Heather Fraser

Founder, VUKA. Dedicated to the practice of Business Design to help innovators turn inspired ideas into business.

[Julia Ioffe @juliaioffe]

Just got back from seeing the protests in DC. I’ve never seen so many people. Black people, white people, LGBT people, Hispanic people, Asian people, all kinds of people. All peacefully saying their piece and celebrating each other.

[Heather Fraser @HeatherMAFraser]

@the_write_anand Love that! Now to figure out how to globalize Bright Lights. 😉

[University of Toronto Press @utpress]

Business Leaders, looking to tackle tough innovation challenges? Design Works can help you navigate process through:
•strategy integration
•stakeholder engagement
•blending design & analytics
Read a sample chapter: https://t.co/0n73WtDHP8 #AOM2019 #RotmanUTP @rotmanschool

[University of Toronto Press @utpress]

Business Leaders, looking to tackle tough innovation challenges? @HeatherMAFraser's Design Works can help you navigate process through:
• strategy integration
• stakeholder engagement
• blending design & analytics
Read a sample chapter: https://t.co/0n73WtDHP8. #designstrategy

[University of Toronto Press @utpress]

Business Leaders, looking to tackle tough innovation challenges? @HeatherMAFraser's #DesignWorks can help you navigate process through:
• strategy integration
• stakeholder engagement
• blending design & analytics
Read a sample chapter at https://t.co/0n73WtDHP8. #BizBooks

[Heather Fraser @HeatherMAFraser]

@RogerLMartin @MartinProsperiT @rotmanschool @UofT @suzannespragge @JenniferRiel @JamisonSteeve What an important impact you have made, @RogerLMartin! Thank you for the great years we had together reinventing business through design. Those were exciting years at Rotman - thank you for your bold vision and leadership!

[University of Toronto Press @utpress]

We love a good book launch! @uxpatoronto’s launch for DESIGN WORKS by @HeatherMAFraser drew a standing room-only crowd to the offices at @Shopify on Monday. Here are some shots from the event! #RotmanUTP

[Heather Fraser @HeatherMAFraser]

Thanks to UTP Publishing, UXPA and Shopify for creating a forum for important and lively discussion!

[University of Toronto Press @utpress]

We love a good book launch! @uxpatoronto’s launch for DESIGN WORKS by @HeatherMAFraser drew a standing room-only crowd to the offices at @Shopify on Monday. Here are some shots from the event! #RotmanUTP

[Heather Fraser @HeatherMAFraser]

Thank you to all of the talented people who came out for a lively discussion about putting more design into business, and more business into design! #businessdesign #uxdesign

[UXPA Toronto @uxpatoronto]

Thank you @HeatherMAFraser that was a very insightful and honest take. Thank you for sharing your experience! 😃🙏 now its time to open things up for Q&A! #design #UserExperience #business

[UXPA Toronto @uxpatoronto]

Tip 1: consider strategic context from the start! 😮🙏 @HeatherMAFraser @VukaWorks #business

[UXPA Toronto @uxpatoronto]

Tip 4: "cultivate curiousity and a learning mindset!" 😍 @HeatherMAFraser @uxpatoronto @VukaWorks #business #UX

[UXPA Toronto @uxpatoronto]

Tip 2: Thoughtfully engage everyone you can. @HeatherMAFraser #Toronto #uxpa #business

[UXPA Toronto @uxpatoronto]

"Courage is commitment to do the right thing" @HeatherMAFraser This is so refreshing to hear 🙌😃 @UXPA_Int @VukaWorks #UserExperience

[UXPA Toronto @uxpatoronto]

Often times, progression and progress isnt a straight line but a winding road. 👏👏👏👏👏@HeatherMAFraser @VukaWorks #design #UX #UserExperience #business

[Neil D. Fraser @NeilD_Fraser]

Great book ! Lots of Canadian healthcare examples included .

[University of Toronto Press @utpress]

Business Leaders, looking to tackle tough innovation challenges? @HeatherMAFraser's Design Works can help you navigate process through:
• strategy integration
• stakeholder engagement
• blending design & analytics
Read a sample chapter at https://t.co/0n73WtDHP8. #RotmanUTP