Insider Intelligence

Insider Intelligence is now EMARKETER, the go-to forecasts, data, and insights provider for marketing, advertising, and commerce leaders. Follow @EMARKETER

[Insider Intelligence @IntelInsider]

ICYMI: Insider Intelligence has rebranded to EMARKETER. 📊

Check out this sneak peek of our in-office party to celebrate our rebrand and our PRO+ product launch, and follow @EMARKETER for updates.

[EMARKETER @eMarketer]

🎉 From logo reveals to swag giveaways, the #EMARKETER office was buzzing with excitement at our recent brand #launchparty! 🚀

Learn more about our rebrand and new product, PRO+: https://t.co/gPxOPQbhnw

#productlaunch #newproduct #rebrand

[EMARKETER @eMarketer]

Social video ad spend increases, but growth rates stall: https://t.co/HOuG4peEfp

#newsletters #chartoftheday #socialvideo #socialmedia #video #advertising

[EMARKETER @eMarketer]

eBay is the most popular site for secondhand luxury fashion and accessories: https://t.co/laotuAdTmg

#chartoftheday #newsletter #ebay #luxury #fashion

[EMARKETER @eMarketer]

📣 EMARKETER is back and better than ever! 📣

Find out what it means to be an #EMARKETER and discover how PRO+ can elevate your team's strategies, add credibility to your presentations, and drive new business opportunities in 2024 and beyond: https://t.co/n91Mu8wCYX

[Insider Intelligence @IntelInsider]

.@CNBC: Almost two-thirds of U.S. social media marketing dollars this year will flow to Instagram parent Meta and TikTok’s Chinese owner ByteDance...according to estimates from @EMARKETER.

https://t.co/m0pISlgT4n

#meta #tiktok #instagram #influencermarketing

[EMARKETER @eMarketer]

📊📈Did you catch the bar chart and a line graph in our new #EMARKETER logo? It's a nod to our commitment to data-driven #insights, wrapped up in our iconic red and black styling.

Learn more: https://t.co/7l6RYqRHDb

[EMARKETER @eMarketer]

Even through a total #eclipse, EMARKETER's #marketing, #advertising, and #ecommerce insights shine bright. 🌘

EMARKETER empowers your revenue-driving teams with the #forecasts and #analysis you need. Discover the power of PRO+: https://t.co/EQk53RAvUt

#EMARKETER #totaleclipse

[EMARKETER @eMarketer]

📊 Over 25 years ago, EMARKETER pioneered the first forecasts around #digitaltransformation.

Stay on top of the biggest trends in digital #marketing, #advertising, and #media with our industry-leading daily newsletter: https://t.co/OMKkMmtxbn

[Insider Intelligence @IntelInsider]

📊Over 25 years of forecasting EXCELLENCE.

@EMARKETER is your go-to resource for navigating market trends in #marketing, #advertising, and #ecommerce.

Unlock the power of PRO+ https://t.co/MPUkx8v8ip

[EMARKETER @eMarketer]

EMARKETER – Empowering marketers worldwide for over 25 years. 📈

Our rebrand signifies more than a change; it’s a commitment to helping #marketers like you navigate the complexities of the #digital landscape with precision.

PRO+ is the proof: https://t.co/EQk53RAvUt

[Insider Intelligence @IntelInsider]

.@emarketer Beauty tops US store brand sales growth in 2023: https://t.co/0WCxqOJYnB

#beauty #newsletter #sales #growth #brand #chart #chartoftheday #cotd

[EMARKETER @eMarketer]

We are forecasting a 6.5% YoY growth in US OOH #advertising spend this year, reaching $9.51 billion. 📈

From the #LasVegasSphere to bizarre alien billboards, here are five recent #OOH campaigns that caught our eye: https://t.co/ZZadT3Iuev

Source: @Target on Instagram

[Insider Intelligence @IntelInsider]

Amazon accounted for 80% of marketplace sales, 40% of ecommerce sales, and 4% of retail sales in the US in 2023: https://t.co/Qg0JlBO8HR?

#chartoftheday #chart #cotd #newsletter #amazon #marketplace #ecommerce #retail #sales

[Insider Intelligence @IntelInsider]

38.5% of US clothing buyers say they discover brands and products by browsing in-store: https://t.co/gyqpVaN1Xx

#newsletter #chart #chartoftheday #cotd #brands #products #clothing

[EMARKETER @eMarketer]

Gen Z is different from older generations. They are digitally native, spend more time watching videos, and have embraced the overlap between #media and #technology.

But #GenZ has some particular habits #marketers should pay attention to. Learn more: https://t.co/Y7hE2jMIzL

[Insider Intelligence @IntelInsider]

Credit cards are the most popular payment method in the US: https://t.co/f4NxHRByAB

#creditcards #payments #paymentmethod #chart #chartoftheday #cotd #newsletter

[EMARKETER @eMarketer]

Happy April Fools' Day! What better way to celebrate than with a blooper reel to add some fun to your feed. Keep an eye out for the *real* EMARKETER brand campaign launching later this month! 😉 🚀

Learn more at https://t.co/V0t6iE8Ce7

#aprilfoolsday #bloopers #blooperreel

[Insider Intelligence @IntelInsider]

Generative AI’s actual use isn’t meeting its perceived marketing potential—yet: https://t.co/WsnVAFEnKY

#marketing #AI #genAI #newsletter #chart #chartoftheday #cotd

[Insider Intelligence @IntelInsider]

On today's episode of the Behind the Numbers podcast: Is #Apple too big, can #Aldi be the next #Walmart, and is #dronedelivery about to get real?

Watch on YouTube: https://t.co/NxL249vluN

Made possible by @nielsen

[EMARKETER @eMarketer]

Don’t just face 2024's challenges—conquer them.

Hear from our top analysts and brand marketers from @CP_News, @kenvue, @ThredUp, and more on #generativeAI, #retailmedia, and #datamanagement.

https://t.co/rzrO2BubhG

@StackAdapt @Google @BlueConic @Placer_ai @weareMNTN

[EMARKETER @eMarketer]

From public transit to the Las Vegas Sphere, here are five recent OOH campaigns that caught our eye: https://t.co/2OpEpyCf78

#advertising #OOH #OOHadvertising #lasvegassphere #thesphere

Photo source: @popcravenow