People severly underestimate the amount of effort it requires to launch a marketing funnel off the ground and start selling high ticket.
It's simple to execute. But not easy to maintain
Blue Ocean Sometimes feels absurd
But red ocean is the place with most fishes.
It's just that there's too many competition.
You probably need to find purple ocean.
Where there's enough competition to validate the market
And enough fishes in the pond
Here's why most coaches can't command premium prices
Listen to this
Nobody’s paying ₹50,000 to improve their handwriting.
No matter how passionate you are about it.
I met a coach last week who wanted to go high-ticket.
He said, “I love handwriting, so I want to sell handwriting coaching.”
I said, “Okay... but who’s in pain because of bad handwriting?”
Silence.
That’s where most coaches get stuck.
They sell what they love.
Not what the market needs.
Here’s the hard truth:
↳ Passion doesn’t pay. Pain does.
↳ Features don’t sell. Outcomes do.
↳ Hobbies are cute. Priorities get paid.
↳ People pay high-ticket to solve urgent problems.
↳ Not to indulge your personal interests.
↳ Reposition your offer around impact, not activity.
↳ Want to sell handwriting? Tie it to exam success. Student scores. Real-world wins.
You’re not in the business of teaching.
You’re in the business of transformation.
Sell painkillers, not vitamins.
What’s the biggest pain your offer solves?
Comment below.
You can’t sell the Mona Lisa in Dharavi.
It’s not because the art isn’t valuable.
It’s because the people there aren’t your buyers.
This is the mistake most coaches make.
They try to sell to the wrong crowd.
And then wonder why no one’s buying.
Here’s the truth:
↪ If your audience doesn’t feel the pain, they won’t pay.
↪ If they can’t afford you, they’re not your client.
↪ If solving their problem isn’t urgent — they’ll delay.
↪ If you’re targeting everyone, you’re convincing no one.
↪ High-ticket buyers don’t need convincing. They need clarity.
↪ They pay for outcomes. They pay for speed. They pay for peace of mind.
↪ And they can tell if you’re talking directly to them — or just shouting into the void.
Want better clients?
Start with a better buyer.
Speak to the ones who can pay and need to solve the problem now.
Who’s your Mona Lisa meant for?
Let me know in the comments.
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Meet the 55-year-old man who looks decades younger.
Harvard Genetics Professor, David Sinclair.
The world’s leading anti-aging authority.
Here are his controversial secrets to look younger & extend your life:
1/ Exercise until you’re out of breath
This is Singapore vs Dubai:
- Singapore: The billionaire's hub (in flip-flops)
- Dubai: The tax-free oasis (in Lamborghinis)
- Two paths to freedom
I spent 4 years in Dubai, incorporated 2 businesses in Singapore.
Here's my breakdown of who should choose which city (and why):
Testosterone is what keeps men alive.
But in the last 50 years, levels have dropped by 30-50%…
That’s why I found 8 foods proven by science to boost it naturally: 🧵
1. Ginger
Day 10: https://t.co/4BaIYQgjdf web app?
Didn't believe it was possible too, until I stumbled upon this 1-hour YT video by Petr on building web apps with https://t.co/4BaIYQgjdf.
Decided to give it a shot, and voila!
What’s the wildest thing you’ve ever built just for fun?