Every Thursday I’ll be taking song requests live on stream and playing them on stream, I’ll pick my favorite song from each week and invite the artist to stream with me the following week. So join the live and send your song requests in the chat.
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Rap wasn’t dead, just commercially sidelined. Odumodu didn’t resuscitate the core, he made a version of it that could compete with Afrobeats for attention. that’s impact. It’s not the same as single handedly saving the culture.
Rap was never dead. It just wasn’t the money genre. Blaq, Jeriq, Poe, SDC, the East, Abuja, all that existed before the CPR story. Odumodu amplified it, he didn’t start the heartbeat
one rapper resuscitated Nigerian hip-hop and rap culture at its core, and we all know he’s a major reason for the hype around rap in Nigeria today.
if you’re honest with yourself, rap in Nigeria was very close to dead. but the kind of cpr he gave the genre was so impactful, it’s impossible to ignore.
⚙️
@ToniaAlexis tbh the hype is not only musical, sure he is good at myth making and conflict which puts rap back in timelines. what people call “the rap renaissance” is just Odumodu discourse. That is impact, just not the same thing as rebuilding the culture from the inside
Tbh, people only say Ian Connor is more influential than Lil Yachty cos being an internet fashion historian sounds cooler than admitting who actually influenced how people dressed