Ford Fathom is officially here.
Ford has unveiled its new affordable midsize electric truck, built on the all-new Universal Electric Vehicle (UEV) platform.
Here are the highlights:
⚡ Starting at $28,350
🚙 First vehicle built on Ford’s new UEV platform
🏭 Manufactured using Ford’s new assembly tree process
🤖 BlueCruise-capable with a 15.4-inch touchscreen, Phone as a Key, and bi-directional power
📦 More passenger space than a Toyota RAV4, plus a frunk and pickup bed for extra cargo
Pre-orders open in early 2027, with customer deliveries beginning Fall 2027.
What’s Next: Sign up now for Fathom updates at https://t.co/eOTdh53sHa
What do you think of Ford’s newest EV truck? 👀
NEWS: Ford has announced that its upcoming ~$30,000 mid-size electric truck will have 48v architecture and have 15% more aerodynamic efficiency than any other pickup truck on the market today.
EV truck info:
• LFP battery (prismatic). Structural battery, a first for Ford. LFP Battery made in Michigan.
• New regen-braking design that saves $100 in battery cost.
• Ford says "if the same battery was married to the aerodynamics of the most aerodynamically efficient mid-size gas truck in the U.S., we believe our new electric truck would have nearly 50 miles or 15% more driving range. And a 30% improvement at highway speeds."
• Truck uses unicastings (gigacastings)
• Reduces parts by 20% versus a typical vehicle, with 25% fewer fasteners, 40% fewer workstations dock-to dock in the plant & 15% faster assembly time.
• Side mirror body size is 20% smaller than a conventional mirror, adding ~1.5 miles of range.
• New tire wake design: "We guided the front tire wake directly toward the rear tires, effectively "hiding" the rear wheels." This adds 4.5 miles of range.
• Wiring harness is more than 4,000 feet (1.3 kilometers) shorter and 22lbs kilograms lighter than the one used in their first-gen electric SUV.
• The new midsize truck is forecasted to have more passenger room than the latest Toyota RAV4, even before you include the frunk and the truck bed.
• The new midsize truck will have a targeted 0-60 time of 4.5s.
• Completely redesigned EV architecture
• Deliveries start in the U.S. in 2027 with a target starting MSRP of $30,000.
Ford: "If we succeed, we will have a family of vehicles that we expect to compete on price with the best in the world, including gas vehicles. We used a Formula 1-inspired development cycle to develop this vehicle. We shifted our focus toward a "fail fast, learn faster" mentality."
Good morning @jimfarley98 LAP is hosting a chili cookoff for Adopt a Child next month during VQR, and it would be an honor for you and @sydney_sweeney to attend. I will cover both of your costs (ticket to eat chili not travel and lodging)
Bathrooms should be reserved for real shitters before 7AM, don’t ever want to hear any Facebook reels or tik toks. Moans, grunts, and asscoustics only.
For 3 years I have been overworked, subject to constant stress and tragedies, and tested by corporate politics but never once have I considered leaving more than finding out the work wifey is leaving
This was my first boss who inspired me to quit engineering and now my second (former) boss is leaving because things didn’t go well with the hourly employee who he left his wife of 32 years for and now is doubly divorced and living in a trailer despite making a healthy 6 figures
The guy I was making fun of in this tweet was fired as a part of a 10% salary headcount reduction driven by UAW strikes and then threatened suicide by cop so his wife could get his life insurance before it expired and we had to have 24/7 police surveillance for a week #Context