ATTENTION PLEASE: Thank you. Keep watching after #Hollyoaks this evening as we launch our new look channel idents! Channel 4 is getting a makeover and we can’t wait to show you.
We felt a lot of responsibility with this one, Channel 4 plays an important role in UK culture, and it was an honour to get the chance to apply our design approach to it. World building, variable type, and a parametric re-build of the iconic 4 logo. Enjoy the thread! ✨
What a fantastic end to the week! Thanks @LJ_HUDSONPOWELL and @pentagram for the mentions - honoured to be amongst the crew who made this happen for an iconic brand I grew up with. Leading strategy and transformation design for @Channel4 has been a true highlight.
4/13
The broadcast landscape has been transformed by international streaming giants.
An extensive strategic review, led by @channel4 and @H3INL, proposed aligning streaming, social, marketing and linear broadcast at the same hierarchical level, all under the masterbrand.
[THREAD] @Channel4 is boldly bringing all its digital, social, and linear channels together under one single brand as All 4 becomes ‘Channel 4’, elevating the broadcaster’s streaming-first commitment for the digital age...
#ThrowbackThursday
Client: @NORTONANDSONS
Sector: Fashion
Brief: Communications
Norton & Sons is a Savile Row tailor, founded in 1821 & re-invigorated by designer & media figure @paddygrant into the 21st century bespoke men’s clothing.
More here: https://t.co/Ilq0QRHqDz
#MBExperimentalDesignTeam As we adjust to new ways of working, we’re also met with time to think & explore. We’re excited about the opportunity that @runwayml offers, putting technologies often thought of for a select technical expert in the hands of other creatives.
#remotework
It's #NationalScribbleDay — a day to remind us that great things come from scribbles.
At MB, we love to explore our ideas by scribbling together. Here are some of the ways we do it.
While we're all indoors, let's remember to scribble and explore our thoughts. Happy Scribbling!