The Good Food Group

Retail agency & home of the The Buyer's Discovery Club.

We champion genuine, disruptive & exciting brands, just like yours.

[The Good Food Group @GoodFoodGroup_]

Who are we and what do we do?: Q&A with Director Ross Carlin

Check out our latest blog post, including the first Q&A with our founder and director talking all things The Good Food Group🥑

https://t.co/6SYXHo8YQf

[The Good Food Group @GoodFoodGroup_]

Wishing our entire house of brands and retail partners a very Merry Christmas and a joyful New Year! 🎄✨

We look forward to achieving even greater things together in the new year.

Warmest wishes from our team to yours! 🎁⭐

#christmas #thegoodfoodgroup

[The Good Food Group @GoodFoodGroup_]

Meet the team: Emma Cooper 🎨

✨ Hidden talent: Recognising faces like a pro
☕ Coffee order: Caramel latte
🐾 Pets: Hughie & Shelldon
🌎 Dream trip: Japan

We’re proud to have Emma (and her creativity!) as part of the TGFG family.

#MeetTheTeam #TGFG

[The Good Food Group @GoodFoodGroup_]

You’re not pitching, you’re blending in. And blending in is the fastest way to lose.

These sketches show how our creative designs have supported NutriPaw's outreach, and beyond that examples of in-store POS.

#NutriPaw #TheGoodFoodGroup

[The Good Food Group @GoodFoodGroup_]

“What do The Good Food Group do that I can’t?”

The truth is, brands have often already done the hardest part: building a brilliant product range.

#TheGoodFoodGroup #Retail

[The Good Food Group @GoodFoodGroup_]

Every month brings a new wave of launches, lessons, and retail realities.

This edition pulls together the moments that mattered most and the insights brands can use right now.

Check out the full edition, over on our LinkedIn:

https://t.co/1rvEgrBxTy

#TheGoodFoodGroup

[The Good Food Group @GoodFoodGroup_]

🐾 Introducing Georgie — Our Head of Morale 🐾

We’re thrilled to officially announce the most important promotion of the year… Georgie is now our Head of Morale🎉

Here’s to happier workdays, more smiles, and endless treats for our fluffiest team member 💚

#OfficeDog

[The Good Food Group @GoodFoodGroup_]

Fonts are more important than you might think.

The way words look can completely change how they make you feel or even how you read something.

Want to understand more about design? Check out our website and the work we've done for brands: https://t.co/5Z26SnJ8gR

[The Good Food Group @GoodFoodGroup_]

Big News, Pet Parents 🐾

We’re excited to share that Nutripaw has officially landed in ALL 17 Pets & Friends stores across the UK 🎉

We're excited to have expanded our category reach to the pet market and continue to support our house of brands.

#Nutripaw #PetsAndFriends

[The Good Food Group @GoodFoodGroup_]

We hear lots of retail myths, from "buyers only care about taste" to "once you're listed, you've made it."

So, this week we've asked the team to break down what's really true when it comes to getting into retail.

Swipe through to see the biggest myths 👉

[The Good Food Group @GoodFoodGroup_]

Spacegoods have officially launched their Rainbow Dust Mushroom Coffee 7-Day Packs in 6 WHSmith Travel airport locations across the UK! ✈️

Grab yours on the go! Perfect for taking the edge off any pre flight nerves before your next adventure. ☕💫

#Spacegoods #MushroomCoffee

[The Good Food Group @GoodFoodGroup_]

Before design comes strategy 🎯

Design isn’t just about making things look beautiful, it’s about making them work. Without a clear strategy, even the most stunning visuals lack purpose and direction.

Got a design project? Get in touch with us today 🥑

#design #strategy

[The Good Food Group @GoodFoodGroup_]

Seasonal packaging is more than a costume change 🎃

It’s an opportunity for brands to tell a fresh story, grab shopper attention, and drive incremental sales, all in a few short weeks.

Which one do you think deserves “Best Dressed” this spooky season? 🕸️

[The Good Food Group @GoodFoodGroup_]

Valerie launches into Revital 🙌

A special shoutout to our newly promoted Account Manager, Marni, for leading this launch and driving the partnership forward!

Here’s to more exciting wins ahead for our House of Brands!

#Valerie #Revital #TheGoodFoodGroup

[The Good Food Group @GoodFoodGroup_]

Spacegoods have launched into 205 Holland & Barrett Benelux stores across the Netherlands and Belgium! 🇳🇱🇧🇪

You can now grab the 7-Day Pack Coffee, Coffee Rainbow Dust Pouch, Hydro Dust Watermelon, and Astro Dust in stores.

#spacegoods #hollandandbarrett #SpacegoodsLaunch

[The Good Food Group @GoodFoodGroup_]

We’re thrilled to share a recent case study from our design studio: The creation of Valerie! Get in touch to find out more about our design services!

#DesignServices #BrandDesign #Valerie #PackagingDesign #CreativeStrategy

[The Good Food Group @GoodFoodGroup_]

🚀 We’re beyond excited that The Spacegoods Watermelon Hydro Dust is now officially available in 401 Holland & Barrett stores across the UK! In both our 30-serve pouch and 10-pack sachets in store and online!

#Spacegoods #HydroDust #FunctionalWellness #Hydration #Adaptogens

[The Good Food Group @GoodFoodGroup_]

We’re thrilled to announce digital screens for Vidrate have gone live across Euston, London, running from 1st – 28th of October.

#Vidrate #BrandAwareness #LondonCampaign #Hydration

[The Good Food Group @GoodFoodGroup_]

We’re hiring! 🥑

The Good Food Group is growing, and we’re on the lookout for a talented National Account Manager to join our team.

Apply here:👇
https://t.co/2amKIJ1qwd

[The Good Food Group @GoodFoodGroup_]

Getting a retail buyer’s attention isn’t easy… but it can make all the difference.

That’s why our team worked with Spacegoods to create this Glow Box! A vibrant, unmissable package sent straight to retail buyers to showcase their latest launch, Glow Dust ✨

#spacegoods

[The Good Food Group @GoodFoodGroup_]

Last week, Emma and Marni from our High Street retail team attended Superdrug's Star Awards 2025 down in London!

Supporting two of our house of brands, Novomins Nutrition and New Leaf Products, who were nominated at this year's awards 🏆