Icarus

We help funded SaaS founders raise faster and convert more trials using motion that makes complex products click in 30 seconds.

[Icarus @IcarusMStudio]

Can't stop watching this.

[Kaify @kaifyreed]

Motion Concept for @TeamSundial

let me know what you think

[Icarus @IcarusMStudio]

Editor here: These guys don't let me sleep, HELP!

[Kaify @kaifyreed]

can't stop rewatching this scene

[Icarus @IcarusMStudio]

Update: they're planning to hire an ABG CMO.

[Kaify @kaifyreed]

Somewhere right now, a startup just spent 18 months building an incredible product...

...and launched it with a 40-minute raw founder vid because it "builds trust"

They're about to call it a marketing problem.

[Icarus @IcarusMStudio]

Indians are the backbone of most creative teams.

Still waiting for rajeev to deliver the video though,
deadline was 3 hours ago 🤐

[Aftermagics @aftermagics]

Do you agree👇🏼:

I’ve seen many agencies and companies that definitely have at least one Indian guy on their team. It’s definitely an advantage for their business.

You know what, bro? I genuinely believe Indian creatives are extremely talented. I’ve seen so many people doing crazy, next-level work, and the quality can be incredibly premium.

But on the other hand, there are also people who offer their work extremely cheap or scam others, and that creates a bad perception of Indian freelancers and makes people assume that Indian creatives are cheap or unreliable.

That’s why I think this happens. There are so many insanely talented Indian creatives doing premium level work, but the actions of a few people can affect how the whole community is perceived.

[Icarus @IcarusMStudio]

This guy needs to stop insulting potential clients 🤦

wait in the meeting room, NOW!

[Kaify @kaifyreed]

Founders are inherently bad at marketing.
And not for the reason you might think.

I believe the worst person to explain your product or service is yourself.

Why?

Because you have biases,

You like certain features more, just like a parent likes a certain child more.

Your likeness has nothing to do with the usefulness and value of those features and the worst part, it can be based on anything.

Just for context, my company helps founders explain their products under 30 seconds using 2d animation,

And i always do an independent survey of the product or company instead of just relying on the founder to tell us what their company does and which fratures are important.

What we do is simple,

We take what you know, remove 90% of it, and turn the remaining, valuable 10% into a concentrated and digestible motion video.

And it’s a kick ass video too, not because better visuals sell more, but because novelty has become the norm.

A random scroller won’t even give your video a second look unless it blows their mind in the first 3 seconds.

Any founders who’ve had a similar experience?

[Icarus @IcarusMStudio]

We've come a long way since then!

[Kaify @kaifyreed]

Animations from a recent Client Edit 👨‍🍳

Let me know what you think

[Kaify @kaifyreed]

VSL Editing highlights for @treybranding

[Kaify @kaifyreed]

Editing agencies have always had a bad reputation.

When I started my agency back in 2019, the biggest challenge I faced was building trust.

At the time, editing agencies were known for exploiting offshore editors and operating on lies and broken promises. So trying to build a reputable brand in a market that already distrusted you wasn’t easy.

In the beginning, it took an entire year of trial runs and low-tier projects just to gather enough testimonials and past work to be taken seriously.

With every project we landed, I made it a priority to overdeliver on quality rather than chase quick profits for myself.

That initial sacrifice and long-term vision laid the foundation for what is now @CartelMedia_, one of the most reliable and respected editing agencies in the business and lifestyle content space.

But we’re still far from where we want to be. Our goal is to become the face of the video editing industry.

In a world full of unreliable freelancers who disappear a day before the deadline and makeshift agencies that are one delay away from losing both their team and their clients, we aim to be a breath of fresh air.

We’ve built a system designed to ensure every video gets delivered on time, with delays (if any) communicated well in advance.

We’ve got a long way to go, but I’m grateful to our clients for trusting us and to everyone here for supporting the previews I share ❤️

[Kaify @kaifyreed]

Reliable quality should be the goal for every editor and agency💪

Here's @tobylejeune sharing his experience with @CartelMedia_ so far.

[Kaify @kaifyreed]

Content Video Editing At Its Peak 🎬

This might be the best edit on this account so far,
So lemme know what you guys think ⬇️

Likes And RTs are Appreciated ❤️

[Kaify @kaifyreed]

Animations from a recent Client Edit 👨‍🍳

After a long while, Commissions are Finally Open!
DM for more info 📩

[Kaify @kaifyreed]

Recent Preview for @lrealjaredcurry

Let me know what you think

[Kaify @kaifyreed]

Animations from a recent Client Edit 👨‍🍳

Let me know what you think

[Kaify @kaifyreed]

Animations from a recent Client Edit.

Let me know what you think

[Kaify @kaifyreed]

Recent Preview for @lrealjaredcurry

Let me know what you think

[Kaify @kaifyreed]

Animations from a Recent Client VSL.

Let me know what you think.

[Bryan Ng @boomerrbryan]

These 5 Mistakes are KILLING Your Retention

And you don't even know it.

So f*ck it.

I made a 14min video covering what these mistakes are, and the easy fix for them.

Bookmark or have 10% retention the rest of your life

[Icarus @IcarusMStudio]

And as always, if you want to take your content to the next level with high quality videos,

Then checkout some of our work at
https://t.co/q3Gusuijop

This is Cartel Media Aka the best editing agency out there,

Signing off 👋

[Icarus @IcarusMStudio]

We've edited more than 16,000 videos for our clients, gaining more than 215 Million views in the process.

And these are our 5 best editing tips to edit better more viral videos 🧵

[Icarus @IcarusMStudio]

That's a wrap.

Most of these tips were taking from our SOP doc that we have our editors follow.

If you want the link, just dm us.