Happy Stranger Things Day!
🚲 We're celebrating all the heroes in Hawkins with a Spiked Bat Charm, redeemable by entering the code NOTTODAY in the in-game Store before December 6.
I still have replies off because well. You all know why. My DMs are open if anyone takes issue with this post or whatever it may be. I just think we need to stick together at this point.
I haven't said anything about the current situation here as anything I would want to say echoes what others have already mentioned. But I want to make sure folks know where I stand on the entire situation:
I feel heartbroken and frustrated. Not only by how this situation started, but how it has escalated and so far been handled by DBD. All we have been given is a post (not even on the main account) with words that mean little.
I don't understand how someone can go on the offical DBD Twitch account, at home, out of work hours, potenially under the influence and "collab" with a creator without prior authorisation, not to mention the creator involved/the fan base they enable. Their flippant response to this entire situation shows how meaningless that "collab' was to them as it's just another meme for them to use for content.
Something so small to that creator has left an entire community distraught over the weekend, getting all kinds of comments, slurs & threats on their socials, DMs and streams... ALL because of one decision made by one employee.
How can you build a community over the last 10 years that stands for equality, representation and acceptance... to just lose all that confidence with one decision? Is this what your company stands for or is this just one rogue employee who has taken advantage of their position?
I personally will not be streaming DBD until we have something more of worth being said but I do want to say..
I will not judge you if you do decide to still create content on it. I don’t want people to be struggling income wise because of this shit. Look after yourselves!❤️
You know what’s funny?
This wasn’t even a good business decision lmao
You spent 10 years building a progressive community
Who do you think is buying all those feng & sable cosmetics? Your progressive community
The streamer that you guys spent an entire afternoon defending played dbd for 2 hours & is now done with the game.
so now you’re left with no new players or financial gain from his community & your actual community is now aware that you don’t actually stand by the values you claim to have
Let's break things down:
It took a 🥜 to break & divide the DBD Community.
It took a stream comment & a Tweet to break & divide the Community.
Creators leaving the program.
Players uninstalling.
This tells me a couple things: Things weren't healthy. We have a lot to work on
I do not stand for the decisions of the promotion of those that are not inclusive in all spaces when this community is built around inclusivity.
I do not accept this as an apology or a path to improvement.
This weekend, a Dead by Daylight team member awarded in-game content and currency to a creator streaming our game. Although it is not unusual to unlock content to give creators discovering DbD a chance to have a sneak peek at available content, this decision was made without receiving appropriate approvals. Furthermore, the team member's subsequent comments and conduct do not align with Dead by Daylight’s core values.
When concerns about this decision became apparent during the stream, we should have responded by looking into these concerns, not dismissing them.
Unfortunately, we’ve now seen the fallout of this decision unfolding in many conversations across the DbD community. We appreciate and stand with our community’s willingness to ensure our shared values are being upheld, at all times, regardless of popularity, and we’re heartbroken at the inflammatory language now being directed towards our community.
At the same time, threatening employees will never be acceptable, and we’re asking everyone to stop engaging with these posts.
We apologize to our community for letting you down. We have already begun reviewing our internal processes to prevent an incident like this from happening again.