR MORE INTERESTING
Share your views on topics and invite engagement. Your evergreen/core content (the good basic blog & social posts) can highlight interesting details. We've all seen trees and clouds before. What do these make you think? Please share & comment.

[Boruch Wahrhaftig @GamBaruch]

Where is this place?

[KPI Science @KpiScience]

BRING IT TO THE AUDIENCE
Target the right people by choosing the right audiences and online platforms. How do you know which? Test parallel campaigns with different targeting/platforms, etc. Measure KPI (Key Performance Indicators) like conversion rates. Q: Where is this mall?

[Boruch Wahrhaftig @GamBaruch]

Sea Tee Ayy!

[KPI Science @KpiScience]

CALL TO ACTION!
Put CTA language in your communication. On average, more people will take the action if you tell them what to do. This marketing tactic is very old, but still quite relevant. Our CTA? Please comment and share. We hope you will. Thank You - the folks at KPI Science

[Jerusalem Real Estate @JeruRealEstate]

Sumptuous 317 meter single floor 4 bedroom 5 bath apartment for sale. Talbieh, Jerusalem location on second floor with both stairs and elevator. #talbieh #jerusalemrealestate https://t.co/rAidoQyx8l Listing #2441

[Boruch Wahrhaftig @GamBaruch]

Getting more done can't be bad.

[KPI Science @KpiScience]

HOW TO SECURE 6 SEATS ON THE BUS IN ONE MOVE
Group tasks for efficiency. Create a number of posts/ads/articles at one time. Creating content in advance still lets you post spontaneously, but you won't have to worry about it every day. #workefficiency #contentmarketing

[Boruch Wahrhaftig @GamBaruch]

Of course these are legitimately licensed goods.

[KPI Science @KpiScience]

RECOGNIZE THESE LOGOS?
Even in their altered states, we recognize famous brand logos at a glance. Repetition has a lot to do with that. Instead of one big ad, buy a lot of smaller ads to repeat your message and image. Research shows repetition is effective. #ppc #onlinemarketing

[KPI Science @KpiScience]

NOT ALL VISITORS ARE THE SAME.
Learn more about different types of people who visit your web site with Google Analytics. Experiment with AUDIENCE SEGMENTS to see how different types of users interact with your site, and how they convert. https://t.co/m14kfPIiuX #analytics

[Boruch Wahrhaftig @GamBaruch]

Bing Places is also important, but not available in all countries.

[KPI Science @KpiScience]

GO AFTER LOW-HANGING FRUIT
Some stuff is easier to accomplish. Do the basics that have the most payback potential first, then go after the harder goals. Want to be seen online? Start with Google My Business for a free listing. That's easy. https://t.co/8673ub0ztj #onlinemarketing

[KPI Science @KpiScience]

TELL PEOPLE WHAT TO EXPECT
Let people know what will happen when they click, call, or otherwise interact with your business online. Make the benefits clear and show them as attractively as possible. Avoid shocking the audience. That's bad marketing. #webdesign #contentmarketing

[Boruch Wahrhaftig @GamBaruch]

Guns n Roses

[Boruch Wahrhaftig @GamBaruch]

Imagine the bottle getting stuck during purchase, or falling too fast. Ouch!

[KPI Science @KpiScience]

CAN YOU GUESS WHAT THEY SELL?
Make it easy for people to know what you offer, and how they can get it. If people can understand those two things at a glance, you're communicating effectively. Is your web site this accessible? #webdesign #contentmarketing

[Boruch Wahrhaftig @GamBaruch]

Purim Emoji Quiz

1. ½👑
2. 🛵🥙🥙
3. 👤🕴🏻👿
4. 📜🤦🏻‍♀
5. 🌺🍺
6. 🌺😇😄😃
7. 🏙🌺😳
8. ⬅✖🧠
9. 🔝☕
10. 👑📦💸💸
11. 🌡👑🤔
12. 🤡>❓🕺🏻🐌
13. 👳🏽‍♀⬅👨🏿‍🦱
14. 🇮🇱🇮🇱💡😀
15. 📥🍊📈😄
16. 🙃
17. 🌺🎲🎲
18. 🥅👑
19. 🖐🏻*10💪🏼
20. 👂🏼👺

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[KPI Science @KpiScience]

SHARE THIS IF YOU LOVE TO HAVE FUN AT WORK!
All work and no play makes your communication dull. Share some interesting content. Not every day is a holiday, but there are occasions for letting your hair down... #contentmarketing #socialmarketing

[Boruch Wahrhaftig @GamBaruch]

Distilling is concentration, right? I'm concentrating on work right now!

[KPI Science @KpiScience]

IF IT AIN'T BROKE...
Resist the impulse to update materials and strategies that still work well. Sometimes what you have is already the best option. Still itching for change? Set up a test to compare the old and new, then let the numbers decide. #splitesting #contentmarketing

[KPI Science @KpiScience]

ARE YOUR VISITORS LEAVING?
Check the BOUNCE RATE in Analytics for traffic from various sources. High bounce rates can mean a poor connection between the landing page and the source of traffic. Compare bounce rates to identify best and worst ads, keywords, etc. #analytics #ppc