TJ KING

Building an independent music business — one song at a time 🧪 Weekly insights and experiments👇🏾Steal My Notes

[TJ KING @IAMTJKING]

If you work in audio and don’t want to be forced into early retirement

don’t forget to bring earplugs when you go see The Odyssey this weekend!

your ears will thank you!

[TJ KING @IAMTJKING]

Good communication = Value creation

[TJ KING @IAMTJKING]

Asymmetry is the key to an extraordinary life and business

Will this decision lead to tremendous growth?

Will it keep me average?

Will it hurt me in the long term?

Every decision is a bet on your future

Make sure they are good ones

[TJ KING @IAMTJKING]

The best revenge is massive success

[TJ KING @IAMTJKING]

Whenever possible, own the products you rap about; otherwise you’re just giving someone else free business.

- Jay-Z

[TJ KING @IAMTJKING]

Familiarity breeds contempt.

People take for granted what is easily accessible to them.

Be strategic. Pick your spots and disappear from time to time.

You will be valued more.

Be like the Batman!

[TJ KING @IAMTJKING]

You can only love others to the extent you love yourself.

[TJ KING @IAMTJKING]

Want more money?

Be more useful to more people.

[TJ KING @IAMTJKING]

Make the work the loudest thing about you

[TJ KING @IAMTJKING]

The fact that you could have bought a @condtrwilliams beat off of youtube 5 years ago...

Rappers: keep digging for gems cuz they are out there.

Producers: never stop posting. Your people will find you eventually.

[TJ KING @IAMTJKING]

TIL Kurt Cobain worked on Tupac’s Makaveli album

[TJ KING @IAMTJKING]

@smino and Bricknasty need to collab asap.

Same musical spirit. Two different sides of the globe.

[TJ KING @IAMTJKING]

“From no listeners to one listener is a world apart and thats what keeps me appreciating the one listener”

- Brownsville Ka

[TJ KING @IAMTJKING]

Bought into the hype and saw Obsession.

Plot was super weak. Almost non existent.

Felt like they knew they had a star in Inde (super talented) and leant on her too much to carry a bad story.

Can’t wait to see her in something with better direction.

3.5/10

[TJ KING @IAMTJKING]

Master P with chips

50 with water

Dre with headphones

The music was never the product

It was the marketing

The real bag is in consumables

Products we buy over and over again without thinking twice

[TJ KING @IAMTJKING]

Toying with a new idea

Write, record and post one new verse every day for 90 days

You get your daily writing rep in and social content done in one shot

What do you think?

[TJ KING @IAMTJKING]

Two tools I picked up from therapy:

One

“I am not responsible for how people feel about me.

I am responsible for how I treat them.”

And two

“What people think of me is none of my business.”

[TJ KING @IAMTJKING]

It’s true

The algo is creating hedonistic echo chambers that perpetuate our deepest fears and desires

Is that an indictment of the tech

Or ourselves?

[TJ KING @IAMTJKING]

If you’re confident in your talent but the results don’t match

99% chance it’s a lack of consistency

[TJ KING @IAMTJKING]

The more I show myself to the world the less i care what it thinks