A cartoon that was free to watch on YouTube the whole time it aired just made more than $37 million in movie theaters. The studio behind it, around 100 people in Sydney, paid for the entire thing by selling plushies and T-shirts.
The Amazing Digital Circus ended this month after nine episodes and almost three years. No network paid for it, and no investor put in money. The studio, Glitch Productions, started in 2017 as two brothers animating in a family home in Sydney. Years earlier, one of them, Luke, had built a Super Mario fan channel called SMG4. It grew big enough to pay for the move into their own shows.
Each episode cost up to $300,000 to make. Most of that money came from selling merchandise, plus ad revenue and a few government arts grants. The shows stayed free. Anyone could watch the whole series on YouTube without paying.
Netflix started carrying the show in 2024, but the deal was unusual. New episodes still came out on YouTube first, for free, and Glitch kept full control of the story. Netflix could stream it but had no say in how it was made.
By the end, the first episode alone had passed 440 million views, more people than live in the United States, and more than any other independent cartoon pilot on YouTube. The finale, called The Last Act, ran in cinemas first. It opened to $36.6 million worldwide and set new records for the company that put it in theaters, then went up free online two weeks later.
Most cartoons get paid for by a studio and hidden behind a paywall, and the audience only shows up at the end. Glitch did it the other way around. The fans came first, the show stayed free, and the merchandise paid for everything else, including a finale that packed theaters around the world.
I have never been an anime person.
Have tried like 7 different popular ones and ended up stopping a few episodes in/couldn't get into it.
I've decided im going to watch all of One Piece.
No stopping.
This will either save or ruin anime for me.
Wish me luck on this journey.
I want to publicly apologize to Bronny James. I was too quick to criticize without considering the full picture — the pressure, the expectations, and the journey he’s on. It takes real courage to step onto that court under the spotlight he’s under, and I didn’t give that the respect it deserves.
Bronny’s working hard, improving, and chasing his dream like any young player. He deserves support, not negativity. I was wrong for speaking on his performance the way I did, and I’ll be better going forward.
Respect to you, Bronny. Keep pushing. 💯
Dear @theneedledrop,
I know you’re probably going to ignore this, but I have a problem with you. What I’m about to say is harsh, but it’s from my heart.
You’re just making reviews for clout. These aren’t even your real thoughts. It’s just a business to you. It’s sad. Desperate, even. You’re a slave to the capitalist machine. There’s not a whiff, puff, or even hint of objectivity between your glasses imprisoned eyes.
There’s no way you listened to Jackboys 2 and thought that shit was a “Light 2”. Bullshit. You just chose that number cause it’s got a 2 in the name. You made it a meme. It’s as bad as when Pitchfork awarded that piglet a 6.
Here’s the truth. I listened to the Jackboys 2 album. In fact, I listened twice. I thought about it. I absorbed it. I meditated on it. And I can say, with utmost certainty, with God as my witness, that this album is a Strong 1. The only 2 rating it deserves is a 2 pack of ass.
Stop dickriding Travis Scott for once and gain a pair of real balls.