Chapman's Ice Cream has just done something EVERY Canadian should know.
The largest ice cream company in Canada used to source fruit and nuts from American suppliers — for some, for over 30 years. Then, Trump imposed a 25% tariff on Canadian products.
So, what did Chapman's do?
📷 They called Italy.
📷 They called Spain.
📷 They signed multi-year contracts with European suppliers.
And the vice president said it perfectly:
"Even if Trump wakes up smarter than yesterday, we're about to sign long-term deals with other countries — and the American companies that supply them will have nothing but their eyes to cry for."
Oh, and on top of ALL that? They're COLDing their prices so that the average Canadian doesn't have to spend a single cent more.
It's a family business. No shareholders. Just the Chapman family saying: "The least we can do is make sure Canadians still have the means to buy ice cream."
That's what Canadian pride looks like.
Next time you're at the grocery store — grab some Chapman's.
Every scoop of ice cream is a vote for Canada.