There's no universal AI Search checklist.
Every brand is at a different strategy stage. Where does yours stand?
Check at the link below:
https://t.co/H8ItgBGbkV
Mike King (@VeryWellVersed) joined SUSO to wrap up the first half of the year in AI Search and predict what to expect in the second half.
Listen below๐
https://t.co/8X089U9B0k
Is GEO just SEO in disguise?
@VeryWellVersed breaks down the difference and Google's latest AI Search guidance updates in the link below ๐
https://t.co/657WFCffnX
The New AI Search Visibility & Ranking Factors Report is Now Live. 45k+ reports from 3 petabytes of data: 15 billion web pages, entire Reddit history, & more.
TL;DR: The ranking factor correlations are here: https://t.co/7zNZmvhWhm
- Lots More Data -
All of the research that was available in the original report is still there. The difference is that I dropped it from 145 industries to 100. This let me expand into wider research than before, with more than 45 reports for EVERY market segment/persona.
The new data is over 45,000 pages of reports, with most of those having several charts and graphs.
Here are the specs:
* 100 Industries
* 1,100 Buyer Personas/Market Segments
* 403k LLM Prompts
* 150k+ Organic Searches
* 282B+ Links Analyzed
* 15B+ Web Pages Crawled
* 3B+ Reddit Submissions
* 26B+ Reddit Comments
* 25M+ Wikipedia Articles
* 120M+ Wikidata Entities
* 3.6M+ Organic Pages Analyzed
- Improved Signal Measurement -
Another improvement was scoring organically ranked pages with links to top LLM recommendations, as well as keyword rankings for home pages. I used the LLM-generated keyword lists, then ranked the keywords by occurrence, rank, and LLM model strength. That new weighted score was then applied slightly differently.
Instead of just looking for an occurrence of the phrases anywhere on the page, the final score is weighted 3x for terms in the title, 2x for the description, and 1x for the body. This fits more with a pure information retrieval/search algorithm. I'll be writing a lot more on this later. Stay tuned for that.
- Expanding AI Search Beyond LLMs and SEO -
AI search visibility is evolving far, far beyond keyword usage and SEO. It's moving into PR, link building, reputation management, etc. So, _tons_ of new data was collected to get a better sense of each industry and persona.
This includes new research for things like industry awards, guest post opportunities, top publishers, industry guides, link opportunities, podcasts, and more. In all, there are 21 additional reports for industry+persona overviews.
- Purchasing Expanded Data -
Every industry and persona has the complete list of ranking factors and top sites. Beyond that, additional public reports have the top 3 values, but the industry datasets are also available for purchase.
Since this is the launch of this service, it's 25% off until next Friday. It's also going to be updated about every 2 weeks from here on out.
The data is perfect for getting started with a client in a new industry, selling into a new industry, etc. The goal is to get you data-based clarity and direction for your AI Search campaigns.
I also opened contracting slots again. I'm limited to 3 clients right now. Let me know if you want to work together.
- Go Check It Out -
Go to the report for everything you need to know, as well as a walkthrough of a lot of the specific data for the airline industry.
Lots more coming every day this week. Make sure to follow/connect.
https://t.co/7zNZmvhWhm
Not just humans are searching.
Learn about Machine Media, the new era where AI agents sit between your brand and customer.
Take a look: ๐
https://t.co/cAKBuBPXXw
How are you feeling about your content strategy these days?
Confident? Or not so much anymore?
Weโve got the framework for a search strategy you can use no matter where your brand falls on the AI Search readiness scale:
https://t.co/8C05yLQlS0
AI search changes the questions we should be asking:
๐ What sources is AI using?
๐ How is it interpreting us?
๐ Why would it recommend us?
Relevance Engineering comes in
Practical overview of what we should be thinking as AI search evolves๐
https://t.co/ESOFJOabpv
What does an AI Search Audit tell you?
We look at how AI systems retrieve, interpret, and cite your content, using Relevance Engineering metrics with technical, content, entity, and competitive analysis
See what goes into our AI Search Audits๐
https://t.co/NLrfd6cL15
๐จ Important: Scammers are impersonating iPullRank with fake job sites and "part-time task" offers
We will NEVER ask anyone to send money or pay fees to receive payment
If you're contacted by someone claiming to be us, verify before responding
https://t.co/6hl2A3VStz
What does an AI search strategy include?
Our AI Search Strategy Program now features short videos explaining every deliverable, from Keyword Portfolios to AI Search Measurement Plans and Strategic Roadmaps.
Start with the overview video, then dive deeper
https://t.co/1BiWYzkpht
Have you seen our Click Bait series from SEO Week yet? ๐
We asked search experts: "What's the worst part of SEO?"
The hot takes on AI, content, and the future of search did not disappoint.
Watch the first episode๐
๐จ Tomorrow! @garrettsussman is joining @Wix with @CrystalontheWeb and @ashleymadhatter to talk about how AI personalization is changing search, and what marketers can do about it
Don't miss this one - register here๐
https://t.co/B4tqYAkrq0
๐จ Tomorrow! @garrettsussman is joining @Wix with @CrystalontheWeb and @ashleymadhatter to talk about how AI personalization is changing search, and what marketers can do about it
Don't miss this one - register here๐
https://t.co/B4tqYAkrq0
AI search metrics don't have to be a guessing game!
@CouchGuyPat & @garrettsussman break down how we measure AI visibility using real data, experiments, and metrics tied to citations and business outcomes
Watch the full video๐
https://t.co/qD5GKkxtlM
Speaking at @Moz next month: @VeryWellVersed
Mike's latest article is up - from query fan-out and content structure to Relevance Engineering, Mike shares 12 practical strategies for winning in AI search.
Read it here ๐
https://t.co/DV3sVahtn5