JDMMediaTraining

Helping you dominate media interviews & build a powerful personal brand. 30yrs Mktg & Comms pro 👇Work with me

[JDMMediaTraining @JDMMediaTrng]

@vintagehoops Gary Payton

[JDMMediaTraining @JDMMediaTrng]

@td_nash Chuck Cecil

[JDMMediaTraining @JDMMediaTrng]

@TheSports_Shift Lynn Dickey

[JDMMediaTraining @JDMMediaTrng]

@td_nash Any one of them work

[JDMMediaTraining @JDMMediaTrng]

@td_nash Bolt

[JDMMediaTraining @JDMMediaTrng]

@VinnysCorner1 Yount

[JDMMediaTraining @JDMMediaTrng]

@nut_history Paul skenes

[JDMMediaTraining @JDMMediaTrng]

@NFL_DovKleiman Fred Belitnikoff

[JDMMediaTraining @JDMMediaTrng]

@CrackerBarrel listened to customers, admitted a mistake, and reinforced their heritage. I share 3 lessons on customer-centric branding. Link below.
#PR #Marketing #Branding #CrisisComms #CustomerCentric #oops
https://t.co/1sEVtWnzMu

[JDMMediaTraining @JDMMediaTrng]

@Chilis pop-up: 50K visitors, 18M impressions, 25% engagement. Three PR wins. Link in bio #PR #Marketing #Branding #CrisisComms #ExperientialMarketing

https://t.co/f0BjUzYpST

[JDMMediaTraining @JDMMediaTrng]

@Google, @Meta, @Amazon helped to soften layoffs a little with a focus on internal comms, boosting retention by 30% and earning 85% positive feedback.
Link below. #PublicRelations #CrisisCommunications #DigitalMarketing #InternalCommunications

https://t.co/WdEb84la85

[JDMMediaTraining @JDMMediaTrng]

AE’s Sweeney ad caused a stir, w/10 million X views & 18% stock rise. My Substack unpacks the strategy.
#PublicRelations #MarketingStrategy #Branding #CrisisCommunications #DigitalMarketing #PRTips #SocialMediaMarketing #ContentMarketing #sydneysweeney
https://t.co/KZrQx7myYk

[JDMMediaTraining @JDMMediaTrng]

Kudos to Astronomer's mktg & PR team. They hired Chris "Coldplay" Martin's ex to be their "temporary spokesperson." They're taking the lemons and making lemonade. #MarketingWin #PRStrategy #BrandMove #CrisisToOpportunity #LemonsToLemonade #SmartMarketing
https://t.co/oeQTa6edGr

[JDMMediaTraining @JDMMediaTrng]

KFC, Netflix, and Chipotle turned the Astronomer CEO scandal into a win, with 2.525 million impressions & a 103% engagement boost.
#PublicRelations #MarketingStrategy #Branding #DigitalMarketing #PRTips #SocialMediaMarketing #ContentMarketing
https://t.co/svPKzuVWQx

[JDMMediaTraining @JDMMediaTrng]

AI Content in Marketing/PR
@CocaCola ’s 2024 AI campaign generated 1 million Twitter/X impressions and a 20 percent engagement boost. #PR #Marketing #Branding #AIinPR
https://t.co/Cw8ua88SlR

[JDMMediaTraining @JDMMediaTrng]

Jaguar’s Rebrand Flop: @Jaguar 's rebrand: 98% sales drop. Three keys to avoid rebranding risks. Link below #PR #Marketing #Branding #Rebranding

https://t.co/QpiEs21Z06

[JDMMediaTraining @JDMMediaTrng]

@DawnDish Soap: most respected across generations—85% trust, 2M impressions. Three keys to universal respect. Link below #PR #Marketing #Branding #UniversalBrand #respectedbrands
https://t.co/ghV9lB3kBY

[JDMMediaTraining @JDMMediaTrng]

Glossier’s 2024 micro-influencers? 1M impressions, 25% sales. Three keys to authentic partnerships. Link in below #glossier #PR #Marketing #Branding #InfluencerMarketing
https://t.co/hUJ0JILHHD

[JDMMediaTraining @JDMMediaTrng]

@CoastalBaseball 's QR code during the 2025 College World Series? 50K scans, 20% enrollment up. My Substack’s got three lessons. Link below #CoastalCarolina #CollegeWorldSeries2025 #PR #Marketing #Branding #SportsMarketing

https://t.co/jKUpaxKBZ1

[JDMMediaTraining @JDMMediaTrng]

Red Lobster’s CEO in 2025 TV ads? 2M impressions, 15% sales up. My Substack’s link is below #PR #Marketing #Branding #Leadership @redlobster

https://t.co/qsoTx1I0kJ