jacob goldschein

Founder of orca | LinkedIn Ghostwriting

[jacob goldschein @JacobGoldschein]

🚨Big News🚨

I’m starting a finance newsletter w/ the one and only @stevenvan_, built by @beehiiv.

I’ve been obsessed with the finance world ever since I stumbled across Warren Buffet and Charlie Munger’s timeless teachings.

But you don’t wanna hear my life story, you want to hear more about this newsletter.

It’s called The Daily Munch and it’ll be a simplified overview of the stock market delivered right to your email.

No more needing to browse across 15 different sites and sources to find relevant news.

Our first newsletter is already live; make sure to subscribe so you don’t miss this week’s edition!

https://t.co/WSOheYrsIH

[jacob goldschein @JacobGoldschein]

We help companies show up on Reddit, and one of our customers asked us something this week that trips up a lot of people: why do some Reddit comments just disappear?

Often it's because the subreddit has a bar your account didn't clear. r/marketing removes any post or comment from an account under 30 days old or under 300 karma. Plenty of subreddits have a bar like this and don't publish it, since mods keep the numbers hidden so bots can't game them. So you can find the perfect thread, write a great reply, and still have it disappear into the void.

So here's how we make sure comments stay up for the brands we run Reddit for:

1. Start in communities with no bar. Build karma there first, where the account is welcome, before going anywhere stricter.

2. Maintain a ratio. 3-5 genuinely helpful replies with no mention of the company for every 1 that does. Reddit is quick to downvote accounts that only show up to push a product, and the helpful replies are what make the mentions more credible.

3. Only mention the company when it actually answers the OP’s question. If someone asks for a recommendation, the brand should fit as an answer. If they're just venting, help them and move on.

4. Read the rules before replying. Most subreddits list their stance on self promo in the sidebar, and one pitch in the wrong place can get an account banned.

If you want help with this, we have two options at orcawriting[dot]com. We can run Reddit for you, or you can use our tool, which watches the subreddits where your buyers spend time and sends the threads worth answering straight to your Slack.

[jacob goldschein @JacobGoldschein]

@bernasheq @skeptrune Appreciate the shoutout !!

[jacob goldschein @JacobGoldschein]

@justingordon212 Yo yo! Would love to join 🫡

[jacob goldschein @JacobGoldschein]

@joshcons0 @gregisenberg Yoooooo @gregisenberg it would be an honor to meet a fellow yid. I warn you tho, my ambitions of building a unicorn before age 25 might be contagious. Want to warn you ahead of time

[jacob goldschein @JacobGoldschein]

I’m 21.

So, in some ways, I’m old, like to my 8- and 10-year-old cousins, for instance.

But in the world of business and entrepreneurship, I’m a pup.

And with that pup status comes a shit ton of doubt.

I was talking with a friend of mine on Saturday and we got on the topic of future plans.

Apparently, junior summer year is a big deal or something, idk.

He wants to go to law school and has his eyes set on USC.

Great school, close to his family and friends, and the Trojan network is incredible for finding a good job. (His words, not mine lol I have no clue.)

I told him that’s freaking amazing and that I really think he has a great shot.

He’s sharp and has been studying like a dog for the past few months, day in and day out.

While we were talking, he mentioned how he keeps seeing people post about impostor syndrome on LinkedIn.

I told him that in all honesty, it’s something I’ve actually been dealing with constantly.

I asked what he would do when those feelings come up.

He told me he’s been feeling the same way.

He never really cared about school in elementary or high school, so part of him still feels like he doesn’t fit in.

Especially now, studying for the LSAT with plans to go to law school and eventually become a big-time lawyer.

But then he said something that stuck with me.

“When I start worrying about what I think other people might think, I remind myself that I will have earned my way into law school and everything that comes after.

I’m the one putting in the hours. I’m the one pushing through the doubt. No one sees that part, so they don’t get to take anything away from me.”

What hit me the most was how he phrased it.

“What I think they think.”

Cause that’s the thing about doubt. Most of the time, it’s just us projecting our own fears onto everyone else.

[jacob goldschein @JacobGoldschein]

@justingordon212 Oooooo

[Harry Stebbings @HarryStebbings]

Every single company I know that has invested in media early has had insanely lower CACs for years to come through organic. Mega advantage.

The reason 99% fail, they stop before the gains come.

Content is a long game, you have to be comfortable losing before you win.

[jacob goldschein @JacobGoldschein]

This past weekend was one of those moments you look back on in 50 years and thank God you showed up for.

I had the utmost privilege of traveling with my dad to Omaha, Nebraska, to hear the Oracle himself, Mr. Warren Buffett, deliver what may very well be his last shareholder meeting.

Since I was 16 years old, I’ve been enamored with Mr. Buffett and the late great Charlie Munger for a number of reasons.

Their timeless wisdom is, for lack of a better word, awe inspiring and has helped me navigate the complexities of startups, life in general.

(my yearbook quote was a quote by Charlie Munger “Go to bed smarter than when you woke up”)

These are two men who’ve maintained their principles and ability to think for themselves for a literal lifetime and have been rewarded immensely for it.

Mr. Buffett is infatuated with, even in love with, his work and the people he worked alongside.

He is one of the wealthiest men to ever walk this earth, yet he acts as though his greatest fortune came from the relationships he built over the years.

It was those relationships that his famed success was built on.

I think that was my biggest takeaway from his talk is to be extremely selective about who you let into your life, and you’ll be better for it.

P.S. I met two incredible people this weekend. Not sure who’s more famous at this point.

One was a mildly successful tech guy named Bill Gates.

The other was media legend @austin_rief, who I owe a coffee.

[jacob goldschein @JacobGoldschein]

We just launched a free daily newsletter that gives you the exact template we use to create compelling LinkedIn posts.

Our first edition went live 5 min ago, take a look at it below and subscribe here!

https://t.co/dxjwqlnrYY

[jacob goldschein @JacobGoldschein]

@JHarden13 @Drink_Recover Product marketing 101

[jacob goldschein @JacobGoldschein]

Client churn is the startup world’s version of the circle of life.

One of our earliest clients recently left.

We had poured hours into the relationship with effort, attention, and detail.

And just like that, they moved on.

It wasn’t dramatic, no furniture ruined or books thrown across the room.

But it stung. It always does.

There is a sliver living though that I stumbled on.

I’ve noticed that when you keep showing up and doing great work, two things happen:

1) You retain more of the clients you already have

2) You attract new ones who are even more aligned

Churn is not the end, it is part of the game.

What matters is how you respond.

[jacob goldschein @JacobGoldschein]

I want to start talking to more founders, marketing leaders and dope people, in person.

If this post does somewhat well, I’ll take 1 (maybe 2) cool people to a steak dinner, on me, next week in NYC.

[jacob goldschein @JacobGoldschein]

@beehiiv Done

[jacob goldschein @JacobGoldschein]

@beehiiv can someone please help.

I just created a brand new account new email 0 imports and have been locked out.

Can anyone please help us out with this recurring issue.

Email for the account is [email protected]

[jacob goldschein @JacobGoldschein]

@beehiiv can someone please help.

I just created a brand new account new email 0 imports and have been locked out.

Can anyone please help us out with this recurring issue.

Email for the account is [email protected]

[jacob goldschein @JacobGoldschein]

Here we go …

[jacob goldschein @JacobGoldschein]

@unusual_whales Can’t find the application. Is it on LinkedIn yet or nah?

[jacob goldschein @JacobGoldschein]

@venturetwins Definitely one way to push em into becoming better artists 🤣

[jacob goldschein @JacobGoldschein]

@eldenmirz I like to say this as human imperfection is becoming more and more valuable

[jacob goldschein @JacobGoldschein]

@cliftonsellers Real 👨🏻‍🍳