Rwandan designer Matthew "Tayo" Rugamba aka (@Mr_rugamba), tailors his collections for an African audience.
Design Indaba team caught up with @Mr_rugamba, in his studio @HouseOfTayo, in Kigali Rwanda for this https://t.co/HfardGa2Bp, video series. This video series showcases the untold stories of various African designers, discovered by our team during their expedition across the continent.
@HouseOfTayo draws from innate African sophistication and local craftsmanship to create a line of clothing and accessories with contemporary appeal.
Here, the brandโs founder and creative director Matthew 'Tayo' Rugamba discusses how telling African stories through his designs helps him create collections with cultural significance.
@Mr_rugamba compares fashion to music as an accessible medium for expressing local heritage and culture. With no training in fashion design, the young Rwandan entrepreneur with an eye for style started marketing his brand on social media platforms before he even released his products.
When he launched his first collection, he already had a loyal following and customer base.
His collection started out with a range of eclectic bow ties and expanded to include scarves, ties, shirts and suits.
@Mr_rugamba identifies @HouseOfTayo as a distinctly African brand and by that he means his designs are โmade for people who live on the continent.โ He highlights the fact that his clothing is constructed to suit African climates and body types.
Visit the link in our bio to watch all the videos in the https://t.co/HfardGa2Bp series
#RwandanFashion #AfricanDesigners #HouseOfTayo #CulturalFashion #AfricanStyle #FashionWithPurpose #ContemporaryAfrican #LocalCraftsmanship #TailoredForAfrica #DesignIndaba
They say "don't meet your heroes". Well, that doesnt apply to Charles Onyango-Obbo. Not AT ALL!
It was a huge pleasure to sit down for two hours with one of the titans of African journalism on @TheLongFormRw Podcast and discuss his story, his journalism and his predictions on Uganda's future post-M7. Take a listen!
Oh, and make sure you subscribe to his weekly podcast, 'The Bad Natives Podcast' (@Bad_Natives_Pod). Its an amazing platform that brings together some of the best minds in Africa @RKabushenga, @Adesuwa_G, @ferialhaffajee and @cobbo3
My ๐= @HouseOfTayo
Thank you, HC @BusingyeJohns, for visiting our stand & for the insightful conversations around how Rwandan brands like ours can make a stronger mark in the UK. Your support means a lot as we continue sharing Rwandaโs story through fashion & design. ๐ท๐ผ๐ค๐ฌ๐ง #RwandaInUK#HouseofTayo
HC @BusingyeJohns visited the retail stands of @HouseOfTayo and @umutoniofficial at the Old Spitalfields Market pop-up in London.
Great to see Rwandan presence in London's vibrant pop-up scene. Looking forward to seeing even more Rwandan products next time!
#MadeInRwanda ๐ท๐ผ
THROWBACK THURSDAY ๐ฃ๐ฃ
โWhen I see kids playing football in the 'Ijeziโ (@_ijezi_), that really makes me happy.โ โ House of Tayo (@HouseOfTayo) Founder, Matthew Rugamba (@Mr_rugamba).
In this episode, we talked about the joys and challenges of building a local clothing brand, the story behind the name 'House of Tayo', and why cultural pride matters in fashion.
The full episode is available on YouTube and your favorite streaming platforms (Link in Bio).
#Rwanda #fashion #thelongformrwanda
๐ข SALE ALERT ๐ข
Up to 25% off selected House of Tayo Ready-To-Wear pieces from 31.10.24 to 02.11.24.
Call/Whatsapp +250784 058 996 for more information.
#HouseofTayo#MadeInRwanda#AfricanFashion
Dear Customers,
Please be informed that our store will be closed on 15th and 16th July to allow our staff to participate in the upcoming elections.
We appreciate your understanding and look forward to serving you again on 17th July.
Dear Customers,
Please be informed that our store will be closed on 15th and 16th July to allow our staff to participate in the upcoming elections.
We appreciate your understanding and look forward to serving you again on 17th July.