Stan Adler

Adler Branding & Marketing Services has partnered with clients in developing branding and marketing solutions since 1979.

[Stan Adler @Heystan]

@FewAreSaved @AJCGlobal Throwing outrageous accusations without objective fact to back it up is not legitimate criticism. When unsupported statements are made by the hominid, the only option is ad hominem criticism.

[Stan Adler @Heystan]

Are you ready to #GetNaked & check your moles? May is #Melanoma Awareness Month - catching it early could save your life.

[Stan Adler @Heystan]

@AdamFriedman @Heystan

[Stan Adler @Heystan]

We are 15 minutes away from every known fact in the universe. What differentiates us is the conclusions we draw from those facts.

[Stan Adler @Heystan]

Perfection has value and a cost. It is a rare event indeed when the cost of achieving perfection equals its market value.

[Diego Casco @Diego_Casco]

NYC firm Stan Adler Associates sets up shop in Toronto - http://t.co/CU5wRujago - welcoming the @Heystan team to Toronto.

[Stan Adler @Heystan]

Marketing is really a process of reverse engineering. The client defines the goal, we just have to backtrack a series of steps to get there.

[Stan Adler @Heystan]

Has anyone ever presented logo designs where the client didn't say: that one reminds me of ?" There are only curved lines and straight lines

[Stan Adler @Heystan]

The only way to see a molehill and think it's a mountain is to be very, very small.

[Stan Adler @Heystan]

Creativity is different from innovation. Innovation is exceedingly rare. Creativity is 99% selective plagiarism. Old ideas, new combinations

[Stan Adler @Heystan]

Marketing is not an end unto itself. It is the means by which we help clients sell more stuff.

[Stan Adler @Heystan]

There really is only one marketing consideration in the history of the universe: Will you sell one more, or will you sell one less.

[Stan Adler @Heystan]

Clients can be good at telling us what they want, but as marketing communicators, we have to be even better at getting them what they need.

[Stan Adler @Heystan]

An effective business presentation is really nothing more than a series of properly sequenced answers to the audience's unasked questions.

[Stan Adler @Heystan]

To the consuming public, a brand is only as strong as its weakest link. A Consistent level of quality works better than spikes and troughs.

[Stan Adler @Heystan]

As designers, our responsibility is to help clients acheive their objectives. So, the only definition of GOOD design...is design that works.

[Stan Adler @Heystan]

Transparency is a willingness to show all of your cards. Alignment is when your both playing the same hand.

[Stan Adler @Heystan]

Too often clients get so bogged down in what they want to say, they forget to focus on what a target audience needs to hear.