The Henley Group Int

A specialist #B2B PR agency with over 30 years of experience helping organisations realise their #PR, #content and marketing goals.

[The Henley Group Int @Henley_Group]

Used smartly, #LinkedIn is a valuable tool in a #B2B marketer's kit. With an estimated 60m decision-makers engaging with the platform regularly - what are you waiting for? Read our #blog for some tips on how to get started: https://t.co/ld9jgkLn0A #contentmarketing

[The Henley Group Int @Henley_Group]

Content is king; but for #contentmarketing to deliver the best ROI for your #brand it should tell a compelling story, be of high quality, and offer value to your audience. Find out how content marketing can transform your #sales and #marketing success: https://t.co/mkbz7EVGf8

[The Henley Group Int @Henley_Group]

Webinars have been increasing in popularity among #B2B brands as a way to attract new prospects and grow top-funnel leads. Get the most out of your #webinar - read our new expert #blog: https://t.co/2nwKpVWZhq

[Electrical Review @elecreviewmag]

Read @milestonesys latest whitepaper on protecting data centres with next-gen video. Access the whitepaper here: https://t.co/rRoUC6Xe6h. @Henley_Group #videosolutions #videotechnology #videosecurity #dataprotection #perimetercontrol #perimetersecurity #analytics

[Data Centre Review @DCRmagazine]

Read @milestonesys latest whitepaper on protecting data centres with next-gen video. Access the whitepaper here: https://t.co/drpyURPwj6. @Henley_Group #videosolutions #videotechnology #videosecurity #dataprotection #perimetercontrol #perimetersecurity #analytics

[The Henley Group Int @Henley_Group]

Free download: Likes, Shares and Thought Leadership. Read our guide to creating content that captivates, boosts brand credibility, and leverages the insight unique to your business. Click here: https://t.co/TtiMbfOpc5 #contentmarketing #corporatecomms #thoughtleadership

[The Henley Group Int @Henley_Group]

Take a look at our website to find out more about #publicrelations and what it could do for you, and your #business: https://t.co/TXiCKiRejJ #reputation #storytelling #communication #news

[The Henley Group Int @Henley_Group]

Hosting your first online #event? Read our #blog with tips on how to get it right, first time. Click here: https://t.co/af8vo4Qj1v #virtualevent #events2021 #publicrelations

[The Henley Group Int @Henley_Group]

The traditionally shy #pharma sector can now take what it has learnt from 2020 – that shouting about success and talking about public #health are not code violations – and apply it to future #comms plans. Read the full story: https://t.co/uJTDFrBuXL #publicrelations #marketing

[The Henley Group Int @Henley_Group]

The #pandemic stretched global #healthcare systems to their limits. Thermo Fisher Scientific's Microbiology Division implemented a five-stage #comms plan, to reassure the healthcare and scientific testing community it could meet their needs. Read more: https://t.co/dqAqzXLUJa

[The Henley Group Int @Henley_Group]

Content that shares expertise is more compelling, credible, and useful. Particularly right now, as #trust becomes more of an influence in purchasing decisions. Here's how to create content that captivates: https://t.co/Eb623Uud1L #checklist #contentmarketing #publicrelations

[The Henley Group Int @Henley_Group]

Like all #marketing strategies, the approach you take during the #WFH era will be unique to your #business. The way we work, socialise, and engage with businesses will never be the same - your marketing won’t either. Read more here: https://t.co/HW9syZQvaK

[The Henley Group Int @Henley_Group]

Establishing and cultivating a profile as a vocal, credible #thoughtleader is increasingly a role embraced by C-suite execs. Read our #blog to learn how #marketers can work with #CEOs to build a successful #strategy: https://t.co/TqunvhpGCl

[The Henley Group Int @Henley_Group]

The benefits of pivoting #events to #virtual have been significant - such as reaching a wider and more diverse audience, and scrapping costly overheads. It’s no surprise that 90% of #marketers plan to invest in virtual events in 2021. Read our #blog: https://t.co/K3QNCbVTO9

[The Henley Group Int @Henley_Group]

COVID-19 has wrought havoc, leaving economies and #healthcare systems alike stretched to breaking point. But it has also presented #pharma PRs and #marketers with something of a learning opportunity. Read more here: https://t.co/xvHfTSdGlG #blog #publicrelations

[The Henley Group Int @Henley_Group]

In the news: Bjørn Skou Eilertsen, CTO of @milestonesys discusses the role of #digital ethics in #technology @SourceSecurity : https://t.co/b3ve0EYHMM #responsibletech

[The Henley Group Int @Henley_Group]

Virtual #events were a necessity in 2020, but 90% of marketers plan to invest in them going forward. Read our new Passnote for expert guidance on getting it right. https://t.co/PPPuEq7mU1 #virtualevent #publicrelations #contentmarketing

[The Henley Group Int @Henley_Group]

COVID-19 threw a virus-shaped spanner in the works of #conference season. Here's how #healthcare professionals can adapt their #comms plans: https://t.co/ODt0Z0pFNH #pharma #marketing #events

[The Henley Group Int @Henley_Group]

Nearly 9/10 workers want a hybrid approach to working post-lockdown. How should #marketers adapt their plans to reach a new #WFH audience? Read our blog to find out: https://t.co/Uaa2P8i5BJ #futureofwork #communication #contentmarketing

[The Henley Group Int @Henley_Group]

Consumers are savvy to #greenwashing, and expectations around environmental, #sustainability and governance issues are at their highest yet. #Marketers must rise to the occasion to see long-term benefits. Read more about this 2021 #megatrend here: https://t.co/ixToyUGXTQ