It is the end of the year and, for glaucoma patients, it is ending on a high note with the withdrawal of the Medicare LCDs limiting MIGS. There is power in speaking up and pushing back.
https://t.co/xA1D6SNHc3
#glaucomacoach#patientadvocate#publicspeaker#glaucomawarrior
āThe Patient Voice is so Importantā
For #NationalPatientAdvocacyDay, there is no one who advocates more for others than Hillary Golden (@HillaryA_Golden), founder of Glaucoma Coach.
Hillary's interview is out on the @myhero360 YT channel.
š: https://t.co/IKYQvjRZlc
#Advocacy
Above and beyond expectations
While flying this week - I was met by a @united employee as I stepped off the plane.
She said they had a car to drive me to my connecting gate.
What?!?!
They didnāt want me to have to take the train.
I take the train every week - Iāll be fine - I was thinking.
I went down a flight of stairs to a waiting car - a BMW model I had never seen.
We drove around the tarmac through planes to the connecting gate.
Fun, exciting, and special.
I walked in the gate and sat down wondering - what just happened?
I have status with United - I fly a lot but Iāve never had a car pick me up - thatās on another level.
Not sure it will ever happen again but it was a nice treat and I felt special for a moment.
Going above and beyond is not expected but always appreciated!
When have you gone above and beyond for someone? How did they respond?
_____
Iām Hillary - I speak about how going above and beyond for patients leads to greater trust and increased compliance. DM me for availability.
#StartWithThePatient
The key to selling
Is allowing your prospect the space to talk themselves into your product/service.
Itās not giving more reasons why YOU think they should buy your product/service.
As salespeople we can talk and drown out the best reasons to buy.
Whatās important to the prospect!!!
We donāt know whatās important unless we ask a few strategic questions and give them space to answer.
We focus on what WE think are the best reasons to buy while ignoring what the prospect is teaching us.
Big mistake. Big. Huge! You get paid on commission - right?
What the prospect is saying - or not saying - holds the keys to unlock the sale by asking the right questions.
Itās that simple and that complicated.
Get out of your own way!
Do you chase fireworks or the flame?
Fireworks are fun to watch - exciting, bright, and colorful. But itās a short-lived show.
They remind me of big events in life. We talk about them, plan for them, and they are exciting. But once they are over we are left waiting on the next big thing.
Then there is the flame. Consistency - like the pilot light of a gas stove. It might not be as exciting but itās the every day moments where most of life is lived.
There will always be fireworks to chase but give me a solid flame any day. Learning to live in the small moments makes the bigger ones that much better.
Happy 4th with and may your fireworks lead to your flame!
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Iām Hillary and I speak about transformation.
Send me a DM for availability.
In the shadow of the Empire State Building in New York, last week - I spoke to a room of clinicians, scientists, and patients.
My speech was from the heart and I talked about how Iāve weathered the storm of glaucoma.
The road has not been an easy one but I am navigating it by managing emotions, continuous learning, and moving forward one step at a time.
I received an email from a researcher I met at the meeting -
āYour story and your remarkable speech has truly inspired me to continue working toward effective neuroprotective therapy for you and all other glaucoma patients.ā
Thank you for your kind words - this is why I do what I do - and I will keep going!
#StartWithThePatient
Last Saturday, I had the privilege of delivering the closing speech at @TGF_Glaucoma Think Tank Meeting in New York. Speaking to brilliant clinicians, scientists, and thought leaders in the glaucoma community was both intimidating and exciting - a perfect opportunity to drive change as a patient.
Sharing my story as a glaucoma patient, including daily challenges and small victories, was powerful. As I said, āThe more you speak it out loud, the more it doesnāt hold you prisoner.ā
I was honored to share the stage with Patricia Caulfield, a fellow advocate, patient, and accomplished artist whose paintings reflect her resilience. Together, we showed how weāve adapted to life with glaucoma.
As a speaker, consultant, and coach with over 20 years in medical device sales, Iām dedicated to amplifying patient voices, using my expertise to connect patients, doctors, and EyeCare companies.
I never imagined I would become a face of glaucoma, but Iām proud to advocate for those who canāt. My mission is to encourage more scientific meetings to feature patients speaking alongside doctors, sharing stories and strategies for thriving with this disease.
āStart with the Patientā to transform EyeCare.
Thank you to The Glaucoma Foundation for this platform to elevate patient voices.
How can we blend patient stories with industry innovation to revolutionize EyeCare? Iād love your thoughts.
#GlaucomaAwareness #PatientAdvocacy #EyeCare #StartWithThePatient
This past weekend, I had the honor of meeting @NEIDirector at The Glaucoma Foundation Think Tank Meeting in New York.
Having connected with him on social media, I had high expectations - and Dr. Chiang surpassed them. His thoughtful insights, attentive listening, and genuine kindness left a lasting impression.
Under his leadership, the NEIās commitment to advancing eye care through innovative, efficient, and patient-centered systems is inspiring and impactful.
Thank you, Dr. Chiang, for your dedication to improving vision health for all Americans and for taking the time to engage with me and follow my journey!
I push when companies say they prioritize the patient
How?
I ask.
We are patient-focused.
Andā¦
Thatās where it ends.
ā¢What is your company strategy to support patients?
ā¢What specifically are you doing as a patient-focused company?
ā¢How are you using the patient perspective in your marketing campaigns?
ā¢Do you invite patients to speak - to your reps, your training classes, and at lunches and dinner programs?
ā¢Do you use patients as paid consultants - other than focus groups where you may or may not give them a gift card for participation?
I push back.
If we donāt push back - nothing will change.
Change is necessary, itās due, and itās time.
Patient voices have value.
Shift the paradigm with me to increase sales, improve patient outcomes, and move forward - or - be left behind.
Message me to find out more and Start with the Patient!
#StartWithThePatient #Push #MoveForward
Itās never too late
@Garyvaynerrchuk is always telling people itās never too late.
You can see it in their faces on the videos.
Thatās all they needed to hear.
Their whole demeanor relaxes.
Sometimes they start crying.
There is an immediate relief.
He didnāt say anything groundbreaking - all he did was believe in them. A glimmer of hope.
Itās all they needed.
Itās that simple and that powerful.
Itās never too late.
Thanks for the reminder!
Vision research is at risk. Funding cuts threaten critical programs like the @NatEyeInstitute and the Vision Research Program (VRP) under DoD's @CDMRP, putting life-changing treatments and groundbreaking discoveries in jeopardy. š Donate today: https://t.co/Ef7tFzv6MM
Incredible day on the Hill yesterday with @NAEVRAdvocacy and @ThomasVJohnson1!
We spoke about glaucoma from the perspective of the patient and clinician/researcher. Dr Johnson shared some of his incredible research on regrowing retinal ganglion cells.
We also had the opportunity to meet with several Congressional offices to discuss the importance of continued funding for eye and vision research.
Patients coupled with clinicians/researchers make magic happen.
Separately we make a difference - together we create change!
Beautiful day here in D.C. šŗšø
Excited to speak at the @NAEVRAdvocacy Glaucoma Congressional Briefing today with @ThomasVJohnson1!
š„There is power when patients are coupled with researchers and clinicians to speak at events.
Letās do this!