Hamish Houston

Eastbourne/Los Angeles

[Hamish Houston @Hamish_Houston]

Uber driver asking me if I do a certain golf movement in the gym...

Should've asked me if I even go to the gym first. Would've been quicker

[Jared Doerfler @DoerflerJared]

Holderness & Bourne is an interesting case study in golf.

While almost anyone can create an apparel brand - few can do it well.

Having a great product is only half the battle.

Here is what stands out to me.

• Founders & Team
• Channel Strategy

Not many Yale MBA graduates are entering the golf industry.

But after a night of a few beers discussing the idea. Alex and John decided they could make a better golf shirt and brand.

So they quit their jobs on Wall Street and pooled their savings together.

They started canvassing the garment district in New York City.

Their main differentiator? A piece of plastic.

To be more accurate - a collar stay. They wanted crips and proper collars on their golf shirts.

It was much more difficult to find a collar stay than you may think - it took 40 prototypes.

Alex and John started selling shirts out of their cars. And they scored some big accounts in the beginning.

• Winged Foot
• Greenwich CC
• Wykagyl CC
• Somerset Hills

Here is what really stands out to me - their commitment to their channel strategy.

H&B has remained true to its mission as a golf lifestyle brand.

Their support and conviction for green grass pros is unwavering.

While so many brands are utilizing retail as a channel - H&B is not.

They are building strong relationships with golf facilities - public & private - and staying loyal.

They now have over 100 embroidery heads at their facility in Armonk, New York, for custom logos.

Keeping this in-house has added value to their customers versus outsourcing fulfillment.

When I met with H&B at the PGA Show, I was impressed with their operation.

They are one of the most detailed and organized companies I have interacted with.

While H&B has had fantastic growth in recent years - it wasn't an overnight success story.

They have been at it for a decade.

A lot can be learned from H&B.

Whenever I chat with a founder in the golf space - I bring up H&B as an example.

They have a clear strategy. You certainly don't have to mimic it, but you need to be committed to that strategy.

[Riggs @RiggsBarstool]

GIVING AWAY A LOT OF TaylorMade Qi10 DRIVERS!! Up to 9!

RT this. Make sure you’re following @TaylorMadeGolf & @ForePlayPod & boom you’re eligible to win ❤️�

[Fore Play @ForePlayPod]

⛳️ P•790 GIVEAWAY TIME ⛳️

@TaylorMadeGolf hooked Frankie up with a lefty set of the all-new P•790s for our loyal lefty followers! Righties, we still got you covered, too. We are giving away ONE lefty and ONE righty set!

To enter:
-RT
-Follow @TaylorMadeGolf and @ForePlayPod

[Fore Play @ForePlayPod]

⛳️ SUMMER COMMEMORATIVE BAG GIVEAWAY ⛳️

@TaylorMadeGolf’s LA inspired staff bag, headcovers and TP5 pix golf balls are here and they are 🔥

To enter:
-Follow @ForePlayPod and @TaylorMadeGolf
-RT this post

Winner will be chosen later this week!

[Fore Play @ForePlayPod]

All the boys were down at the Kingdom swinging the new #Stealth2Driver from @TaylorMadeGolf and we only felt it was fair if you got the chance to swing one too!

We are giving away 5 Stealth 2 drivers. To enter, you must follow us, @TaylorMadeGolf, and retweet this post!

[Hamish Houston @Hamish_Houston]

@tyjae22 @tom_lloyd_95

[Fore Play @ForePlayPod]

12 DAYS OF GIVEAWAYS LAST DAY: We have a FIVE HUNDRED DOLLAR ($500) gift card to @petermillar. The best clothes out there. All you have to do is RT.

Must be following us and @petermillar to win

[Fore Play @ForePlayPod]

12 DAYS OF GIVEAWAYS DAY 7: Santa Riggs is BACK with another @petermillar gift card. Best in the game. RT for a chance to win.

Must be following us and @petermillar to win

[Fore Play @ForePlayPod]

12 DAYS OF GIVEAWAYS DAY 4: We’ve got @TaylorMadeGolf x NBA headcovers. RT for a chance to win both a TaylorMade driver and putter headcover of the NBA team of your choice

Must be following us and @TaylorMadeGolf to win

[Fore Play @ForePlayPod]

12 DAYS OF GIVEAWAYS DAY 2: We’ve got a set of @TaylorMadeGolf P770 irons. Gorgeous feel and look… and even if you don’t win you should check out the new ones they just launched.

RT to enter, must be following us and @TaylorMadeGolf to win

[Hamish Houston @Hamish_Houston]

@GreenWaveFB @michaelpratt930 @tom_lloyd_95

[Marcus Lemonis @marcuslemonis]

Win 2 tickets to the @CFBPlayoff National Championship.. I’ll pick one who Retweets #HolidaysWithMarcus

[Hamish Houston @Hamish_Houston]

@GreenWaveFB @tom_lloyd_95 #RollWave

[Hamish Houston @Hamish_Houston]

@ESPNCFB @GreenWaveFB @tom_lloyd_95

[Hamish Houston @Hamish_Houston]

@GreenWaveFB @espn @tom_lloyd_95 👑

[Hamish Houston @Hamish_Houston]

@GreenWaveFB @tom_lloyd_95 LFGGGGGG

[Fore Play @ForePlayPod]

In today’s #DailyNine, Riggs gets out his beastly Stealth driver and tries to win you one.

For every fairway he hits, @TaylorMadeGolf is giving away a Stealth driver. To enter, you must follow us, @TaylorMadeGolf, and retweet this post.

[The Open @TheOpen]

🚨 WIN AN OPEN BUNDLE 🚨

🎟 4x Tickets to The 151st Open at Royal Liverpool
🤑 £150 e-Commerce voucher for The Open Shop
⛳️ Signed Tom Watson pin flag

RT this tweet and follow @TheOpen for a chance to win 🤌

#The150thOpen

[Fore Play @ForePlayPod]

Bubba just came outta nowhere and handed us his driver to give away. What a guy.

Follow @bubbawatson and retweet this video and we’ll pick a winner.

[utdreport @utdreport]

United fans are happy to say the least 🤣

via @Jrdn19i