Goodstuff

Award-winning media agency, helping brands cut through the noise with strategic clarity, inventive solutions & integrity. Or, as we call it, only the good stuff

[Goodstuff @Goodstuffers]

Well folks, that’s a wrap on what has been a pretty eventful year for us Goodstuffers. As we sip on a Bailey’s coffee and finalise our festive (media) plans 😏, we’re taking the opportunity to reflect on 2024 and share some of our proudest moments:
1. Moving south of the river into swanky new digs 🏠
2. Celebrating our 20th birthday 😱
3. Launching of our new brand proposition ‘Only the good stuff’ 🖤🤍💛
4. Winning an IPA Effectiveness Award Gold with @YorkshireTea and @LuckyGenerals 🏆
5. Creating award-winning work for @OVOEnergy with ‘Power Nap’, securing us the Media Week gold for Best use of Audio for a second year running 💚
6. Launching The Pitch. A state school initiative to educate, inspire and provide work placements to support a diverse generation in advertising. @YourGamePlanUK and JD
7. Taking 300 Marketers to Wonderland with our biggest-ever Goodstuff Media Showcase (so far 😉)
8. Welcoming new clients to Goodstuff, @DrSquatchSoapCo, @Lenovo, @Parkdeanresorts , @TidefordOrganic, @vinteriorUK, and Westland Horticulture Ltd to name a few! 🥂
9. Celebrating our incredible Goodstuffers being named in Media Week’s 30 under 30 Laura May (prev. Maclean) Paige Spencer 🌟
10. And last but by no means least, appointing @GenevieveTomp as our first-ever CEO 🔥
A huge thank you to each and every one of you that contributed to making 2024 such a success.
Here’s to 2025, another year where we’ll bring you ‘Only the good stuff’.

[Goodstuff @Goodstuffers]

We are delighted to welcome Ed Feast to the Goodstuff fold as Managing Partner of Growth from January next year. Ed brings with him a breadth of experience across clients, media owners, and media agencies, and we can’t wait to get stuck in as we embark on this next chapter together.

2025 is shaping up to be a good year...👀 https://t.co/TwQm1bxluL

[Goodstuff @Goodstuffers]

Earlier this year, alongside our friends at @YourGamePlanUK and our incredible clients JD we launched The Pitch, a state school initiative to educate, inspire, and provide work placements to support a diverse generation in advertising.
Students were tasked to create their own JD Christmas ad and supporting media plan, with finalists pitching their ideas to a live panel, including the JD client! The 2024 winners were two incredibly talented girls who dub themselves ‘Mondaze’ and we are delighted to share their take on a JD Christmas ad with you. 💥
We couldn’t be prouder of The Pitch and we are so thankful to adland for getting behind this initative. Watch this space to see what’s coming in 2025. 👀

[Goodstuff @Goodstuffers]

We're celebrating a Goodstuff milestone today... 10 years of McGee as a Goodstuffer!!

We’re honoured to have worked with Paul McGee for a decade. He's had a huge impact on our agency and our Video Planning capabilities wouldn’t be where they are today without him. Here’s to the next ten😉

P.S. how have you not changed a bit?

[Goodstuff @Goodstuffers]

There's still time to vote to see Claire Kimber and Nishma Patel Robb storm the stage at the inaugural @sxswlondon2025
Register here and get your votes in now! 💥
https://t.co/Rlf27bf9Cu

[Goodstuff @Goodstuffers]

Each year-end, at Goodstuff, we think about the best way to send our heartfelt thanks to our valued clients and partners. After a year of celebrating, from our 20th birthday, moving house, an IPA Gold, Media Week audio double, and appointing our first-ever CEO, we wanted to give our thanks by giving back to those in need.
We got the agency together to fill boxes with ‘Only the good stuff’; food and toiletries donated by Goodstuffers and from some of the brands we are lucky to work alongside, and we shipped them far and wide to the UK's food banks.
We’re sure you’ll agree this is doing the right thing, and that you’ll take this news as a fitting thanks for your support this year.
Here's to 2025; a year filled with only the good stuff for us all. 😊

[Goodstuff @Goodstuffers]

Still have some Christmas shopping to do but worried about which retailers are more naughty than nice? Fear not, @WhichUK? have you covered.
In this media first the watchdog has partnered with @Channel4 on a contextualised ad campaign to help viewers with their Christmas shopping.
All managed by our wonderful Goodstuffers. 😊
Read all about it on @Campaignmag
https://t.co/95UcaotzGX

[Goodstuff @Goodstuffers]

Our strategy wizard Claire Kimber is joining forces with the powerhouse Nishma Patel Robb 🪩⚡️ to pitch for a spot at the first-ever SXSW London. Please support and vote to get these two a spot on the inaugural SXSW London stage to hear why we need not fear progress and the unpredictable.

https://t.co/5yUXgNuLrj

[Goodstuff @Goodstuffers]

Here it is, the biggest announcement we'll make this week... 😏
The Goodies winners 2024! 🌟
Massive congrats to this year's winners, and all of the wonderful Goodstuffers that were nominated. Keep your eyes peeled on Tuesday to see if you spot these faces anywhere else 👀

[Campaign @Campaignmag]

Exclusive: Stagwell's Goodstuff appoints first CEO @Goodstuffers @Stagwell https://t.co/zNs8Hkh7bv

[Goodstuff @Goodstuffers]

We are thrilled to announce we have appointed @GenevieveTompk9 as our first ever CEO, working alongside our Co-Founders @AS_Goodstuff and Ben Hayes, to continue our mission of being The World’s Most Inventive Media Agency. Congratulations Gen, we can’t wait to get cracking on the next 20 years of media innovation, integrity and inclusion. @Campaignmag @stagwell

https://t.co/KRve1invs2

[Goodstuff @Goodstuffers]

Oh we love what we do😍. Check out our latest work for Lenovo, where we created a media-first activation to celebrate the launch of the new Lenovo Aura Edition laptop in partnership with our pals at @_AssemblyGlobal and @GrandVisual 💪 . The campaign featured live biometric data from celebrities and influencers, transforming it into jaw-dropping visual displays across iconic London landmarks.

You can see the campaign in action and read all about it here: https://t.co/VKvQf0EpOC

[Goodstuff @Goodstuffers]

As November ends and moustache’s stand proud, we’re wrapping up an incredible Movember at Goodstuff. Huge thanks again to @harrys for their razor-sharp support and to our Mo-Bros for growing strong and raising awareness.

We’re proud to share that we’ve raised a fantastic £672 for Movember’s vital work in men’s health. Every penny helps, and we’re so grateful to everyone who donated. There's still time to donate if you haven't already through the link here: https://t.co/JDHAXGHLAV

Here’s to the power of a good mo and an even better cause🥸

[Goodstuff @Goodstuffers]

We are thrilled to share the newest addition to our client list, @InsignisCash . We can't wait to get working on this exciting new account alongside Uncharted. 🌟

[Campaign @Campaignmag]

Insignis Cash appoints creative and media agencies https://t.co/1zJGBFPxwB

[Goodstuff @Goodstuffers]

It's a big day for our lovely client @Dunelm as they open their first-ever central London store in @westfieldlondon White City 😍 Check it out if you're hitting the sales this weekend. You'll be able to find it by following the stunning air dressing (OOH sites) around the mall sign-posting you to the store which was secured by our wonderful Goodstuffers. Happy shopping folks!

[Goodstuff @Goodstuffers]

Each year on 20th November we acknowledge Transgender Day of Remembrance and this year, our very own Lex Autumn was generous enough to share some of their personal reflections to help raise awareness.
We thoroughly encourage you to read the full piece covered by @Campaignmag where you can also find some useful resource links.

[Campaign @Campaignmag]

Reflecting on Transgender Day of Remembrance @Goodstuffers https://t.co/FEGOFSWakc

[Goodstuff @Goodstuffers]

If someone asked us what we love about what we do, we’d say it’s when we get a sneak peak at what our amazing media partners are up to…

With the new year just around the corner the team from ITV stopped by to give us an exclusive preview of their 2025 roadmap. They shared how we can harness their platforms to unlock new opportunities and push the boundaries of what’s possible in TV for our clients.

Bring on another year in medialand🔥

[Campaign @Campaignmag]

JD puts cinemagoers on big screen in 'Family' campaign activation @Goodstuffers https://t.co/aEfcslhayA

[Goodstuff @Goodstuffers]

Fresh off the Goodstuff Media Showcase stage and straight to the Goodstuff HQ, the wonderful team from @OceanOutdoorUK joined us this morning for our Thursday media owner session.

They shared some exciting insights with us, demonstrating how Digital Out-of-Home can amplify TV messaging, showcasing their innovative tech from Ocean Labs (including the 3D Deep Screen), and highlighting their 100% commitment to renewable energy.

Thanks guys, a pleasure as always🖤

[Goodstuff @Goodstuffers]

One week on from #GoodstuffMediaShowcase and Wonderland is still very much alive. Conversations have been sparked, plans are forming and these ideas will be coming to life 💥 . If you missed it, or simply want to experience it again, give this a watch to see the magic 🎥